EOS Showcase 2026 – New Frame, New Journey: Celebrating 10 Editions of Student Creativity at Hoa Sen University

Under the theme “New Frame, New Journey,” EOS Showcase 2026 celebrated its 10th edition, highlighting the creativity, dedication, and professional development of students from the Media Production Management program, Faculty of Marketing – Communication, Hoa Sen University (HSU). Held from September 24 to October 1, 2026, the event featured 25 student projects, a poster exhibition, professional screenings, a cinema showcase, and 12 award categories.

Ten Editions of EOS Showcase: From the Classroom to the Big Screen

Over ten editions, EOS Showcase has become a signature student event of the Media Production Management program at Hoa Sen University.

More than an academic showcase, the event provides a platform for students to demonstrate their creative thinking, production management skills, and storytelling abilities through audiovisual media.

With the theme “New Frame, New Journey,” EOS Showcase 2026 took audiences through three creative experiences: a poster exhibition at HSU, a professional showcase at Aurora Hall, and a cinema screening at BHD Star Cineplex Thao Dien.

Each project represented the outcome of students applying their academic knowledge, technical skills, teamwork, and creative vision to produce complete media works.

Poster Exhibition at HSU: Twenty-Five Projects Begin Their Creative Journey

From September 24 to 29, 2026, the EOS Showcase poster exhibition took place at Lobby G, Hoa Sen University’s Main Campus, 8 Nguyen Van Trang Street, Ben Thanh Ward, Ho Chi Minh City.

The exhibition presented posters representing 25 outstanding student projects, offering visitors an introduction to their visual identities, creative directions, and storytelling concepts.

For the first time, EOS Showcase introduced the Best Poster category, recognizing students’ abilities to communicate creative ideas through visual design.

Aurora Hall: Connecting Student Creativity with Professional Perspectives

On September 30, 2026, EOS Showcase took place at Aurora Hall, Hoa Sen University, 8 Nguyen Van Trang Street, across two sessions: 8:30 AM–12:15 PM and 2:30 PM–8:00 PM.

The event featured screenings of 25 student projects across various categories, including short films, documentaries, music videos (MVs), television commercials (TVCs), public service announcements (PSAs), and television programs.

Beyond the screenings, students had opportunities to interact with audiences, receive professional feedback, and have their work evaluated by a panel of industry professionals.

These exchanges helped students develop their ability to present creative concepts, respond to constructive criticism, and gain valuable insights into professional media production.

BHD Star Cineplex Thao Dien: Bringing Student Productions to the Big Screen

On October 1, 2026, from 1:00 PM to 5:30 PM, EOS Showcase 2026 continued at BHD Star Cineplex Thao Dien, where selected outstanding works were presented on the big screen and the official awards were announced.

Seeing their projects screened in a professional cinema environment marked a meaningful milestone for the participating students.

It represented a transition from academic production exercises to experiences that more closely reflect the expectations of the creative industries.

Celebrating 12 Award Categories at EOS Showcase 2026

The event recognized outstanding student achievements across 12 creative and technical categories.

Notably, “Ngày hôm ấy có một chuyến tàu” received recognition in three categories: Best Director, Best Production Design, and Best Cinematography. Meanwhile, “Young Voices and Hát Bội” was recognized in both the TV Program and Brand Honour categories.

The awards reflected the diversity of students’ creative approaches and technical capabilities, ranging from directing and screenwriting to cinematography, production design, editing, and multimedia storytelling.

Bridging Academic Learning and the Creative Industries

For students in the Media Production Management program, EOS Showcase represents more than the completion of academic projects.

It provides an opportunity to experience key stages of media production, including concept development, scriptwriting, production planning, team coordination, filming, post-production, and public presentation.

Through these experiences, students strengthen their creative capabilities, project management skills, teamwork, problem-solving abilities, and confidence in responding to professional feedback.

The completed productions also contribute to students’ professional portfolios, supporting their preparation for future careers in media production, entertainment, advertising, and the broader creative industries.

EOS Showcase reflects the Faculty of Marketing – Communication’s commitment to experiential learning and practice-oriented education, encouraging students to transform classroom knowledge into meaningful creative outcomes.

New Frame, New Journey: A New Chapter Begins

Ten editions of EOS Showcase represent a journey of creative ideas, meaningful stories, and emerging talent.

EOS Showcase 2026 concluded with 25 featured projects, three showcase experiences, and recognition across 12 award categories.

As one creative chapter closes, a new frame opens, inspiring new journeys for the next generation of storytellers and media professionals.

Embracing the spirit of “From Here, Go Beyond,” Hoa Sen University’s Faculty of Marketing – Communication continues to empower students to explore their potential, develop their creative identities, and prepare for meaningful careers in the creative industries.