The International Business programme equips students with knowledge of multinational operations, emerging markets, and socio-economic contexts, while developing soft skills through industry-led courses, field trips, and practical exercises. Graduates hold key roles in companies like Rolls Royce, IBM, Walt Disney, NHS, and Siemens. Following DMU’s 2030 Education Strategy, students study one module at a time for deeper engagement, faster feedback, and a balanced learning experience.
Language
English
Schedule
3 year
Degree
BA Hons
Location
Ben Thanh Ward
This course helps students understand the complexity of the global business environment. We will explore the important dimensions of globalization and the diverse aspects of the evolving global business environment. Students will learn about aspects of the global business environment and their impact on business operations and strategies.
This course is designed to provide students with an overview of business fundamentals. Students will learn about basic business concepts and various important functions to manage an organization. By identifying the determining factors of success within the organizational context, students will be able to plan and evaluate the performance of an organization. Additionally, students will develop a dynamic perspective to track the development of theoretical discussions and their reflection in the real business world.
This course aims to introduce the core principles of economics shaping the world of business. Students will learn about the tools and concepts of economic analysis at the individual, market, and national levels. The course includes the analysis of consumer behavior, business development, and alternative market structures. Students will learn how to apply various economic theories to real and contemporary issues, fostering critical thinking and discussing opinions from different perspectives.
This course introduces students to the fundamental principles of marketing, both in theory and practice, as well as how to apply them in the context of international business and create awareness of cultural factors. Students will gain a deep understanding of the marketing process and the ability to accurately reflect contemporary marketing practices from this course.
The objective of this course is to broaden students’ understanding of diverse geopolitical issues influencing international businesses. Students will learn the basic concepts and ideas of the field of international business. The course introduces and enhances students’ understanding of key concepts in international business, such as multinational enterprises (MNEs) and Foreign Direct Investment (FDI), as well as the reasons why businesses engage in FDI. Additionally, it explores the strategic and organizational challenges that MNEs face on a global scale and examines the link between a country’s economic development, decision-making processes within MNEs, and investment location choices.
This course provides a comprehensive overview of the research and data analysis process in business. It equips students with the necessary knowledge to apply various tools and techniques in data collection, analysis, and interpretation. The course also teaches students how to consider business opportunities and challenges to contribute to the development and implementation of a business research project.
This course explores the role of organizational behavior in the context of international business and management. By examining the influence of organizational, individual, and group contexts, as well as the international environment, the course aims to help students develop an understanding of how people interact within organizations, how internal and external influences interact, and how these interactions shape organizations.
International Supply Chain Management
This course teaches students the operations and processes of global supply chains, developing data-driven analytical skills to manage logistics and operations effectively in a competitive and dynamic environment.
International Financial Management and Decision Making
Students learn to analyze financial reports and data to evaluate business performance and support informed decision-making.
This course explores the process of internationalization of multinational enterprises from a strategic perspective. This international business strategy course enhances students’ understanding of key concepts in international business strategy such as firm-specific advantages and location-specific advantages, as well as how the combination of these advantages can create value for a multinational enterprise.
Emerging Markets: Economic Geography and Trends
This course examines the distribution of economic activities in emerging markets, their impact on development, and strategic solutions for challenges faced by foreign companies.
Dimensions of Digital Transformation
Students explore key aspects of digital transformation—technology, data, people, and organization—learning to navigate opportunities and disruptive threats while implementing effective solutions.
This course covers key aspects of international trade, regulations, and policies, combining theory and practical insights. Students learn about imports and exports, trade laws and agreements, international payments, and procurement management, gaining knowledge applicable to global business operations.
Dissertation
Students independently research a specialized area in international business, developing skills in formulating and conducting research to achieve their objectives.
Business Project
Students undertake an independent business project, honing research and planning skills to identify issues and propose practical solutions.
I find the program highly practical and closely aligned with real-world applications. The lecturers use effective teaching methods, and the facilities are modern. What stands out most is the wide range of events and field trips available for students.
In the near future, I will be attending a Summer School program at De Montfort University in the UK. After returning to Vietnam, I plan to apply for internships at several companies.
NGUYEN TRUONG GIA HUY
International Business Student
The De Montfort program impresses me in two main aspects: extracurricular activities and the academic curriculum. I have the opportunity to participate in various volunteer activities, cultural events, and seminars with international experts, which help me learn more and develop myself. In terms of academics, I can join multiple field trips to businesses to gain practical experience. Especially, after attending the Summer School in Leicester, UK, I will have the opportunity to undertake internships from my first year.
NGUYEN NHAT ANH
International Business Student
The HSU–DMU International Business program is designed to meet the increasing demands of globalization and international trade. Here, I have the opportunity to study interdisciplinary subjects such as business management and financial management, along with courses in international relations, corporate culture, and international law.
NGUYEN MANH HUY
International Business Student
