VIETNAM E-COMMERVE OVERVIEW FORUM 2022 – VOBF 2022

On May 10, 2022, Faculty of E-commerce Faculty of Logistics & International Trade was honored to participate in the program of Vietnam E-Commerce Panorama Forum 2022 – VOBF 2022 organized by VECOM – Vietnam E-commerce Association. office. In the program with the theme “E-commerce promotes economic recovery after the pandemic”, we provide the most overview of how e-commerce impacts and positively contributes to the promotion of Vietnam’s economy. in particular and the world recovering from the pandemic. The program took place with 04 sessions and many valuable presentations from representatives and businesses operating in the field of e-commerce: TikTok Vietnam, Lazada Vietnam, VN Post, Acctrade, Onus….

Session 1: Global recovery signal

Session 2: Global connectivity is back

Session 3: Thrust

Session 4: Future technology of e-commerce

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Through the content presented by the speakers throughout the forum, we have an overview of the strong growth of e-commerce activities to countries around the world and Vietnam. with impressive numbers: $4.28 trillion in retail e-commerce sales worldwide in 2020, of which the growth rate is 15.5% in the Asia-Pacific region; 16.5% globally – a truly impressive number.

Besides, new platforms and technologies are always developed and updated to support users; from June 2021 with the launch of TIKTOK SHOP IN VIETNAM with Shoppertainment concept – New concept BRING ENTERTAINMENT INTO SHOPPING (According to a representative of Tiktok Vietnam) with an impressive number: 54% of users TikTok says they buy more of what they see on TikTok than any other platform; opening a new experience for sellers at TikTok; Facebook’s Messenger messaging platform has also just launched a feature that allows automatic messaging for customers to help sellers be more proactive in customer care and build a proactive sales strategy that creates an endless buying loop. term (According to the sharing of representatives of Harvan).

In addition, we also update the applications of BlockChain technology for e-commerce activities: user identification, accurate checking of user reviews, product traceability, transparent and fast in payment activities… making E-commerce activities more transparent and convenient.

Especially, in the forum of Vietnam E-commerce Overview Forum 2022 – VOBF 2022 organized by VECOM; E-commerce industry is very honored to share with guests and businesses participating at the forum regarding building resources to meet the upcoming booming e-commerce sector with training programs. Create and develop training strategies that are close to the actual needs of businesses and update the latest trends and platforms in her training program from Ms. Pham Thi Bich Ngoc – Q.Dean of the Faculty of Logistics – International Business .

Some pictures of activities of Vietnam E-Commerce Panorama Forum 2022 – VOBF 2022

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