HSU x SEG: Global Learning Pathways Unlocked for Hoa Sen Elite Students
Hoa Sen University and the Swiss Education Group have officially signed a strategic cooperation agreement, marking the introduction of the Swiss-standard education model into the Hoa Sen Elite Program. This cooperation empowers students with access to world-class study programs, European-standard facilities, and distinguished professional certificates in the service industry.
Global advancement in service industry training
Swiss Education Group (SEG) is a global leader in hospitality and culinary training, including four prestigious schools: César Ritz Colleges Switzerland, HIM Business School, Swiss Hotel Management School, and Culinary Arts Academy Switzerland.
Notably, César Ritz Colleges Switzerland is ranked in the Top 5 globally in Hospitality & Leisure Management in the QS World University Rankings 2025. Thanks to the cooperation between HSU and SEG, Hoa Sen Elite students have valuable chances to experience world-class hospitality education in Viet Nam.

Swiss academic and experiential opportunities for Hoa Sen Elite students
According to the agreement between the two parties, Hoa Sen Elite students will receive many outstanding benefits, such as:
- Learning from SEG experts through annual academic exchange programs;
- Participating in study trips and exchanges in Switzerland to stay updated with the latest industry trends; and,
- Earning international professional certificates, a strong advantage when applying to major global hotel corporations.

Mr. John Daly, the Academic Director of SEG, stated that partnering with HSU was part of SEG’s plan to expand the Swiss education model in Southeast Asia, providing Vietnamese students with access to international university standards.
Integration of the Swiss training model at HSU
The cooperation between HSU and SEG goes beyond academic exchange, aiming to enhance the practicality of hotel and restaurant training in Viet Nam.
During working session at HSU, Dr. Jorge Arnanz Arroyo, Campus Dean of César Ritz Colleges Switzerland, shared:
“I am impressed, as the facilities and teaching methods of the Hoa Sen Elite Program are very similar to those of schools in Switzerland. The professionalism reflected in HSU students’ demeanor and communication also meets the standards we expect”.

Hoa Sen Elite students will benefit from:
- Updated curriculum aligned with programs taught at leading European institutions;
- Academic and career development seminars with SEG leaders, including the Principal and Academic Director;
- Connections to SEG’s global alumni network, expanding international exchange and industry opportunities;
- Exclusive events with representatives of the Swiss Consulate in Viet Nam, strengthening cultural awareness and global workplace readiness; and,
- Pathways to postgraduate study worldwide, enabling a seamless learning journey and stronger competitiveness in the hospitality industry or entrepreneurship.
MA. Nguyen Thien Truong, Program Director of Hoa Sen Elite, confirmed that:
“Our partnership with SEG offers students more than a degree. It provides valuable chances to learn, grow, and act as global citizens”.

Pioneering position in international-standard training
By combining practical education with global engagement, Hoa Sen Elite Program is rising as a leading force in nurturing high-quality hospitality professionals in Viet Nam. Furthermore, this partnership brings the Swiss spirit into HSU’s classrooms, shaping a solid foundation for students to boldly navigate the global job market.
Mr. Nguyen Hoang Long, an alumnus of Hoa Sen Elite program now pursuing a Master’s degree in Culinary Business Management at the Culinary Arts Academy Switzerland, noted:
“Thanks to two years of hands-on internships at HSU, I gained necessary skills and confidence to swiftly adapt in Switzerland. Those practical experiences helped me stand out, especially in scholarship applications, and have become an important stepping stone for my career ahead”.

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