Hoa Sen University

Electronic Commerce major

  • Not fearing replacement by AI while offering high employment opportunities.
  • Applying new technologies like AI, AppSheet, and Python in training.
  • Having seasoned lecturers who graduated from prestigious schools.

Overview

Major code

7340122

Admission combination

A00, A01, D01/D03, D09, C00, X01

Training duration

4 years

Degree

Bachelor in E-commerce

Background knowledge

Practical skills

Manners

Language Proficiency – Integration

Highlights

Highly practical training program

The E-commerce program is built with a highly practical orientation, helping students not only understand how to operate an e-commerce system but also train digital thinking, business capacity, and the ability to comprehensively manage the digital value chain. Different from the simple idea of “online sales”, students are exposed to multi-dimensional knowledge from digital marketing strategies, user experience optimization, logistics, to user data analysis and digital product management.

Entrepreneurial spirit

Entrepreneurial spirit is fostered by organizing competitions, connecting with businesses, guiding students to first master themselves, confidently assert their abilities, and lead teams in a practical environment.

Technology application in practical training

Learning curriculum integrates new technologies such as artificial intelligence (AI), automation with Python, and no-code app creation platforms like AppSheet. This innovative approach empowers students to independently create their own business tools, eliminating their reliance on programmers. Moreover, from their second year, students are supported to launch businesses with real booths on e-commerce platforms like Shopee and Tiki.

Prestigious company internships

With a wide network of business cooperation, including the Vietnam E-commerce Association (VECOM), students can participate in field trips to e-commerce businesses, e-commerce platforms, participate in 2 internships, and graduate.

Professional knowledge

The E-commerce training program equips students with master economic principles, and understand the social context and legal framework related to e-commerce. Students have access to the latest technology knowledge, from website design and operation to data management and business process optimization.

Professional skills

Students are trained in software and application development skills, e-commerce system management, and the ability to analyze market data to identify opportunities and consumer trends. Moreover, students learn how to build a business plan, implement digital marketing campaigns, and manage an effective supply chain

Sustainable Development

Professionals in this field cultivate a strong sense of responsibility and adaptability, enabling them to recognize and keep up with economic, social, and political changes in the globalization process. This also involves a progressive spirit, using self-study to diversify their career paths, while remaining committed to their community and complying with all Vietnamese and international laws.

Training Program Structure

International English Integration 1
International English Integration 2
International English Integration 3
International English Integration 4
Microsoft Office – Level A
Introduction to Management
Business Ethics
Marxist-Leninist Philosophy
Physical Education 1
Microeconomics
Introduction to Marketing
Principles of Logistics and Supply Chain Management
Introduction to Law
National Defense Education
International English Integration 5
Macroeconomics
Accounting Principles
Introduction to International Business
Liberal Arts Education 1
Marxist-Leninist Political Economy
Physical Education 2
Customer Behavior
Electronic Commerce
Human Resource Management
Legal Issues and E-Commerce
Work Experience Internship
Scientific Socialism
Information Technology in Business
Technology Fundamentals of E-commerce
Franchising
Choose 1 of the following 2 courses: E-Commerce Exchange, and E-retailing
Ho Chi Minh’s Ideology
Liberal Arts Education 2
Business on Social Network
Mobile Payment Development
Business Research Methods
Applying Blockchain on International Business
Choose 1 of the following 2 courses: E-Business, and Database and Data Mining
E-Commerce Project
Design Call-to-Action Contents
Advanced E-Commerce
Student-Selected Electives
Vietnam Communist Party’s History
Physical Education 3
Choose 1 of the following 2 courses: Graduation Internship and Graduation Paper

E-commerce prospects 

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