Since shopping behavior has shifted to the digital environment, the Electronic Commerce (E-commerce) major has become a strategic career choice for the young generation. It’s a field that offers many attractive job opportunities and provides resilience against being replaced by AI. The Faculty of Logistics – International Trade students not only learn to build online sales systems but also practice digital thinking and practical business skills. As a member of the Vietnam E-commerce Association (VECOM), HSU creates opportunities for students to participate in prestigious academic events and gain real-world experience before graduation.
Major code
7340122
Admission combination
A00, A01, D01/D03, D09, C00, X01
Training duration
4 years
Degree
Bachelor in E-commerce

Background knowledge
Students are equipped with economic, social, legal, and technological knowledge as a foundation to understand, operate, and manage e-commerce activities effectively.
Practical skills
Students can develop software development skills, market analysis, business strategy building, logical thinking, cooperation with partners, and problem-solving in a real business environment.
Manners
This program cultivates a young generation with a professional working style, a strong sense of responsibility, and a continuous drive to excel and contribute value to their organizations.
Language Proficiency – Integration
Students are equipped with specialized foreign language knowledge and English communication skills to adapt to the global working environment.
Highly practical training program
The E-commerce program is built with a highly practical orientation, helping students not only understand how to operate an e-commerce system but also train digital thinking, business capacity, and the ability to comprehensively manage the digital value chain. Different from the simple idea of “online sales”, students are exposed to multi-dimensional knowledge from digital marketing strategies, user experience optimization, logistics, to user data analysis and digital product management.
Entrepreneurial spirit
Entrepreneurial spirit is fostered by organizing competitions, connecting with businesses, guiding students to first master themselves, confidently assert their abilities, and lead teams in a practical environment.
Technology application in practical training
Learning curriculum integrates new technologies such as artificial intelligence (AI), automation with Python, and no-code app creation platforms like AppSheet. This innovative approach empowers students to independently create their own business tools, eliminating their reliance on programmers. Moreover, from their second year, students are supported to launch businesses with real booths on e-commerce platforms like Shopee and Tiki.
Prestigious company internships
With a wide network of business cooperation, including the Vietnam E-commerce Association (VECOM), students can participate in field trips to e-commerce businesses, e-commerce platforms, participate in 2 internships, and graduate.
Professional knowledge
The E-commerce training program equips students with master economic principles, and understand the social context and legal framework related to e-commerce. Students have access to the latest technology knowledge, from website design and operation to data management and business process optimization.
Professional skills
Students are trained in software and application development skills, e-commerce system management, and the ability to analyze market data to identify opportunities and consumer trends. Moreover, students learn how to build a business plan, implement digital marketing campaigns, and manage an effective supply chain.
Sustainable Development
Professionals in this field cultivate a strong sense of responsibility and adaptability, enabling them to recognize and keep up with economic, social, and political changes in the globalization process. This also involves a progressive spirit, using self-study to diversify their career paths, while remaining committed to their community and complying with all Vietnamese and international laws.

A Bachelor of E-Commerce has a solid foundation of knowledge and skills to take on a variety of roles in the digital environment, including: