This studio-based course develops students’ creativity by applying concepts from earlier levels to individual projects in graphic design or illustration, exploring diverse briefs under close supervision.
The programme equips students with fundamental knowledge in visual communication, creative resolution, and graphic design processes. Particularly, it offers students the opportunity to work directly with experts in the graphic design field from the DMU Global programme.
Students will develop their own design language.
The curriculum meets the recruitment needs of businesses. Graduates of the programme are currently employed at major design companies worldwide, including Barclaycard, Google, Sony PlayStation, Penguin Books, Disney Studios, Burberry, and Warner Music.
The programme is designed in accordance with DMU’s Education Strategy 2030, where the timetable is simplified, meaning students study one module at a time and have more time to engage in their learning, receive quicker feedback from instructors, and enjoy a balance between life and study.
Language
English
Schedule
3 years
Degree
BA Hons
Location
Ban Co Ward
Develops students’ ideation skills to generate creative solutions for design briefs. Students gain a solid understanding of basic design principles, along with practical skills and techniques to explore and present ideas effectively.
Explores the application and evaluation of ideation skills, allowing students to experiment with creative themes to produce effective design solutions. Students apply their understanding of design principles, combined with practical skills and techniques, to communicate ideas effectively.
Introduces basic principles for understanding and applying visual communication techniques in graphic design contexts. Students explore the relationships between products, services, customers, and audiences to ensure their creative outcomes successfully resonate with all stakeholders.
Explores principles of effective visual communication to audiences, develops students’ understanding of subtlety and nuance in the client-designer context, and examines the design problem-solving process and reflections on task requirements. Students analyze design solutions in professional contexts and evaluate strategic decisions and project success.
Develops design processes to create creative solutions for meaningful design requirements through problem-solving. Students will develop an understanding and awareness of design principles. This course will teach practical skills and techniques, providing students with tools to communicate their ideas effectively. The aim is to encourage creative curiosity and help students develop and use reflective insights in their solutions.
This course develops design processes and problem-solving skills, teaching practical techniques to communicate ideas effectively while fostering creative curiosity and reflective thinking.
This course develops students’ understanding of iconography and design communication skills. Here, students will further expand and develop their design communication skills and explore the relationships between products, services, customers, and audiences to successfully reflect all stakeholders. This course teaches practical skills and techniques to support the communication of their designs.
In this course, students will identify themselves in the professional field and work as professional graphic designers or for business design activities. Students will research and understand the creative areas related to them. Students will also evaluate and question their strengths and creative directions. To do this, students will design and present a portfolio of their project work, identifying their professional field and expressing their creative position.
This studio-based course refines ideation and problem-solving skills, helping students apply concepts from levels 4 and 5 to individual graphic design or illustration projects, exploring diverse briefs and developing mature personal creativity under guided supervision.
This studio-based course develops students’ creativity by applying concepts from earlier levels to individual projects in graphic design or illustration, exploring diverse briefs under close supervision.
This course develops advanced skills in graphic design and illustration, including commercial aspects. Students work on real-world projects, prepare final portfolios, and learn client-designer relationship management, enhancing transferable skills and understanding the role of visual communication in industry and society.
This course prepares students for entering the creative industry by helping them refine their strengths, research the design market, and develop professional self-promotion materials. Students will produce a full portfolio showcasing their abilities for job applications in graphic design or illustration.
October 2026
The programme admits one intake per year only, ensuring academic quality and full alignment with UK education standards.
Flexible – suitable for diverse academic backgrounds:
High school academic transcript–based admission
International high school qualifications (A-Level, IB, AP, etc.)
National High School Graduation Examination results
Direct admission in accordance with regulations of the Ministry of Education and Training (MOET) and Hoa Sen University (HSU)
Simple application process with personalised 1:1 counselling for each applicant.
3-Year Programme
Applicants must meet one of the following criteria:
Graduated from high school and completed one year of study at a university, college, or vocational institution
Graduated from high school overseas
Hold an international academic qualification (IBD, A-Level, AS-Level, IGCSE, WACE, SACE, GED, SAT, ACT, or equivalent)
Completed the Foundation Programme at De Montfort University (DMU)
English language requirement:
IELTS Academic 6.0 or above, or equivalent.
4-Year Programme
IELTS Academic 5.0 or above, or equivalent English qualification
Tuition fees are publicly disclosed and transparent, specified by programme and academic year.
The University commits to stable tuition fees throughout the entire programme, ensuring financial certainty for students and parents.
View detailed tuition fees: HERE
Global Talent Scholarship
Value: 10% – 50% of tuition fees
Criteria: Academic performance and extracurricular achievements
UK Scholarship
Value: VND 10 – 50 million
Supports exchange programmes and final-year study abroad opportunities
All submitted applications are automatically considered for scholarships — no separate application required.
Students are guaranteed the opportunity to:
Complete the final year at DMU Leicester, UK
Receive a Bachelor’s degree awarded by the United Kingdom
Additionally, students may choose to transfer to DMU campuses or partner institutions in:
UAE, India, China, Singapore, Malaysia, the Philippines, Denmark, Kazakhstan, Hong Kong, Cambodia, and more.
International Exposure
DMU Global: academic exchange programmes in 30+ countries
UK Summer School from the first year of study
International internships with global corporations and partner enterprises
Official DMU Leicester learning account & digital library access
Academic clubs and global engagement activities under DMU Global
1:1 career guidance and international profile coaching
Mentorship programmes with industry experts and senior executives
Paid internship opportunities with multinational companies
Priority access to short-term exchange and study abroad programmes in the UK
