{"id":9587,"date":"2026-02-26T10:00:00","date_gmt":"2026-02-26T03:00:00","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/?p=9587"},"modified":"2026-03-08T14:40:27","modified_gmt":"2026-03-08T07:40:27","slug":"nganh-marketing","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/nganh-marketing\/","title":{"rendered":"Ng\u00e0nh Marketing l\u00e0 g\u00ec? Ra tr\u01b0\u1eddng l\u00e0m g\u00ec, l\u01b0\u01a1ng bao nhi\u00eau?"},"content":{"rendered":"\n

H\u1ecdc Marketing ra tr\u01b0\u1eddng l\u00e0m g\u00ec khi n\u1ec1n kinh t\u1ebf th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng c\u1ea1nh tranh v\u00e0 bi\u1ebfn \u0111\u1ed9ng m\u1ea1nh l\u00e0 c\u00e2u h\u1ecfi khi\u1ebfn nhi\u1ec1u h\u1ecdc sinh b\u0103n kho\u0103n tr\u01b0\u1edbc ng\u01b0\u1ee1ng c\u1eeda \u0111\u1ea1i h\u1ecdc. \u0110\u00e2y l\u00e0 ng\u00e0nh h\u1ecdc h\u1ea5p d\u1eabn, n\u0103ng \u0111\u1ed9ng, song c\u0169ng \u0111\u00f2i h\u1ecfi ng\u01b0\u1eddi h\u1ecdc hi\u1ec3u r\u00f5 b\u1ea3n ch\u1ea5t ngh\u1ec1 nghi\u1ec7p \u0111\u1ec3 \u0111\u01b0a ra l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p cho t\u01b0\u01a1ng lai. B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen s\u1ebd gi\u00fap b\u1ea1n h\u00ecnh dung r\u00f5 h\u01a1n v\u1ec1 Ng\u00e0nh Marketing v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p sau khi t\u1ed1t nghi\u1ec7p.<\/strong><\/p>\n\n\n\n

Ng\u00e0nh Marketing l\u00e0 g\u00ec?<\/h2>\n\n\n\n

Ng\u00e0nh Marketing l\u00e0 g\u00ec l\u00e0 th\u1eafc m\u1eafc ph\u1ed5 bi\u1ebfn c\u1ee7a nhi\u1ec1u b\u1ea1n tr\u1ebb khi t\u00ecm hi\u1ec3u v\u1ec1 l\u0129nh v\u1ef1c n\u00e0y. Ng\u00e0nh Marketing hi\u1ec7n thu\u1ed9c nh\u00f3m ng\u00e0nh c\u00f3 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng cao, c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m \u0111a d\u1ea1ng v\u00e0 li\u00ean t\u1ee5c m\u1edf r\u1ed9ng trong nhi\u1ec1u l\u0129nh v\u1ef1c kinh doanh \u2013 d\u1ecbch v\u1ee5. Ch\u00ednh t\u00ednh \u1ee9ng d\u1ee5ng r\u1ed9ng v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u1edbi th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 t\u1ea1o n\u00ean s\u1ee9c h\u00fat b\u1ec1n v\u1eefng c\u1ee7a ng\u00e0nh \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi h\u1ecdc.<\/p>\n\n\n\n

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C\u00e1c b\u1ea1n T\u00e2n sinh vi\u00ean Khoa Marketing – Truy\u1ec1n th\u00f4ng \u0110\u1ea1i h\u1ecdc Hoa Sen r\u1ea1ng r\u1ee1 trong L\u1ec5 ch\u00e0o \u0111\u00f3n T\u00e2n sinh vi\u00ean K25<\/figcaption><\/figure>\n\n\n\n

>>>Xem chi ti\u1ebft: Ng\u00e0nh Marketing<\/a> Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen <\/em><\/strong><\/p>\n\n\n\n

Ng\u00e0nh Marketing, hi\u1ec3u m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n, l\u00e0 l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb, x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng th\u00f4ng qua vi\u1ec7c nghi\u00ean c\u1ee9u nhu c\u1ea7u, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb b\u1ec1n v\u1eefng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh. \u0110\u00e2y l\u00e0 n\u1ec1n t\u1ea3ng quan tr\u1ecdng gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn \u0111\u00fang kh\u00e1ch h\u00e0ng v\u00e0 ph\u00e1t tri\u1ec3n l\u00e2u d\u00e0i.<\/p>\n\n\n\n

M\u1ed9t s\u1ed1 ng\u01b0\u1eddi s\u1ebd ngh\u0129 r\u1eb1ng ng\u01b0\u1eddi h\u1ecdc Marketing ra tr\u01b0\u1eddng s\u1ebd \u0111i qu\u1ea3ng c\u00e1o, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n qu\u1ea3ng b\u00e1 hay ch\u00e0o b\u00e1n s\u1ea3n ph\u1ea9m,\u2026 Tuy nhi\u00ean, c\u00f4ng vi\u1ec7c ch\u00ednh c\u1ee7a m\u1ed9t ng\u01b0\u1eddi l\u00e0m marketing s\u1ebd r\u1ed9ng h\u01a1n, bao g\u1ed3m: Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, nghi\u00ean c\u1ee9u ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng, \u0111\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng, l\u00ean k\u1ebf ho\u1ea1ch v\u00e0 th\u1ef1c thi qu\u00e1 tr\u00ecnh th\u1ef1c hi\u1ec7n v\u00e0 ki\u1ec3m so\u00e1t.<\/p>\n\n\n\n

H\u1ecdc ng\u00e0nh Marketing ra l\u00e0m ngh\u1ec1 g\u00ec?<\/h2>\n\n\n\n

Th\u1ef1c t\u1ebf hi\u1ec7n nay cho th\u1ea5y, ng\u01b0\u1eddi h\u1ecdc ng\u00e0nh Marketing sau khi t\u1ed1t nghi\u1ec7p th\u01b0\u1eddng s\u1ebd ch\u1ecdn l\u1ef1a m\u1ed9t trong 2 con \u0111\u01b0\u1eddng l\u00e0m vi\u1ec7c sau: l\u00e0m vi\u1ec7c cho c\u00e1c Agency ho\u1eb7c In-house. C\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3 c\u1ee7a c\u00e1c v\u1ecb tr\u00ed Marketing khi theo l\u00e0m 2 con \u0111\u01b0\u1eddng n\u00e0y nh\u01b0 sau:<\/p>\n\n\n\n

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Khoa Marketing \u2013 Truy\u1ec1n th\u00f4ng thu h\u00fat h\u1ecdc sinh THPT tham quan v\u1edbi mini game vui nh\u1ed9n<\/figcaption><\/figure>\n\n\n\n

Chuy\u00ean vi\u00ean nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng – T\u00ecm hi\u1ec3u xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u1ec1 xu\u1ea5t chi\u1ebfn l\u01b0\u1ee3c kinh doanh<\/h3>\n\n\n\n

M\u1ed9t chuy\u00ean vi\u00ean nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng s\u1ebd nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch nhu c\u1ea7u v\u00e0 t\u00e2m l\u00fd c\u1ee7a kh\u00e1ch h\u00e0ng. T\u1eeb \u0111\u00f3 \u0111\u01b0a ra k\u1ebf ho\u1ea1ch ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p cho doanh nghi\u1ec7p. Nh\u1eefng ng\u01b0\u1eddi l\u00e0m ng\u00e0nh n\u00e0y s\u1ebd c\u1ea7n quan t\u00e2m \u0111\u1ebfn h\u00e0nh vi mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 x\u1eed l\u00fd s\u1ed1 li\u1ec7u v\u00e0 th\u00f4ng tin qua ki\u1ebfn th\u1ee9c v\u1ec1 marketing. Th\u00eam n\u1eefa, h\u1ecd c\u0169ng c\u1ea7n t\u00ecm hi\u1ec3u v\u1ec1 th\u1ecb tr\u01b0\u1eddng, kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh kinh doanh ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n

\"Ng\u00e0nh<\/figure>\n\n\n\n

Khi \u1ee9ng tuy\u1ec3n v\u1ecb tr\u00ed chuy\u00ean vi\u00ean nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng t\u1ea1i c\u00e1c doanh nghi\u1ec7p, b\u1ea1n c\u1ea7n ho\u00e0n th\u00e0nh m\u1ed9t s\u1ed1 c\u00f4ng vi\u1ec7c sau:<\/p>\n\n\n\n

    \n
  1. Ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c ph\u00f2ng ban li\u00ean quan \u0111\u1ec3 nghi\u00ean c\u1ee9u chi ti\u1ebft v\u1ec1 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n\n\n\n
  2. Kh\u1ea3o s\u00e1t tr\u1ef1c ti\u1ebfp kh\u00e1ch h\u00e0ng ho\u1eb7c l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c chuy\u00ean nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 c\u00f3 th\u00eam d\u1eef li\u1ec7u nghi\u00ean c\u1ee9u.<\/li>\n\n\n\n
  3. L\u1eadp b\u00e1o c\u00e1o v\u1ec1 \u0111\u1ecbnh h\u01b0\u1edbng s\u1ea3n ph\u1ea9m c\u1ea7n ph\u00e1t tri\u1ec3n d\u1ef1a v\u00e0o nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f9ng nh\u1eefng nh\u1eadn \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng ch\u00ednh x\u00e1c.<\/li>\n\n\n\n
  4. \u0110\u1ec1 xu\u1ea5t c\u00e1c ch\u00ednh s\u00e1ch, k\u1ebf ho\u1ea1ch c\u00e2n b\u1eb1ng l\u1ee3i \u00edch gi\u1eefa kh\u00e1ch h\u00e0ng v\u1edbi doanh nghi\u1ec7p \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi t\u00ecnh h\u00ecnh th\u1ecb tr\u01b0\u1eddng.<\/li>\n\n\n\n
  5. C\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean v\u00e0 li\u00ean t\u1ee5c c\u00e1c xu th\u1ebf th\u1ecbnh h\u00e0nh c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 \u1ee9ng d\u1ee5ng v\u00e0o chi\u1ebfn l\u01b0\u1ee3c marketing.<\/li>\n<\/ol>\n\n\n\n

    Nh\u00e2n vi\u00ean Digital Marketing – Qu\u1ea3n l\u00fd c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb tr\u00ean n\u1ec1n t\u1ea3ng s\u1ed1<\/h3>\n\n\n\n

    Nh\u00e2n vi\u00ean Digital marketing s\u1ebd ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u v\u00e0 th\u00f4ng tin kh\u00e1ch h\u00e0ng. T\u1eeb \u0111\u00f3 \u0111\u01b0a ra \u0111\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c Marketing tr\u00ean n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 theo d\u00f5i hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch. \u0110\u1ed3ng th\u1eddi c\u0169ng qu\u1ea3n l\u00fd n\u1ed9i dung tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, theo d\u00f5i l\u01b0\u1ee3ng truy c\u1eadp li\u00ean t\u1ee5c c\u1ee7a kh\u00e1ch h\u00e0ng..<\/p>\n\n\n\n

    \"\"
    Sinh vi\u00ean ng\u00e0nh Marketing tham quan th\u1ef1c t\u1ebf t\u1ea1i B\u1ec7nh vi\u1ec7n \u0110\u1ea1i h\u1ecdc Y D\u01b0\u1ee3c Shing Mark, m\u1edf ra m\u1ed9t g\u00f3c nh\u00ecn m\u1edbi v\u1ec1 ng\u00e0nh Marketing Y t\u1ebf<\/figcaption><\/figure>\n\n\n\n

    V\u1edbi v\u1ecb tr\u00ed n\u00e0y, b\u1ea1n c\u1ea7n b\u1ed5 sung th\u00eam c\u00e1c k\u1ef9 n\u0103ng nh\u01b0: c\u00f4ng ngh\u1ec7 th\u00f4ng tin, ngo\u1ea1i ng\u1eef, thi\u1ebft k\u1ebf,\u2026  B\u1edfi \u0111\u00e2y l\u00e0 v\u1ecb tr\u00ed quan tr\u1ecdng g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1 nh\u01b0: trang web, m\u1ea1ng x\u00e3 h\u1ed9i, email marketing v\u00e0 qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn. <\/p>\n\n\n\n

    Hi\u1ec7n nay, nh\u1edd hi\u1ec7u qu\u1ea3 qua c\u00e1c chi\u1ebfn d\u1ecbch marketing tr\u00ean c\u00e1c k\u00eanh Marketing online, c\u00e1c doanh nghi\u1ec7p \u0111\u00e3 \u0111\u1ea7u t\u01b0 r\u1ea5t m\u1ea1nh tay cho Digital Marketing. \u0110\u1ec3 x\u1ee9ng \u0111\u00e1ng v\u1edbi m\u1ee9c l\u01b0\u01a1ng \u0111\u01b0\u1ee3c nh\u1eadn t\u1eeb doanh nghi\u1ec7p, m\u1ed9t Digital Marketing c\u1ea7n ho\u00e0n th\u00e0nh c\u00e1c y\u00eau c\u1ea7u c\u00f4ng vi\u1ec7c nh\u01b0:<\/p>\n\n\n\n

      \n
    1. T\u1ed1i \u01b0u h\u00f3a c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u hi\u1ec7u su\u1ea5t v\u00e0 c\u00e1c s\u1ed1 li\u1ec7u.<\/li>\n\n\n\n
    2. H\u1ed7 tr\u1ee3 doanh nghi\u1ec7p ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n\n\n\n
    3. Thi\u1ebft k\u1ebf h\u1ec7 th\u1ed1ng h\u00f3a th\u00f4ng tin giao di\u1ec7n website doanh nghi\u1ec7p.<\/li>\n\n\n\n
    4. T\u00ecm ki\u1ebfm v\u00e0 ch\u1ecdn l\u1ecdc kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng qua c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing v\u00e0 qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m.<\/li>\n\n\n\n
    5. T\u0103ng s\u1ed1 l\u01b0\u1ee3ng t\u1eeb kh\u00f3a \u0111\u1ec3 \u0111\u01b0a trang web doanh nghi\u1ec7p l\u00ean top \u0111\u1ea7u t\u00ecm ki\u1ebfm.<\/li>\n<\/ol>\n\n\n\n

      Chuy\u00ean vi\u00ean truy\u1ec1n th\u00f4ng – Truy\u1ec1n th\u00f4ng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 cho doanh nghi\u1ec7p<\/h3>\n\n\n\n

      Chuy\u00ean vi\u00ean truy\u1ec1n th\u00f4ng s\u1ebd tri\u1ec3n khai c\u00e1c chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng, t\u1ed5 ch\u1ee9c ch\u01b0\u01a1ng tr\u00ecnh s\u1ef1 ki\u1ec7n v\u00e0 qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c doanh nghi\u1ec7p y\u00eau c\u1ea7u gi\u1edbi thi\u1ec7u. H\u1ecd s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m t\u1ea1o ra c\u00e1c th\u00f4ng \u0111i\u1ec7p truy\u1ec1n th\u00f4ng, l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 theo d\u00f5i hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng. \u0110i\u1ec1u n\u00e0y \u0111\u1ec1u nh\u1eb1m m\u1ee5c \u0111\u00edch \u0111\u1ea9y m\u1ea1nh doanh thu b\u00e1n h\u00e0ng cho doanh nghi\u1ec7p. <\/p>\n\n\n\n

      \"\"
      Sinh vi\u00ean Khoa Marketing – Truy\u1ec1n th\u00f4ng HSU h\u1ecdc t\u1eeb Seminar chuy\u00ean \u0111\u1ec1 \u201cKh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng \u2013 \u0110o l\u00f2ng d\u0169ng c\u1ea3m th\u01b0\u01a1ng hi\u1ec7u\u201d <\/figcaption><\/figure>\n\n\n\n

      C\u00e1c doanh nghi\u1ec7p \u0111\u1ec1u mong mu\u1ed1n m\u1ed9t chuy\u00ean vi\u00ean truy\u1ec1n th\u00f4ng c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n h\u00ecnh \u1ea3nh \u0111\u1eb9p, t\u00edch c\u1ef1c cho doanh nghi\u1ec7p. V\u1ecb tr\u00ed n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n c\u1ea7n ho\u00e0n th\u00e0nh c\u00e1c y\u00eau c\u1ea7u c\u00f4ng vi\u1ec7c bao g\u1ed3m:<\/p>\n\n\n\n

        \n
      1. Thi\u1ebft l\u1eadp v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi c\u00e1c nh\u00e0 b\u00e1o \u0111\u1ec3 duy tr\u00ec d\u1eef li\u1ec7u truy\u1ec1n th\u00f4ng.<\/li>\n\n\n\n
      2. Ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c ban ng\u00e0nh, c\u1ea5p qu\u1ea3n l\u00fd \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao nh\u1ea5t.<\/li>\n\n\n\n
      3. T\u00ecm ki\u1ebfm nhi\u1ec1u c\u01a1 h\u1ed9i n\u00e2ng cao danh ti\u1ebfng c\u1ee7a doanh nghi\u1ec7p.<\/li>\n\n\n\n
      4. Truy\u1ec1n th\u00f4ng gi\u1edbi thi\u1ec7u c\u00e1c d\u1ecbch v\u1ee5, s\u1ea3n ph\u1ea9m \u0111\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u1ed9t c\u00e1ch th\u00f4ng minh v\u00e0 hi\u1ec7u qu\u1ea3.<\/li>\n\n\n\n
      5. \u0110\u1ec1 xu\u1ea5t c\u00e1c bi\u1ec7n ph\u00e1p ph\u00f2ng tr\u1eeb v\u00e0 x\u1eed l\u00fd k\u1ecbp th\u1eddi c\u00e1c kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng.<\/li>\n<\/ol>\n\n\n\n

        Chuy\u00ean vi\u00ean Marketing th\u01b0\u01a1ng hi\u1ec7u – Duy tr\u00ec nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p<\/h3>\n\n\n\n

        Chuy\u00ean vi\u00ean Marketing th\u01b0\u01a1ng hi\u1ec7u l\u00e0 ng\u01b0\u1eddi c\u00f3 tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd v\u00e0 ph\u00e1t tri\u1ec3n h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a c\u00f4ng ty. C\u00f4ng vi\u1ec7c ch\u00ednh c\u1ee7a m\u1ed9t chuy\u00ean vi\u00ean marketing th\u01b0\u01a1ng hi\u1ec7u l\u00e0 ph\u00e2n t\u00edch v\u00e0 c\u00f3 k\u1ebf ho\u1ea1ch x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh, d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p hi\u1ec7u qu\u1ea3. Nh\u1edd s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a c\u00e1c qu\u1ea3ng c\u00e1o, \u1ea5n ph\u1ea9m, b\u1ea3n tin \u0111i\u1ec7n t\u1eed v\u00e0 c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i, b\u1ea1n s\u1ebd mang th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng, gia t\u0103ng gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

        \"Ng\u00e0nh<\/figure>\n\n\n\n

        V\u1ecb tr\u00ed chuy\u00ean vi\u00ean Marketing th\u01b0\u01a1ng hi\u1ec7u y\u00eau c\u1ea7u b\u1ea1n c\u1ea7n:<\/p>\n\n\n\n

          \n
        1. Ph\u00e2n t\u00edch, x\u1eed l\u00fd d\u1eef li\u1ec7u, th\u00f4ng tin nhanh ch\u00f3ng \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c d\u1ef1 \u0111o\u00e1n v\u1ec1 s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n\n\n\n
        2. X\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n c\u00e1c n\u1ed9i dung h\u00ecnh \u1ea3nh, video,\u2026 li\u00ean quan \u0111\u1ebfn truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n\n\n\n
        3. X\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c k\u1ebf ho\u1ea1ch Marketing ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p.<\/li>\n\n\n\n
        4. Ki\u1ec3m tra v\u00e0 ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng qua email c\u0169ng nh\u01b0 c\u00e1c k\u00eanh li\u00ean l\u1ea1c kh\u00e1c.<\/li>\n\n\n\n
        5. Ch\u1ee7 \u0111\u1ed9ng li\u00ean h\u1ec7 tr\u1ef1c ti\u1ebfp \u0111\u1ebfn \u0111\u1ed1i t\u00e1c ho\u1eb7c kh\u00e1ch h\u00e0ng.<\/li>\n<\/ol>\n\n\n\n

          Sales – Nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng, t\u00ecm ki\u1ebfm v\u00e0 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p<\/h3>\n\n\n\n

          Ngh\u1ec1 Sale Marketing s\u1ebd t\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0 k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ec3 qu\u1ea3n l\u00fd d\u1eef li\u1ec7u v\u00e0 ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u nhanh ch\u00f3ng. T\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ng\u00e0y c\u00e0ng \u0111a d\u1ea1ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng. Th\u00eam v\u00e0o \u0111\u00f3, m\u1ed9t nh\u00e2n vi\u00ean sale marketing s\u1ebd ph\u1ea3i ch\u1ecbu tr\u00e1ch nhi\u1ec7m x\u00e2y d\u1ef1ng m\u1ea1ng l\u01b0\u1edbi ph\u00e2n ph\u1ed1i \u0111a k\u00eanh gi\u00fap t\u1ed1i \u01b0u h\u00f3a chi ph\u00ed v\u00e0 ngu\u1ed3n l\u1ef1c cho doanh nghi\u1ec7p. <\/p>\n\n\n\n

          \"\"
          Gian h\u00e0ng Khoa Marketing – Truy\u1ec1n th\u00f4ng HSU t\u1ea1i c\u00e1c tr\u01b0\u1eddng THPT, cung c\u1ea5p th\u00f4ng tin ng\u00e0nh h\u1ecdc, truy\u1ec1n c\u1ea3m h\u1ee9ng v\u1ec1 h\u00e0nh tr\u00ecnh ngh\u1ec1 nghi\u1ec7p t\u01b0\u01a1ng lai.<\/figcaption><\/figure>\n\n\n\n

          C\u00f9ng v\u1edbi \u0111\u00f3, vi\u1ec7c duy tr\u00ec v\u00e0 n\u00e2ng cao m\u1ed1i quan h\u1ec7 h\u1ee3p t\u00e1c v\u1edbi \u0111\u1ed1i t\u00e1c kinh doanh c\u0169ng r\u1ea5t c\u1ea7n thi\u1ebft \u0111\u1ed1i v\u1edbi sale marketing. S\u00e1ng t\u1ea1o, \u0111\u1ed5i m\u1edbi, li\u00ean t\u1ee5c h\u1ecdc h\u1ecfi v\u00e0 c\u1eadp nh\u1eadt xu h\u01b0\u1edbng trong ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb l\u00e0 y\u1ebfu t\u1ed1 gi\u00fap cho m\u1ed9t sale marketing ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/p>\n\n\n\n

          Nh\u00e2n vi\u00ean quan h\u1ec7 c\u00f4ng ch\u00fang – Qu\u1ea3n l\u00fd c\u00e1c m\u1ed1i quan h\u1ec7 v\u1edbi \u0111\u1ed1i t\u00e1c kinh doanh c\u1ee7a doanh nghi\u1ec7p<\/h3>\n\n\n\n

          Nh\u00e2n vi\u00ean Quan h\u1ec7 c\u00f4ng ch\u00fang l\u00e0 ng\u01b0\u1eddi qu\u1ea3n l\u00fd c\u00e1c th\u00f4ng tin v\u00e0 m\u1ed1i quan h\u1ec7 v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c kinh doanh c\u1ee7a doanh nghi\u1ec7p. C\u00f4ng vi\u1ec7c \u1edf v\u1ecb tr\u00ed n\u00e0y s\u1ebd bao g\u1ed3m vi\u1ec7c t\u1ea1o ra c\u00e1c th\u00f4ng \u0111i\u1ec7p qu\u1ea3ng c\u00e1o v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. T\u1eeb \u0111\u00f3 m\u1ed9t nh\u00e2n vi\u00ean quan h\u1ec7 c\u00f4ng ch\u00fang s\u1ebd theo d\u00f5i hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch, \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o k\u1ebft qu\u1ea3 truy\u1ec1n th\u00f4ng mang l\u1ea1i cho doanh nghi\u1ec7p. <\/p>\n\n\n\n

          \"Ng\u00e0nh<\/figure>\n\n\n\n

          >>>Xem th\u00eam: Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang l\u00e0 g\u00ec?<\/a><\/em><\/strong><\/p>\n\n\n\n

          Chuy\u00ean gia SEO – T\u1ea1o n\u1ed9i dung Marketing cho doanh nghi\u1ec7p<\/h3>\n\n\n\n

          \u0110\u00e2y l\u00e0 v\u1ecb tr\u00ed s\u1ea3n xu\u1ea5t n\u1ed9i dung, t\u1ea1o ra n\u1ed9i dung Marketing cho doanh nghi\u1ec7p. M\u1ed9t chuy\u00ean vi\u00ean SEO marketing s\u1ebd vi\u1ebft blog, vi\u1ebft b\u00e0i vi\u1ebft tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, t\u1ea1o n\u1ed9i dung video, h\u00ecnh \u1ea3nh hay email,…<\/p>\n\n\n\n

          \u0110\u00e2y l\u00e0 v\u1ecb tr\u00ed l\u00e0m vi\u1ec7c ch\u1ee7 y\u1ebfu v\u1edbi ng\u00f4n t\u1eeb \u0111\u1ec3 l\u00e0m n\u1ed9i dung cho chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb. \u0110\u1eb7c bi\u1ec7t, ph\u1ea7n n\u1ed9i dung mu\u1ed1n thu h\u00fat ng\u01b0\u1eddi xem c\u1ea7n c\u00f3 nh\u1eefng h\u00ecnh \u1ea3nh th\u00fa v\u1ecb c\u00f9ng nh\u1eefng b\u1ea3n t\u00f3m t\u1eaft s\u00fac t\u00edch. \u0110\u00e2y l\u00e0 v\u1ecb tr\u00ed l\u00fd t\u01b0\u1edfng cho nh\u1eefng b\u1ea1n sinh vi\u00ean c\u00f3 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng ng\u00f4n t\u1eeb t\u1ed1t v\u00e0 \u0111ang b\u0103n kho\u0103n h\u1ecdc Marketing ra tr\u01b0\u1eddng l\u00e0m g\u00ec.<\/p>\n\n\n\n

          \"\"
          H\u1ecdc sinh THPT t\u00ecm hi\u1ec3u c\u00e1c ng\u00e0nh h\u1ecdc t\u1ea1i Khoa Marketing – Truy\u1ec1n th\u00f4ng HSU<\/figcaption><\/figure>\n\n\n\n

          Ngo\u00e0i ra, c\u00f2n r\u1ea5t nhi\u1ec1u v\u1ecb tr\u00ed kh\u00e1c trong ng\u00e0nh Marketing, n\u1ebfu b\u1ea1n mu\u1ed1n l\u00e0m vi\u1ec7c t\u1ef1 do v\u00e0 kh\u00f4ng mu\u1ed1n ph\u1ea3i l\u00e0m thu\u00ea cho c\u00e1c doanh nghi\u1ec7p nh\u01b0: Blogger, Content Creator, Tiktoker, Youtuber, Facebooker,… B\u1ea1n c\u00f3 th\u1ec3 c\u00e2n nh\u1eafc s\u1edf th\u00edch v\u00e0 \u0111am m\u00ea c\u1ee7a m\u00ecnh \u0111\u1ec3 l\u1ef1a ch\u1ecdn c\u00f4ng vi\u1ec7c ph\u00f9 h\u1ee3p sau khi t\u1ed1t nghi\u1ec7p chuy\u00ean ng\u00e0nh marketing.<\/p>\n\n\n\n

          Sinh vi\u00ean ng\u00e0nh Marketing h\u1ecdc nh\u1eefng chuy\u00ean ng\u00e0nh g\u00ec?<\/h2>\n\n\n\n

          Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o \u0111\u1ea1i h\u1ecdc ng\u00e0nh Marketing gi\u1edbi thi\u1ec7u cho ng\u01b0\u1eddi h\u1ecdc c\u00e1c l\u00fd thuy\u1ebft v\u1ec1 ng\u00e0nh v\u00e0 c\u00e1c ch\u1ee7 \u0111\u1ec1 v\u1ec1 kinh doanh, b\u00e1n h\u00e0ng v\u00e0 qu\u1ea3ng c\u00e1o. T\u1ea5t c\u1ea3 \u0111\u1ec1u gi\u00fap b\u1ea1n m\u1edf r\u1ed9ng c\u01a1 h\u1ed9i t\u00ecm ki\u1ebfm vi\u1ec7c l\u00e0m v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng c\u1ea1nh tranh trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng thay \u0111\u1ed5i li\u00ean t\u1ee5c nh\u01b0 hi\u1ec7n nay. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 t\u1ed5ng h\u1ee3p m\u1ed9t s\u1ed1 ng\u00e0nh h\u1ecdc khi theo h\u1ecdc Marketing t\u1ea1i c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc m\u00e0 b\u1ea1n n\u00ean bi\u1ebft:<\/p>\n\n\n\n

          Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb Marketing – “\u0110\u1ea7u t\u00e0u” c\u1ee7a ph\u00f2ng Marketing<\/h3>\n\n\n\n

          Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb Marketing bao g\u1ed3m c\u00e1c m\u00f4n h\u1ecdc gi\u00fap x\u00e2y d\u1ef1ng m\u1ed9t k\u1ebf ho\u1ea1ch Marketing ho\u00e0n ch\u1ec9nh. T\u1eeb \u0111\u00f3 l\u00ean ph\u01b0\u01a1ng \u00e1n th\u1ef1c hi\u1ec7n, ki\u1ec3m so\u00e1t c\u00e1c chi\u1ebfn d\u1ecbch \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u1ec1 ra. M\u00f4n h\u1ecdc trong ng\u00e0nh n\u00e0y bao g\u1ed3m: Chi\u1ebfn l\u01b0\u1ee3c Marketing, qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng, s\u1ea3n ph\u1ea9m, qu\u1ea3n l\u00fd d\u1ef1 \u00e1n,\u2026<\/p>\n\n\n\n

          \"\"
          Sinh vi\u00ean ng\u00e0nh Marketing \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen trong chuy\u1ebfn tham quan th\u1ef1c t\u1ebf t\u1ea1i B\u1ec7nh vi\u1ec7n \u0110\u1ea1i h\u1ecdc Y D\u01b0\u1ee3c Shing Mark<\/figcaption><\/figure>\n\n\n\n

          Nh\u00e2n s\u1ef1 qu\u1ea3n tr\u1ecb Marketing s\u1ebd c\u00e2n nh\u1eafc \u0111\u01b0a ra k\u1ebf ho\u1ea1ch v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n chi\u1ebfn d\u1ecbch Marketing c\u1ee7a doanh nghi\u1ec7p. Theo \u0111\u00f3, h\u1ecd ph\u1ea3i ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. T\u1eeb \u0111\u00f3 x\u00e1c \u0111\u1ecbnh v\u00e0 \u0111\u01b0a ra \u0111\u01b0\u1ee3c nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p th\u1ef1c hi\u1ec7n k\u1ebf ho\u1ea1ch \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau m\u00e0 doanh nghi\u1ec7p \u0111ang \u0111\u1ecbnh h\u01b0\u1edbng.<\/p>\n\n\n\n

          Chuy\u00ean ng\u00e0nh Marketing th\u01b0\u01a1ng m\u1ea1i – T\u1eadp trung ti\u1ebfp th\u1ecb v\u00e0 kinh doanh trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i<\/h3>\n\n\n\n

          Chuy\u00ean ng\u00e0nh n\u00e0y t\u1eadp trung ti\u1ebfp th\u1ecb v\u00e0 kinh doanh b\u00e1n l\u1ebb, b\u00e1n bu\u00f4n v\u00e0 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. M\u1ed9t s\u1ed1 v\u1ecb tr\u00ed \u201chot\u201d m\u00e0 sinh vi\u00ean chuy\u00ean ng\u00e0nh Marketing th\u01b0\u01a1ng m\u1ea1i sau khi t\u1ed1t nghi\u1ec7p c\u00f3 th\u1ec3 \u1ee9ng tuy\u1ec3n nh\u01b0: nh\u00e2n vi\u00ean Sales, PR, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng,…<\/p>\n\n\n\n

          \"Ng\u00e0nh<\/figure>\n\n\n\n

          Ngo\u00e0i ra, chuy\u00ean ng\u00e0nh Marketing th\u01b0\u01a1ng m\u1ea1i c\u0169ng \u0111i k\u00e8m v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Do \u0111\u00f3, c\u00e1c b\u1ea1n sinh vi\u00ean khi ng\u1ed3i tr\u00ean gh\u1ebf nh\u00e0 tr\u01b0\u1eddng c\u1ea7n trau d\u1ed3i th\u00eam c\u00e1c k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c li\u00ean quan \u0111\u1ebfn ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn. C\u1ee5 th\u1ec3 nh\u01b0: qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, SEO, PPC hay Email marketing.<\/p>\n\n\n\n

          Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u – in s\u00e2u h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0o t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n

          Khi h\u1ecdc chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u, c\u00e1c sinh vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c trang b\u1ecb k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c \u0111\u1ea3m nhi\u1ec7m c\u00e1c v\u1ecb tr\u00ed li\u00ean quan \u0111\u1ebfn vi\u1ec7c l\u00e0m th\u01b0\u01a1ng hi\u1ec7u cho doanh nghi\u1ec7p. Ng\u01b0\u1eddi l\u00e0m trong ng\u00e0nh n\u00e0y c\u1ea7n c\u00f3 t\u00ednh s\u00e1ng t\u1ea1o cao, t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c c\u00f9ng kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u1ed1t v\u1edbi kh\u00e1ch h\u00e0ng. Y\u1ebfu t\u1ed1 n\u00e0y s\u1ebd gi\u00fap h\u1ecd s\u00e1ng t\u1ea1o ra nh\u1eefng n\u1ed9i dung \u0111\u1ed9c \u0111\u00e1o v\u00e0 kh\u00e1c bi\u1ec7t. T\u1eeb \u0111\u00f3 g\u00f3p ph\u1ea7n g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u00e0 ni\u1ec1m tin s\u00e2u s\u1eafc v\u1edbi kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 d\u1ec5 d\u00e0ng in s\u00e2u h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0o t\u00e2m tr\u00ed c\u1ee7a h\u1ecd.<\/p>\n\n\n\n

          \"\"
          H\u00e0nh tr\u00ecnh kh\u00e1m ph\u00e1 c\u1ee7a sinh vi\u00ean ng\u00e0nh Marketing \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen ph\u00eda sau ho\u1ea1t \u0111\u1ed9ng c\u1ee7a b\u1ec7nh vi\u1ec7n<\/figcaption><\/figure>\n\n\n\n

          Chuy\u00ean ng\u00e0nh Truy\u1ec1n th\u00f4ng Marketing – Truy\u1ec1n th\u00f4ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p <\/h3>\n\n\n\n

          Ng\u01b0\u1eddi l\u00e0m truy\u1ec1n th\u00f4ng Marketing \u0111\u00f2i h\u1ecfi ph\u1ea3i l\u1eadp v\u00e0 tri\u1ec3n khai k\u1ebf ho\u1ea1ch \u0111\u1ed3ng nh\u1ea5t v\u1edbi c\u00e1c h\u00ecnh th\u1ee9c Marketing kh\u00e1c. Chuy\u00ean ng\u00e0nh n\u00e0y s\u1ebd \u0111\u00e0o t\u1ea1o sinh vi\u00ean nhi\u1ec1u ki\u1ebfn th\u1ee9c li\u00ean quan \u0111\u1ebfn c\u00e1c h\u00ecnh th\u1ee9c truy\u1ec1n th\u00f4ng ph\u1ed5 bi\u1ebfn hi\u1ec7n nay. \u0110\u00e2y l\u00e0 ti\u1ec1n \u0111\u1ec1 \u0111\u1ec3 c\u00e1c b\u1ea1n sinh vi\u00ean c\u00f3 th\u1ec3 l\u00e0m t\u1ed1t vai tr\u00f2 truy\u1ec1n th\u00f4ng marketing cho doanh nghi\u1ec7p. <\/p>\n\n\n\n

          H\u1ecdc ng\u00e0nh Marketing \u1edf tr\u01b0\u1eddng n\u00e0o t\u1ed1t nh\u1ea5t?<\/h2>\n\n\n\n

          Marketing l\u00e0 ng\u00e0nh h\u1ecdc \u0111\u00f2i h\u1ecfi sinh vi\u00ean ph\u1ea3i s\u1eed d\u1ee5ng ng\u00f4n ng\u1eef linh ho\u1ea1t c\u00f9ng kh\u1ea3 n\u0103ng t\u01b0 duy s\u00e1ng t\u1ea1o. Do \u0111\u00f3, m\u1ee9c l\u01b0\u01a1ng c\u1ee7a ng\u00e0nh n\u00e0y sau khi t\u1ed1t nghi\u1ec7p c\u0169ng l\u00e0 ni\u1ec1m mong \u01b0\u1edbc c\u1ee7a nhi\u1ec1u sinh vi\u00ean. N\u1eafm b\u1eaft \u0111\u01b0\u1ee3c xu th\u1ebf lao \u0111\u1ed9ng hi\u1ec7n nay, c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc l\u1edbn tr\u00ean c\u1ea3 n\u01b0\u1edbc, \u0111i\u1ec3n h\u00ecnh l\u00e0 \u0110\u1ea1i h\u1ecdc Hoa Sen r\u1ea5t ch\u00fa tr\u1ecdng \u0111\u00e0o t\u1ea1o ng\u00e0nh h\u1ecdc n\u00e0y. <\/p>\n\n\n\n

          \"\"
          Ng\u00e0nh Marketing HSU thu h\u00fat nh\u1eefng b\u1ea1n tr\u1ebb n\u0103ng \u0111\u1ed9ng, y\u00eau th\u00edch s\u00e1ng t\u1ea1o<\/figcaption><\/figure>\n\n\n\n

          >>>Tham kh\u1ea3o th\u00eam Ng\u00e0nh marketing h\u1ecdc tr\u01b0\u1eddng n\u00e0o<\/a> l\u00e0 t\u1ed1t nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam<\/strong><\/em><\/p>\n\n\n\n

          \u0110\u1ea1i h\u1ecdc Hoa Sen (HSU \u0111\u00e0o t\u1ea1o ch\u01b0\u01a1ng tr\u00ecnh Marketing \u0111\u1ea1t chu\u1ea9n qu\u1ed1c t\u1ebf \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c ACBSP t\u1ea1i Hoa K\u1ef3 ki\u1ec3m \u0111\u1ecbnh ch\u1ea5t l\u01b0\u1ee3ng. Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen t\u1eadp trung k\u1ebft h\u1ee3p gi\u1eefa l\u00fd thuy\u1ebft n\u1ec1n t\u1ea3ng v\u00e0 k\u1ef9 n\u0103ng th\u1ef1c h\u00e0nh. \u0110i\u1ec1u n\u00e0y gi\u00fap c\u00e1c b\u1ea1n sinh vi\u00ean c\u00f3 th\u1ec3 v\u1eadn d\u1ee5ng th\u1eadt t\u1ed1t nh\u1eefng ki\u1ebfn th\u1ee9c n\u1ec1n t\u1ea3ng v\u00e0o \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf. B\u00ean c\u1ea1nh \u0111\u00f3, m\u1ea1ng l\u01b0\u1edbi Alumni c\u1ee7a tr\u01b0\u1eddng c\u0169ng gi\u00fap c\u00e1c sinh vi\u00ean trao \u0111\u1ed5i nh\u1eefng th\u1eafc m\u1eafc v\u00e0 h\u1ecdc h\u1ecfi th\u00eam ki\u1ebfn th\u1ee9c t\u1eeb c\u00e1c sinh vi\u00ean chuy\u00ean ng\u00e0nh kh\u00e1c.<\/p>\n\n\n\n

          Th\u00eam v\u00e0o \u0111\u00f3, \u0111\u1ed9i ng\u0169 gi\u1ea3ng vi\u00ean chuy\u00ean nghi\u1ec7p, v\u00e0 c\u00f3 nhi\u1ec1u kinh nghi\u1ec7m th\u1ef1c chi\u1ebfn t\u1ed1t nghi\u1ec7p t\u1ea1i c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc danh ti\u1ebfng qu\u1ed1c t\u1ebf c\u0169ng l\u00e0 \u0111i\u1ec3m c\u1ed9ng cho tr\u01b0\u1eddng. C\u01a1 s\u1edf v\u1eadt ch\u1ea5t tuy\u1ec7t v\u1eddi c\u0169ng gi\u00fap th\u00fac \u0111\u1ea9y tinh th\u1ea7n h\u1ecdc t\u1eadp c\u1ee7a sinh vi\u00ean hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n

          T\u00ecm hi\u1ec3u v\u1ec1 ng\u00e0nh Marketing Tr\u01b0\u1eddng \u0110\u1ea1i H\u1ecdc Hoa Sen<\/h2>\n\n\n\n

          Ng\u00e0nh Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng theo \u0111\u1ecbnh h\u01b0\u1edbng \u201cth\u1ef1c h\u1ecdc \u2013 th\u1ef1c l\u00e0m\u201d, trang b\u1ecb cho sinh vi\u00ean t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c s\u1eafc b\u00e9n, kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 v\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 trong m\u1ecdi ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb hi\u1ec7n \u0111\u1ea1i. Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o t\u1eadp trung v\u00e0o ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c n\u1eafm b\u1eaft xu h\u01b0\u1edbng ti\u00eau d\u00f9ng, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c Marketing hi\u1ec7u qu\u1ea3 trong b\u1ed1i c\u1ea3nh kinh t\u1ebf s\u1ed1 b\u00f9ng n\u1ed5.<\/p>\n\n\n\n

          \"Ng\u00e0nh<\/figure>\n\n\n\n

          V\u00ec sao Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen l\u00e0 l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u?<\/h3>\n\n\n\n

          Ng\u00e0nh Marketing t\u1ea1i HSU c\u00f3 nhi\u1ec1u th\u1ebf m\u1ea1nh n\u1ed5i b\u1eadt, trong \u0111\u00f3 c\u00f3 \u0111\u1ed9i ng\u0169 gi\u1ea3ng vi\u00ean gi\u00e0u kinh nghi\u1ec7m th\u1ef1c ti\u1ec5n v\u00e0 v\u1ecb tr\u00ed qu\u1ea3n l\u00fd t\u1ea1i c\u00e1c doanh nghi\u1ec7p trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc, c\u00f9ng ph\u01b0\u01a1ng ph\u00e1p h\u1ecdc t\u1eadp g\u1eafn v\u1edbi t\u00ecnh hu\u1ed1ng ngh\u1ec1 nghi\u1ec7p th\u1ef1c t\u1ebf. C\u00e1c h\u1ecdc ph\u1ea7n \u0111\u01b0\u1ee3c tri\u1ec3n khai theo d\u1ef1 \u00e1n v\u00e0 \u0111\u1ec1 \u00e1n th\u1ef1c t\u1ebf gi\u00fap sinh vi\u00ean v\u1eeba r\u00e8n luy\u1ec7n k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n, v\u1eeba m\u1edf r\u1ed9ng k\u1ebft n\u1ed1i v\u1edbi doanh nghi\u1ec7p.<\/p>\n\n\n\n

          \"\"
          Khoa Marketing – Truy\u1ec1n th\u00f4ng ch\u00e0o \u0111\u00f3n c\u00e1c em h\u1ecdc sinh Tr\u01b0\u1eddng THPT iSchool R\u1ea1ch Gi\u00e1 trong Campus Tour \u0111\u1ea7y h\u1ee9ng kh\u1edfi <\/figcaption><\/figure>\n\n\n\n

          Ng\u00e0nh Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen ch\u00fa tr\u1ecdng k\u1ef9 n\u0103ng \u1ee9ng d\u1ee5ng \u2013 t\u1eeb thu th\u1eadp, ph\u00e2n t\u00edch d\u1eef li\u1ec7u t\u1edbi x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai k\u1ebf ho\u1ea1ch Marketing t\u00edch h\u1ee3p. Sinh vi\u00ean \u0111\u01b0\u1ee3c tham gia hai k\u1ef3 th\u1ef1c t\u1eadp t\u1ea1i doanh nghi\u1ec7p \u0111\u1ed1i t\u00e1c, t\u1eeb \u0111\u00f3 ti\u1ebfp x\u00fac s\u1edbm v\u1edbi m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf v\u00e0 n\u00e2ng cao n\u0103ng l\u1ef1c ngh\u1ec1 nghi\u1ec7p tr\u01b0\u1edbc khi ra tr\u01b0\u1eddng.<\/p>\n\n\n\n

          Th\u00eam v\u00e0o \u0111\u00f3, ng\u00e0nh Marketing t\u1ea1i HSU \u0111\u1ea3m b\u1ea3o chu\u1ea9n \u0111\u1ea7u ra to\u00e0n di\u1ec7n: sinh vi\u00ean kh\u00f4ng ch\u1ec9 n\u1eafm v\u1eefng ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n v\u1ec1 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, h\u00e0nh vi kh\u00e1ch h\u00e0ng, qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u \u2013 s\u1ea3n ph\u1ea9m \u2013 truy\u1ec1n th\u00f4ng, m\u00e0 c\u00f2n \u0111\u01b0\u1ee3c r\u00e8n luy\u1ec7n k\u1ef9 n\u0103ng m\u1ec1m, t\u01b0 duy ph\u1ea3n bi\u1ec7n v\u00e0 t\u00e1c phong l\u00e0m vi\u1ec7c chuy\u00ean nghi\u1ec7p \u0111\u1ec3 s\u1eb5n s\u00e0ng h\u1ed9i nh\u1eadp trong m\u00f4i tr\u01b0\u1eddng c\u1ea3 trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf.<\/p>\n\n\n\n

          Nh\u1eefng ki\u1ebfn th\u1ee9c sinh vi\u00ean Marketing \u0111\u01b0\u1ee3c trang b\u1ecb t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen<\/h3>\n\n\n\n

          Chuy\u00ean ng\u00e0nh marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o ki\u1ebfn th\u1ee9c n\u1ec1n t\u1ea3ng g\u1eafn li\u1ec1n v\u1edbi th\u1ef1c t\u1ebf. M\u1ed9t s\u1ed1 ki\u1ebfn th\u1ee9c c\u1ee5 th\u1ec3 m\u00e0 khi v\u00e0o tr\u01b0\u1eddng c\u00e1c b\u1ea1n sinh vi\u00ean c\u1ea7n h\u1ecdc nh\u01b0 sau: Ki\u1ebfn th\u1ee9c h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, qu\u1ea3n tr\u1ecb truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p, chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1, qu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng, \u0111\u1ec1 \u00e1n nghi\u00ean c\u1ee9u Marketing v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch Marketing.<\/p>\n\n\n\n

          \"\"
          Sinh vi\u00ean Khoa Marketing \u2013 Truy\u1ec1n th\u00f4ng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen tr\u01b0\u1edbc th\u1ec1m L\u1ec5 t\u1ed1t nghi\u1ec7p 2026<\/figcaption><\/figure>\n\n\n\n

          K\u1ef9 n\u0103ng khi h\u1ecdc Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen<\/h3>\n\n\n\n

          B\u1ea5t k\u1ef3 chuy\u00ean ng\u00e0nh g\u00ec \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o t\u1ea1i tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc \u0111\u1ec1u \u0111\u00f2i h\u1ecfi sinh vi\u00ean ph\u1ea3i thu\u1ea7n th\u1ee5c c\u00e1c k\u1ef9 n\u0103ng m\u1ec1m g\u1eafn li\u1ec1n v\u1edbi th\u1ef1c t\u1ebf. \u0110i\u1ec1u n\u00e0y gi\u00fap cho sinh vi\u00ean c\u00f3 th\u1ec3 t\u1ef1 tin l\u00e0m ch\u1ee7 c\u00f4ng vi\u1ec7c c\u1ee7a m\u00ecnh sau khi \u1ee9ng tuy\u1ec3n t\u1ea1i b\u1ea5t k\u1ef3 c\u00e1c doanh nghi\u1ec7p n\u00e0o. <\/p>\n\n\n\n

          \u0110\u1ed1i v\u1edbi ng\u00e0nh marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen, c\u00e1c b\u1ea1n sinh vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n c\u00e1c k\u1ef9 n\u0103ng li\u00ean quan \u0111\u1ebfn ng\u00e0nh nh\u01b0: Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c Marketing, qu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng, k\u1ef9 n\u0103ng giao ti\u1ebfp, l\u1eadp k\u1ebf ho\u1ea1ch, \u0111\u00e0m ph\u00e1n v\u00e0 th\u01b0\u01a1ng l\u01b0\u1ee3ng, kh\u1ea3 n\u0103ng l\u00e0m vi\u1ec7c \u0111\u1ed9c l\u1eadp v\u00e0 l\u00e0m vi\u1ec7c nh\u00f3m, kh\u1ea3 n\u0103ng giao ti\u1ebfp ti\u1ebfng Anh trong c\u00f4ng vi\u1ec7c, h\u1ecdc t\u1eadp v\u00e0 nghi\u00ean c\u1ee9u. <\/p>\n\n\n\n

          Sinh vi\u00ean l\u00e0m g\u00ec sau khi t\u1ed1t nghi\u1ec7p ng\u00e0nh Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen?<\/h3>\n\n\n\n

          Ng\u00e0nh Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen m\u1edf ra nhi\u1ec1u l\u1ef1a ch\u1ecdn ngh\u1ec1 nghi\u1ec7p sau khi t\u1ed1t nghi\u1ec7p nh\u1edd n\u1ec1n t\u1ea3ng ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o b\u00e0i b\u1ea3n, g\u1eafn v\u1edbi th\u1ef1c ti\u1ec5n doanh nghi\u1ec7p. Sinh vi\u00ean c\u00f3 \u0111\u1ee7 n\u0103ng l\u1ef1c \u0111\u1ec3 t\u1ef1 tin \u1ee9ng tuy\u1ec3n v\u00e0o c\u00e1c v\u1ecb tr\u00ed \u0111a d\u1ea1ng trong l\u0129nh v\u1ef1c Marketing \u2013 Kinh doanh, v\u1edbi m\u1ee9c thu nh\u1eadp c\u1ea1nh tranh v\u00e0 l\u1ed9 tr\u00ecnh ph\u00e1t tri\u1ec3n r\u00f5 r\u00e0ng.<\/p>\n\n\n\n

          \"\"
          Sinh vi\u00ean Khoa Marketing \u2013 Truy\u1ec1n th\u00f4ng s\u1eb5n s\u00e0ng b\u01b0\u1edbc v\u00e0o h\u00e0nh tr\u00ecnh m\u1edbi, v\u1edbi h\u00e0nh trang v\u1eefng v\u00e0ng<\/figcaption><\/figure>\n\n\n\n

          Sinh vi\u00ean t\u1ed1t nghi\u1ec7p ng\u00e0nh Marketing ti\u1ebfp c\u1eadn nhi\u1ec1u h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p nh\u01b0 qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u, marketing truy\u1ec1n th\u00f4ng, ch\u0103m s\u00f3c v\u00e0 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, qu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng, ph\u00e1t tri\u1ec3n v\u00e0 qu\u1ea3n l\u00fd k\u00eanh ph\u00e2n ph\u1ed1i, digital marketing\u2026 \u0110\u00e2y \u0111\u1ec1u l\u00e0 nh\u1eefng v\u1ecb tr\u00ed c\u00f3 nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng \u1ed5n \u0111\u1ecbnh trong doanh nghi\u1ec7p thu\u1ed9c nhi\u1ec1u l\u0129nh v\u1ef1c kh\u00e1c nhau.<\/p>\n\n\n\n

          \n

          \u201cEm \u01b0\u1edbc m\u01a1 \u0111\u01b0\u1ee3c tr\u1edf th\u00e0nh m\u1ed9t ng\u01b0\u1eddi tr\u1ebb c\u00f3 \u0111\u1ee7 tri th\u1ee9c. Ch\u00ednh v\u00ec th\u1ebf, em \u0111\u00e3 nghi\u00ean c\u1ee9u v\u00e0 x\u00e1c \u0111\u1ecbnh \u0110\u1ea1i h\u1ecdc Hoa Sen s\u1ebd l\u00e0 ng\u00f4i tr\u01b0\u1eddng m\u00e0 em theo \u0111u\u1ed5i. T\u1eeb n\u0103m 2017, Hoa Sen v\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng l\u00e0 tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf d\u00e0nh cho ng\u01b0\u1eddi Vi\u1ec7t, h\u1ee3p t\u00e1c c\u00f9ng r\u1ea5t nhi\u1ec1u t\u1ed5 ch\u1ee9c gi\u00e1o d\u1ee5c tr\u00ean th\u1ebf gi\u1edbi v\u00e0 ng\u00e0nh m\u00e0 em theo \u0111u\u1ed5i \u2013 Marketing c\u0169ng \u0111\u00e3 \u0111\u1ea1t ki\u1ec3m \u0111\u1ecbnh ACBSP c\u1ee7a Hoa K\u1ef3. Song song \u0111\u00f3, c\u00e1c ho\u1ea1t \u0111\u1ed9ng ngh\u1ec7 thu\u1eadt, \u0111\u1ec1 \u00e1n h\u1ecdc t\u1eadp lu\u00f4n \u0111\u01b0\u1ee3c Nh\u00e0 tr\u01b0\u1eddng \u0111\u1ea7u t\u01b0, em kh\u00f4ng th\u1ec3 th\u00f4i ng\u1eebng h\u00e1o h\u1ee9c \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t Sinh vi\u00ean c\u1ee7a tr\u01b0\u1eddng v\u00e0 tham gia tr\u1ea3i nghi\u1ec7m h\u1ebft t\u1ea5t c\u1ea3 m\u1ecdi ho\u1ea1t \u0111\u1ed9ng\u201d.<\/p>\n\n\n\n

          NGUY\u1ec4N NG\u1eccC VI\u1ec6T THI – Sinh vi\u00ean K22, ch\u01b0\u01a1ng tr\u00ecnh Marketing<\/strong><\/p>\n<\/blockquote>\n\n\n\n

          Tr\u1edf th\u00e0nh sinh vi\u00ean ng\u00e0nh Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen<\/h3>\n\n\n\n

          Ng\u00e0nh Marketing m\u1edf ra nhi\u1ec1u c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p trong b\u1ed1i c\u1ea3nh doanh nghi\u1ec7p ng\u00e0y c\u00e0ng ch\u00fa tr\u1ecdng x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng v\u00e0 k\u1ebft n\u1ed1i hi\u1ec7u qu\u1ea3 v\u1edbi kh\u00e1ch h\u00e0ng. Sinh vi\u00ean \u0111\u01b0\u1ee3c trang b\u1ecb ki\u1ebfn th\u1ee9c v\u1ec1 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 marketing s\u1ed1, \u0111\u1ed3ng th\u1eddi ph\u00e1t tri\u1ec3n t\u01b0 duy s\u00e1ng t\u1ea1o, kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 hi\u1ec3u h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n

          \"\"<\/figure>\n\n\n\n

          \u0110\u0103ng k\u00fd t\u00ecm hi\u1ec3u ch\u01b0\u01a1ng tr\u00ecnh Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u1ec3 h\u1ecdc t\u1eadp trong m\u00f4i tr\u01b0\u1eddng n\u0103ng \u0111\u1ed9ng, g\u1eafn li\u1ec1n v\u1edbi th\u1ef1c ti\u1ec5n doanh nghi\u1ec7p v\u00e0 xu h\u01b0\u1edbng truy\u1ec1n th\u00f4ng hi\u1ec7n \u0111\u1ea1i. Sinh vi\u00ean c\u00f3 c\u01a1 h\u1ed9i tham gia c\u00e1c d\u1ef1 \u00e1n marketing th\u1ef1c t\u1ebf, r\u00e8n luy\u1ec7n k\u1ef9 n\u0103ng x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c, tri\u1ec3n khai chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u trong m\u00f4i tr\u01b0\u1eddng kinh doanh c\u1ea1nh tranh.<\/p>\n\n\n\n

          Th\u00ed sinh li\u00ean h\u1ec7 v\u1edbi Trung t\u00e2m Tuy\u1ec3n sinh \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft v\u1ec1 ng\u00e0nh Marketing, l\u1ed9 tr\u00ecnh h\u1ecdc t\u1eadp, c\u00e1c ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n \u0111\u1ea1i h\u1ecdc n\u0103m 2026 c\u00f9ng c\u00e1c ch\u00ednh s\u00e1ch h\u1ecdc b\u1ed5ng h\u1ea5p d\u1eabn.<\/p>\n\n\n\n

          T\u00ecm hi\u1ec3u th\u00eam:<\/strong><\/p>\n\n\n\n

          Digital Marketing l\u00e0 ng\u00e0nh g\u00ec<\/strong><\/a><\/p>\n\n\n\n

          Digital marketing h\u1ecdc tr\u01b0\u1eddng n\u00e0o<\/strong><\/a><\/p>\n\n\n\n

          Digital marketing thi kh\u1ed1i n\u00e0o<\/strong><\/a><\/p>\n\n\n\n

          \n \n

          \n N\u0103m 2026, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u00e1p d\u1ee5ng 5 ph\u01b0\u01a1ng th\u1ee9c tuy\u1ec3n sinh, bao g\u1ed3m:\n <\/p>\n\n

          \u2022 X\u00e9t k\u1ebft qu\u1ea3 thi t\u1ed1t nghi\u1ec7p THPT 2026<\/p>\n

          \u2022 X\u00e9t b\u1eb1ng h\u1ecdc b\u1ea1 THPT theo t\u1ed5 h\u1ee3p 3 m\u00f4n<\/p>\n

          \u2022 X\u00e9t \u0111i\u1ec3m k\u1ef3 thi \u0110\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c c\u1ee7a \u0110HQG TP.HCM & \u0110HQG H\u00e0 N\u1ed9i 2026<\/p>\n

          \u2022 X\u00e9t tuy\u1ec3n th\u1eb3ng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen<\/p>\n

          \u2022 X\u00e9t b\u1eb1ng h\u00ecnh th\u1ee9c ph\u1ecfng v\u1ea5n<\/p>\n\n<\/blockquote>\n\n\n\n

          \n\n

          \n Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111ang nh\u1eadn h\u1ed3 s\u01a1 \u0111\u0103ng k\u00fd nhu c\u1ea7u x\u00e9t tuy\u1ec3n n\u0103m 2026 \u0111\u1ed1i v\u1edbi t\u1ea5t c\u1ea3 ng\u00e0nh \u0111\u00e0o t\u1ea1o,\n \u00e1p d\u1ee5ng linh ho\u1ea1t 5 ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n.\n <\/p>\n\n

          \n Th\u00ed sinh ch\u01b0a x\u00e1c \u0111\u1ecbnh r\u00f5 ng\u00e0nh h\u1ecdc, ngh\u1ec1 nghi\u1ec7p ph\u00f9 h\u1ee3p?\n C\u1ea7n t\u01b0 v\u1ea5n l\u1ed9 tr\u00ecnh x\u00e9t tuy\u1ec3n s\u1edbm b\u1eb1ng c\u00e1c ph\u01b0\u01a1ng th\u1ee9c an to\u00e0n \u0111\u1ec3 t\u0103ng c\u01a1 h\u1ed9i tr\u00fang tuy\u1ec3n?\n <\/p>\n\n

          \n \ud83d\udc49 Li\u00ean h\u1ec7 ngay Trung t\u00e2m Tuy\u1ec3n sinh \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen<\/strong> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n tr\u1ef1c tuy\u1ebfn 1:1,\n gi\u1ea3i \u0111\u00e1p chi ti\u1ebft v\u1ec1 ng\u00e0nh h\u1ecdc, ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n v\u00e0 k\u1ebf ho\u1ea1ch \u0111\u0103ng k\u00fd ph\u00f9 h\u1ee3p v\u1edbi n\u0103ng l\u1ef1c c\u1ee7a t\u1eebng th\u00ed sinh.\n <\/p>\n\n

          \n \u2022 Hotline: 0287 300 7272<\/a>\n <\/p>\n\n

          \n \u2022 Website: tuyensinh.hoasen.edu.vn<\/a>\n <\/p>\n\n

          \n \u2022 Fanpage: FB.com\/HoaSenUni<\/a>\n <\/p>\n\n<\/div>\n\n\n\n

          \n

          Th\u1ef1c hi\u1ec7n: Huy\u1ec1n \u0110inh<\/strong><\/strong><\/p>\n\n\n\n

          Ph\u00f2ng Marketing – Truy\u1ec1n th\u00f4ng<\/p>\n<\/blockquote>\n\n\n\n

          <\/p>\n","protected":false},"excerpt":{"rendered":"

          H\u1ecdc Marketing ra tr\u01b0\u1eddng l\u00e0m g\u00ec khi n\u1ec1n kinh t\u1ebf th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng c\u1ea1nh tranh v\u00e0 bi\u1ebfn \u0111\u1ed9ng m\u1ea1nh l\u00e0 c\u00e2u h\u1ecfi khi\u1ebfn nhi\u1ec1u h\u1ecdc sinh b\u0103n kho\u0103n tr\u01b0\u1edbc ng\u01b0\u1ee1ng c\u1eeda \u0111\u1ea1i h\u1ecdc. \u0110\u00e2y l\u00e0 ng\u00e0nh h\u1ecdc h\u1ea5p d\u1eabn, n\u0103ng \u0111\u1ed9ng, song c\u0169ng \u0111\u00f2i h\u1ecfi ng\u01b0\u1eddi h\u1ecdc hi\u1ec3u r\u00f5 b\u1ea3n ch\u1ea5t ngh\u1ec1 nghi\u1ec7p \u0111\u1ec3 \u0111\u01b0a ra l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p cho t\u01b0\u01a1ng lai. B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen s\u1ebd gi\u00fap b\u1ea1n h\u00ecnh dung r\u00f5 h\u01a1n v\u1ec1 Ng\u00e0nh Marketing v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p sau khi t\u1ed1t nghi\u1ec7p. Ng\u00e0nh Marketing l\u00e0 g\u00ec? Ng\u00e0nh Marketing l\u00e0…<\/p>\n","protected":false},"author":5540,"featured_media":26933,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/about-temp-ts-news.php","format":"standard","meta":{"footnotes":""},"categories":[1344,1354],"tags":[429,1075,1398,1342],"class_list":["post-9587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuyen-sinh","category-huong-nghiep","tag-dai-hoc","tag-dai-hoc-hoa-sen-4","tag-marketing","tag-tuyen-sinh-2026"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/9587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/users\/5540"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/comments?post=9587"}],"version-history":[{"count":21,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/9587\/revisions"}],"predecessor-version":[{"id":29019,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/9587\/revisions\/29019"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media\/26933"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media?parent=9587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/categories?post=9587"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/tags?post=9587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}