{"id":32697,"date":"2026-06-01T14:30:37","date_gmt":"2026-06-01T07:30:37","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/?p=32697"},"modified":"2026-06-01T14:30:38","modified_gmt":"2026-06-01T07:30:38","slug":"nganh-doanh-nghiep-so-va-ung-dung-ai-ra-truong-lam-gi","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/nganh-doanh-nghiep-so-va-ung-dung-ai-ra-truong-lam-gi\/","title":{"rendered":"Ng\u00e0nh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI ra tr\u01b0\u1eddng l\u00e0m g\u00ec? C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p trong th\u1eddi \u0111\u1ea1i tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o"},"content":{"rendered":"\n

Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI ra tr\u01b0\u1eddng l\u00e0m g\u00ec l\u00e0 c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00ed sinh quan t\u00e2m khi AI \u0111ang l\u00e0m thay \u0111\u1ed5i c\u00e1ch doanh nghi\u1ec7p v\u1eadn h\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n. T\u1eeb marketing, b\u00e1n h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u1ebfn qu\u1ea3n tr\u1ecb d\u1eef li\u1ec7u v\u00e0 ra quy\u1ebft \u0111\u1ecbnh, tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o ng\u00e0y c\u00e0ng hi\u1ec7n di\u1ec7n s\u00e2u r\u1ed9ng trong m\u1ecdi ho\u1ea1t \u0111\u1ed9ng kinh doanh. \u0110i\u1ec1u \u0111\u00f3 m\u1edf ra nhu c\u1ea7u l\u1edbn v\u1ec1 ngu\u1ed3n nh\u00e2n l\u1ef1c c\u00f3 kh\u1ea3 n\u0103ng k\u1ebft h\u1ee3p gi\u1eefa t\u01b0 duy qu\u1ea3n tr\u1ecb, c\u00f4ng ngh\u1ec7 v\u00e0 \u1ee9ng d\u1ee5ng AI. \u0110\u00e2y c\u0169ng l\u00e0 l\u00fd do ng\u00e0nh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI \u0111ang tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi th\u1ebf h\u1ec7 tr\u1ebb y\u00eau th\u00edch c\u00f4ng ngh\u1ec7 v\u00e0 \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o.<\/strong><\/p>\n\n\n\n

AI \u0111ang thay \u0111\u1ed5i c\u00e1ch doanh nghi\u1ec7p v\u1eadn h\u00e0nh<\/h2>\n\n\n\n

Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, AI kh\u00f4ng c\u00f2n l\u00e0 c\u00f4ng ngh\u1ec7 c\u1ee7a t\u01b0\u01a1ng lai m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 hi\u1ec7n di\u1ec7n trong \u0111\u1eddi s\u1ed1ng v\u00e0 ho\u1ea1t \u0111\u1ed9ng kinh doanh h\u1eb1ng ng\u00e0y.<\/p>\n\n\n\n

\"Ng\u00e0nh<\/figure>\n\n\n\n

>>>T\u00ecm hi\u1ec3u th\u00eam: Ng\u00e0nh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee8ng d\u1ee5ng AI l\u00e0 g\u00ec?<\/a><\/em><\/strong><\/p>\n\n\n\n

C\u00e1c doanh nghi\u1ec7p hi\u1ec7n s\u1eed d\u1ee5ng AI \u0111\u1ec3 ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, d\u1ef1 b\u00e1o xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh, h\u1ed7 tr\u1ee3 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, t\u1ed1i \u01b0u chu\u1ed7i cung \u1ee9ng v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 qu\u1ea3n tr\u1ecb.<\/p>\n\n\n\n

S\u1ef1 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng c\u1ee7a AI khi\u1ebfn doanh nghi\u1ec7p c\u1ea7n nhi\u1ec1u nh\u00e2n s\u1ef1 hi\u1ec3u c\u00f4ng ngh\u1ec7 nh\u01b0ng \u0111\u1ed3ng th\u1eddi ph\u1ea3i am hi\u1ec3u ho\u1ea1t \u0111\u1ed9ng kinh doanh \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u01b0a c\u00f4ng ngh\u1ec7 v\u00e0o th\u1ef1c ti\u1ec5n m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n

\u0110\u00f3 c\u0169ng l\u00e0 l\u00fd do c\u00e1c ng\u00e0nh h\u1ecdc k\u1ebft h\u1ee3p gi\u1eefa qu\u1ea3n tr\u1ecb v\u00e0 AI ng\u00e0y c\u00e0ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m c\u1ee7a nh\u00e0 tuy\u1ec3n d\u1ee5ng.<\/p>\n\n\n\n

H\u1ecdc ng\u00e0nh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI ra tr\u01b0\u1eddng l\u00e0m g\u00ec?<\/h2>\n\n\n\n

M\u1ed9t trong nh\u1eefng \u0111i\u1ec3m h\u1ea5p d\u1eabn c\u1ee7a ng\u00e0nh h\u1ecdc n\u00e0y l\u00e0 c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p \u0111a d\u1ea1ng. Sinh vi\u00ean kh\u00f4ng ch\u1ec9 l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c c\u00f4ng ngh\u1ec7 m\u00e0 c\u00f2n c\u00f3 th\u1ec3 tham gia v\u00e0o nhi\u1ec1u v\u1ecb tr\u00ed t\u1ea1i doanh nghi\u1ec7p thu\u1ed9c c\u00e1c ng\u00e0nh ngh\u1ec1 kh\u00e1c nhau.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean \u1ee9ng d\u1ee5ng AI trong doanh nghi\u1ec7p<\/h3>\n\n\n\n

\u0110\u00e2y l\u00e0 v\u1ecb tr\u00ed \u0111ang \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p t\u00ecm ki\u1ebfm khi nhu c\u1ea7u \u1ee9ng d\u1ee5ng AI ng\u00e0y c\u00e0ng t\u0103ng.<\/p>\n\n\n\n

\"Ng\u00e0nh<\/figure>\n\n\n\n

C\u00f4ng vi\u1ec7c bao g\u1ed3m nghi\u00ean c\u1ee9u c\u00e1c c\u00f4ng c\u1ee5 AI ph\u00f9 h\u1ee3p v\u1edbi ho\u1ea1t \u0111\u1ed9ng kinh doanh, \u0111\u1ec1 xu\u1ea5t gi\u1ea3i ph\u00e1p tri\u1ec3n khai, ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c ph\u00f2ng ban \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 v\u1eadn h\u00e0nh v\u00e0 theo d\u00f5i k\u1ebft qu\u1ea3 sau khi \u1ee9ng d\u1ee5ng.<\/p>\n\n\n\n

Nh\u00e2n s\u1ef1 \u1edf v\u1ecb tr\u00ed n\u00e0y \u0111\u00f3ng vai tr\u00f2 c\u1ea7u n\u1ed1i gi\u1eefa c\u00f4ng ngh\u1ec7 v\u00e0 nhu c\u1ea7u th\u1ef1c t\u1ebf c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/h3>\n\n\n\n

Trong qu\u00e1 tr\u00ecnh s\u1ed1 h\u00f3a ho\u1ea1t \u0111\u1ed9ng kinh doanh, doanh nghi\u1ec7p c\u1ea7n nh\u1eefng ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng tri\u1ec3n khai c\u00e1c d\u1ef1 \u00e1n c\u00f4ng ngh\u1ec7 v\u00e0 \u1ee9ng d\u1ee5ng AI v\u00e0o quy tr\u00ecnh v\u1eadn h\u00e0nh.<\/p>\n\n\n\n

Sinh vi\u00ean t\u1ed1t nghi\u1ec7p c\u00f3 th\u1ec3 tham gia x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb s\u1ed1, c\u1ea3i ti\u1ebfn quy tr\u00ecnh l\u00e0m vi\u1ec7c v\u00e0 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh trong m\u00f4i tr\u01b0\u1eddng s\u1ed1.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch d\u1eef li\u1ec7u kinh doanh<\/h3>\n\n\n\n

AI ch\u1ec9 ph\u00e1t huy hi\u1ec7u qu\u1ea3 khi \u0111\u01b0\u1ee3c v\u1eadn h\u00e0nh tr\u00ean n\u1ec1n t\u1ea3ng d\u1eef li\u1ec7u ch\u1ea5t l\u01b0\u1ee3ng.<\/p>\n\n\n\n

V\u00ec v\u1eady, nhi\u1ec1u doanh nghi\u1ec7p c\u1ea7n \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 c\u00f3 kh\u1ea3 n\u0103ng thu th\u1eadp, x\u1eed l\u00fd v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u1ec3 h\u1ed7 tr\u1ee3 ra quy\u1ebft \u0111\u1ecbnh.<\/p>\n\n\n\n

\"Ng\u00e0nh<\/figure>\n\n\n\n

\u0110\u00e2y l\u00e0 c\u00f4ng vi\u1ec7c ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng ng\u01b0\u1eddi y\u00eau th\u00edch t\u01b0 duy logic, ph\u00e2n t\u00edch v\u00e0 kh\u00e1m ph\u00e1 c\u00e1c xu h\u01b0\u1edbng kinh doanh t\u1eeb d\u1eef li\u1ec7u.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m s\u1ed1<\/h3>\n\n\n\n

C\u00e1c doanh nghi\u1ec7p ng\u00e0y c\u00e0ng \u0111\u1ea7u t\u01b0 v\u00e0o n\u1ec1n t\u1ea3ng s\u1ed1, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m t\u00edch h\u1ee3p AI.<\/p>\n\n\n\n

Sinh vi\u00ean ng\u00e0nh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI c\u00f3 th\u1ec3 tham gia nghi\u00ean c\u1ee9u nhu c\u1ea7u kh\u00e1ch h\u00e0ng, x\u00e2y d\u1ef1ng \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m, ph\u1ed1i h\u1ee3p v\u1edbi \u0111\u1ed9i ng\u0169 k\u1ef9 thu\u1eadt v\u00e0 qu\u1ea3n l\u00fd qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean Marketing \u1ee9ng d\u1ee5ng AI<\/h3>\n\n\n\n

Marketing l\u00e0 m\u1ed9t trong nh\u1eefng l\u0129nh v\u1ef1c \u1ee9ng d\u1ee5ng AI m\u1ea1nh m\u1ebd nh\u1ea5t hi\u1ec7n nay.<\/p>\n\n\n\n

C\u00e1c doanh nghi\u1ec7p c\u1ea7n nh\u00e2n s\u1ef1 bi\u1ebft khai th\u00e1c d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, s\u1eed d\u1ee5ng AI \u0111\u1ec3 c\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung, t\u1ed1i \u01b0u chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o v\u00e0 n\u00e2ng cao tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n

\u0110\u00e2y l\u00e0 v\u1ecb tr\u00ed gi\u00e0u ti\u1ec1m n\u0103ng trong b\u1ed1i c\u1ea3nh marketing s\u1ed1 ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n m\u1ea1nh.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean qu\u1ea3n l\u00fd tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1<\/h3>\n\n\n\n

AI \u0111ang gi\u00fap doanh nghi\u1ec7p hi\u1ec3u kh\u00e1ch h\u00e0ng s\u00e2u s\u1eafc h\u01a1n th\u00f4ng qua d\u1eef li\u1ec7u v\u00e0 h\u00e0nh vi tr\u1ef1c tuy\u1ebfn.<\/p>\n\n\n\n

Ng\u01b0\u1eddi l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c n\u00e0y c\u00f3 nhi\u1ec7m v\u1ee5 x\u00e2y d\u1ef1ng h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng, c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 t\u0103ng m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n

Kh\u1edfi nghi\u1ec7p trong l\u0129nh v\u1ef1c c\u00f4ng ngh\u1ec7 v\u00e0 AI<\/h3>\n\n\n\n

Ki\u1ebfn th\u1ee9c v\u1ec1 kinh doanh, \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o v\u00e0 \u1ee9ng d\u1ee5ng AI c\u0169ng gi\u00fap sinh vi\u00ean c\u00f3 n\u1ec1n t\u1ea3ng \u0111\u1ec3 ph\u00e1t tri\u1ec3n c\u00e1c d\u1ef1 \u00e1n startup trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n

\"Ng\u00e0nh<\/figure>\n\n\n\n

Nhi\u1ec1u m\u00f4 h\u00ecnh kinh doanh m\u1edbi hi\u1ec7n nay \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean d\u1eef li\u1ec7u, n\u1ec1n t\u1ea3ng s\u1ed1 v\u00e0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o.<\/p>\n\n\n\n

M\u1ee9c l\u01b0\u01a1ng v\u00e0 c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n c\u00f3 h\u1ea5p d\u1eabn?<\/h2>\n\n\n\n

AI \u0111ang \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t trong nh\u1eefng l\u0129nh v\u1ef1c c\u00f3 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng nhanh nh\u1ea5t hi\u1ec7n nay. \u0110i\u1ec1u n\u00e0y k\u00e9o theo nhu c\u1ea7u l\u1edbn v\u1ec1 ngu\u1ed3n nh\u00e2n l\u1ef1c ch\u1ea5t l\u01b0\u1ee3ng cao.<\/p>\n\n\n\n

\u0110\u1ed1i v\u1edbi sinh vi\u00ean m\u1edbi t\u1ed1t nghi\u1ec7p, m\u1ee9c thu nh\u1eadp ph\u1ee5 thu\u1ed9c v\u00e0o v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c, n\u0103ng l\u1ef1c chuy\u00ean m\u00f4n, kh\u1ea3 n\u0103ng ngo\u1ea1i ng\u1eef v\u00e0 kinh nghi\u1ec7m th\u1ef1c t\u1ebf. Nh\u1eefng nh\u00e2n s\u1ef1 c\u00f3 kh\u1ea3 n\u0103ng k\u1ebft h\u1ee3p gi\u1eefa ki\u1ebfn th\u1ee9c kinh doanh v\u00e0 c\u00f4ng ngh\u1ec7 th\u01b0\u1eddng \u0111\u01b0\u1ee3c doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 cao.<\/p>\n\n\n\n

Sau v\u00e0i n\u0103m l\u00e0m vi\u1ec7c, b\u1ea1n c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n l\u00ean c\u00e1c v\u1ecb tr\u00ed nh\u01b0:<\/p>\n\n\n\n

    \n
  1. Tr\u01b0\u1edfng nh\u00f3m chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/li>\n\n\n\n
  2. Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n c\u00f4ng ngh\u1ec7<\/li>\n\n\n\n
  3. Chuy\u00ean gia ph\u00e2n t\u00edch d\u1eef li\u1ec7u<\/li>\n\n\n\n
  4. Chuy\u00ean gia \u1ee9ng d\u1ee5ng AI<\/li>\n\n\n\n
  5. Gi\u00e1m \u0111\u1ed1c \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o<\/li>\n\n\n\n
  6. Gi\u00e1m \u0111\u1ed1c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 (CDO)<\/li>\n<\/ol>\n\n\n\n

    Trong b\u1ed1i c\u1ea3nh doanh nghi\u1ec7p ng\u00e0y c\u00e0ng \u0111\u1ea7u t\u01b0 v\u00e0o AI, \u0111\u00e2y \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t trong nh\u1eefng nh\u00f3m ng\u00e0nh c\u00f3 tri\u1ec3n v\u1ecdng ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n.<\/p>\n\n\n\n

    H\u1ecdc ng\u00e0nh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI t\u1ea1i HSU \u2013 s\u1eb5n s\u00e0ng d\u1eabn \u0111\u1ea7u xu h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p m\u1edbi<\/h2>\n\n\n\n

    S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a AI \u0111ang t\u1ea1o ra nh\u1eefng ngh\u1ec1 nghi\u1ec7p ho\u00e0n to\u00e0n m\u1edbi, \u0111\u1ed3ng th\u1eddi thay \u0111\u1ed5i y\u00eau c\u1ea7u tuy\u1ec3n d\u1ee5ng c\u1ee7a doanh nghi\u1ec7p. V\u00ec v\u1eady, ng\u01b0\u1eddi h\u1ecdc c\u1ea7n \u0111\u01b0\u1ee3c trang b\u1ecb kh\u00f4ng ch\u1ec9 ki\u1ebfn th\u1ee9c c\u00f4ng ngh\u1ec7 m\u00e0 c\u00f2n n\u0103ng l\u1ef1c qu\u1ea3n tr\u1ecb, t\u01b0 duy \u0111\u1ed5i m\u1edbi v\u00e0 kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng v\u00e0o th\u1ef1c ti\u1ec5n.<\/p>\n\n\n\n

    \"Ng\u00e0nh<\/figure>\n\n\n\n

    T\u00ecm hi\u1ec3u th\u00eam: L\u1ed9 tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee8ng d\u1ee5ng AI \u0110\u1ea1i h\u1ecdc Hoa Sen<\/a><\/em><\/strong><\/p>\n\n\n\n

    T\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen (HSU), ch\u01b0\u01a1ng tr\u00ecnh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng theo \u0111\u1ecbnh h\u01b0\u1edbng li\u00ean ng\u00e0nh, k\u1ebft h\u1ee3p gi\u1eefa qu\u1ea3n tr\u1ecb kinh doanh, c\u00f4ng ngh\u1ec7 s\u1ed1, d\u1eef li\u1ec7u v\u00e0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o. Sinh vi\u00ean \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 AI, ph\u00e2n t\u00edch d\u1eef li\u1ec7u, qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p s\u1ed1, \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m trong m\u00f4i tr\u01b0\u1eddng c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n\n

    \u0110i\u1ec3m n\u1ed5i b\u1eadt c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh l\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng h\u1ecdc t\u1eadp g\u1eafn v\u1edbi th\u1ef1c ti\u1ec5n doanh nghi\u1ec7p, ch\u00fa tr\u1ecdng tr\u1ea3i nghi\u1ec7m d\u1ef1 \u00e1n, k\u1ef9 n\u0103ng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0 kh\u1ea3 n\u0103ng th\u00edch nghi v\u1edbi nh\u1eefng thay \u0111\u1ed5i nhanh ch\u00f3ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng.<\/p>\n\n\n\n

    Trong b\u1ed1i c\u1ea3nh AI \u0111ang tr\u1edf th\u00e0nh \u0111\u1ed9ng l\u1ef1c t\u0103ng tr\u01b0\u1edfng m\u1edbi c\u1ee7a n\u1ec1n kinh t\u1ebf, ch\u01b0\u01a1ng tr\u00ecnh Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI t\u1ea1i HSU m\u1edf ra c\u01a1 h\u1ed9i \u0111\u1ec3 sinh vi\u00ean tr\u1edf th\u00e0nh nh\u1eefng nh\u00e2n s\u1ef1 ti\u00ean phong, s\u1eb5n s\u00e0ng l\u00e0m vi\u1ec7c trong m\u00f4i tr\u01b0\u1eddng to\u00e0n c\u1ea7u v\u00e0 tham gia ki\u1ebfn t\u1ea1o c\u00e1c m\u00f4 h\u00ecnh kinh doanh c\u1ee7a t\u01b0\u01a1ng lai.<\/p>\n\n\n\n

    \n\n

    \n N\u0103m 2026, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u00e1p d\u1ee5ng 5 ph\u01b0\u01a1ng th\u1ee9c tuy\u1ec3n sinh:<\/strong>\n <\/p>\n\n

    \n

    \u2013 X\u00e9t k\u1ebft qu\u1ea3 thi t\u1ed1t nghi\u1ec7p THPT 2026<\/p>\n

    \u2013 X\u00e9t b\u1eb1ng h\u1ecdc b\u1ea1 THPT theo t\u1ed5 h\u1ee3p 3 m\u00f4n<\/p>\n

    \u2013 X\u00e9t \u0111i\u1ec3m k\u1ef3 thi \u0110\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c c\u1ee7a \u0110HQG TP.HCM & \u0110HQG H\u00e0 N\u1ed9i 2026<\/p>\n

    \u2013 X\u00e9t tuy\u1ec3n th\u1eb3ng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen<\/p>\n

    \u2013 X\u00e9t b\u1eb1ng h\u00ecnh th\u1ee9c ph\u1ecfng v\u1ea5n<\/p>\n <\/div>\n\n

    \n Th\u00ed sinh li\u00ean h\u1ec7 Trung t\u00e2m Tuy\u1ec3n sinh <\/strong> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft v\u1ec1 ng\u00e0nh h\u1ecdc, l\u1ed9 tr\u00ecnh h\u1ecdc t\u1eadp, ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n c\u00f9ng c\u00e1c ch\u00ednh s\u00e1ch h\u1ecdc b\u1ed5ng.\n <\/p>\n\n

    \n

    \ud83d\udcde Hotline: (028) 7300 7272<\/a><\/p>\n

    \u2709\ufe0f Email: tuyensinh@hoasen.edu.vn<\/a><\/p>\n

    \ud83c\udf10 Tuy\u1ec3n sinh: tuyensinh.hoasen.edu.vn<\/a><\/p>\n

    \ud83d\udccd \u0110\u1ecba ch\u1ec9: Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen (S\u1ea3nh G, t\u1ea7ng tr\u1ec7t), s\u1ed1 08 Nguy\u1ec5n V\u0103n Tr\u00e1ng, ph\u01b0\u1eddng B\u1ebfn Th\u00e0nh, TP. HCM<\/p>\n <\/div>\n\n<\/div>\n\n\n\n

    \n

    Th\u1ef1c hi\u1ec7n: Huy\u1ec1n \u0110inh<\/strong><\/strong><\/p>\n\n\n\n

    Ph\u00f2ng Marketing – Truy\u1ec1n th\u00f4ng<\/p>\n<\/blockquote>\n\n\n\n

    <\/p>\n","protected":false},"excerpt":{"rendered":"

    Doanh nghi\u1ec7p s\u1ed1 v\u00e0 \u1ee9ng d\u1ee5ng AI ra tr\u01b0\u1eddng l\u00e0m g\u00ec l\u00e0 c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00ed sinh quan t\u00e2m khi AI \u0111ang l\u00e0m thay \u0111\u1ed5i c\u00e1ch doanh nghi\u1ec7p v\u1eadn h\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n. T\u1eeb marketing, b\u00e1n h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u1ebfn qu\u1ea3n tr\u1ecb d\u1eef li\u1ec7u v\u00e0 ra quy\u1ebft \u0111\u1ecbnh, tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o ng\u00e0y c\u00e0ng hi\u1ec7n di\u1ec7n s\u00e2u r\u1ed9ng trong m\u1ecdi ho\u1ea1t \u0111\u1ed9ng kinh doanh. \u0110i\u1ec1u \u0111\u00f3 m\u1edf ra nhu c\u1ea7u l\u1edbn v\u1ec1 ngu\u1ed3n nh\u00e2n l\u1ef1c c\u00f3 kh\u1ea3 n\u0103ng k\u1ebft h\u1ee3p gi\u1eefa t\u01b0 duy qu\u1ea3n tr\u1ecb, c\u00f4ng ngh\u1ec7 v\u00e0 \u1ee9ng d\u1ee5ng AI. \u0110\u00e2y c\u0169ng l\u00e0 l\u00fd do ng\u00e0nh…<\/p>\n","protected":false},"author":5540,"featured_media":32734,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/about-temp-ts-news.php","format":"standard","meta":{"footnotes":""},"categories":[1344,1354],"tags":[1765,1075,1342],"class_list":["post-32697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuyen-sinh","category-huong-nghiep","tag-doanh-nghiep-so-va-ung-dung-ai-2","tag-dai-hoc-hoa-sen-4","tag-tuyen-sinh-2026"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/32697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/users\/5540"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/comments?post=32697"}],"version-history":[{"count":8,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/32697\/revisions"}],"predecessor-version":[{"id":32739,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/32697\/revisions\/32739"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media\/32734"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media?parent=32697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/categories?post=32697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/tags?post=32697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}