{"id":29932,"date":"2026-03-12T10:31:16","date_gmt":"2026-03-12T03:31:16","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/?p=29932"},"modified":"2026-04-02T14:06:08","modified_gmt":"2026-04-02T07:06:08","slug":"quan-he-cong-chung-hoc-truong-nao","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/quan-he-cong-chung-hoc-truong-nao\/","title":{"rendered":"Quan h\u1ec7 c\u00f4ng ch\u00fang (PR): h\u1ecdc tr\u01b0\u1eddng n\u00e0o, c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p ra sao?"},"content":{"rendered":"\n

Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang h\u1ecdc tr\u01b0\u1eddng n\u00e0o \u0111ang l\u00e0 c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00ed sinh quan t\u00e2m khi l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n m\u1ea1nh. Trong b\u1ed1i c\u1ea3nh doanh nghi\u1ec7p ch\u00fa tr\u1ecdng x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh v\u00e0 uy t\u00edn tr\u00ean th\u1ecb tr\u01b0\u1eddng, nhu c\u1ea7u nh\u00e2n l\u1ef1c l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng v\u00e0 quan h\u1ec7 c\u00f4ng ch\u00fang ng\u00e0y c\u00e0ng t\u0103ng.<\/strong><\/p>\n\n\n\n

Quan h\u1ec7 c\u00f4ng ch\u00fang (Public Relations \u2013 PR) l\u00e0 ng\u00e0nh h\u1ecdc li\u00ean quan \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng, duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7 gi\u1eefa t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p v\u1edbi c\u00f4ng ch\u00fang, kh\u00e1ch h\u00e0ng v\u00e0 truy\u1ec1n th\u00f4ng. V\u00ec v\u1eady, vi\u1ec7c l\u1ef1a ch\u1ecdn tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc c\u00f3 ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ph\u00f9 h\u1ee3p s\u1ebd gi\u00fap sinh vi\u00ean ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng truy\u1ec1n th\u00f4ng, qu\u1ea3n tr\u1ecb h\u00ecnh \u1ea3nh v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch PR hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n

B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n t\u00ecm hi\u1ec3u ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang l\u00e0 g\u00ec v\u00e0 g\u1ee3i \u00fd top c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc \u0111\u00e0o t\u1ea1o ng\u00e0nh n\u00e0y hi\u1ec7n nay.<\/p>\n\n\n\n

T\u00ecm hi\u1ec3u v\u1ec1 ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang <\/h2>\n\n\n\n

Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang l\u00e0 g\u00ec?<\/h3>\n\n\n\n

Quan h\u1ec7 c\u00f4ng ch\u00fang (PR) l\u00e0 l\u0129nh v\u1ef1c li\u00ean quan \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh, danh ti\u1ebfng v\u00e0 m\u1ed1i quan h\u1ec7 gi\u1eefa t\u1ed5 ch\u1ee9c v\u1edbi c\u00f4ng ch\u00fang th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng. C\u00f4ng vi\u1ec7c c\u1ee7a PR kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u m\u00e0 c\u00f2n bao g\u1ed3m qu\u1ea3n l\u00fd th\u00f4ng tin, x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng v\u00e0 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng d\u00e0i h\u1ea1n cho doanh nghi\u1ec7p.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

>>>Tham kh\u1ea3o: Ch\u01b0\u01a1ng tr\u00ecnh Quan h\u1ec7 c\u00f4ng ch\u00fang \u0110\u1ea1i h\u1ecdc Hoa Sen<\/a><\/em><\/strong><\/p>\n\n\n\n

Sinh vi\u00ean ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang s\u1ebd \u0111\u01b0\u1ee3c h\u1ecdc v\u1ec1 truy\u1ec1n th\u00f4ng, marketing, b\u00e1o ch\u00ed v\u00e0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n. B\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 c\u00e1c k\u1ef9 n\u0103ng quan tr\u1ecdng nh\u01b0 vi\u1ebft th\u00f4ng c\u00e1o b\u00e1o ch\u00ed, qu\u1ea3n l\u00fd truy\u1ec1n th\u00f4ng m\u1ea1ng x\u00e3 h\u1ed9i, x\u00e2y d\u1ef1ng chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi b\u00e1o ch\u00ed ho\u1eb7c \u0111\u1ed1i t\u00e1c truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

Sinh vi\u00ean ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang h\u1ecdc m\u00f4n g\u00ec?<\/h3>\n\n\n\n

Sinh vi\u00ean ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang s\u1ebd h\u1ecdc nhi\u1ec1u m\u00f4n li\u00ean quan \u0111\u1ebfn truy\u1ec1n th\u00f4ng, marketing v\u00e0 x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u. Ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u v\u1edbi c\u00e1c m\u00f4n n\u1ec1n t\u1ea3ng v\u1ec1 truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang, marketing c\u0103n b\u1ea3n, h\u00e0nh vi c\u00f4ng ch\u00fang v\u00e0 nghi\u00ean c\u1ee9u truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u1ede c\u00e1c h\u1ecdc k\u1ef3 ti\u1ebfp theo, sinh vi\u00ean s\u1ebd h\u1ecdc c\u00e1c m\u00f4n chuy\u00ean ng\u00e0nh nh\u01b0 quan h\u1ec7 c\u00f4ng ch\u00fang, qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, truy\u1ec1n th\u00f4ng marketing t\u00edch h\u1ee3p (IMC), quan h\u1ec7 b\u00e1o ch\u00ed v\u00e0 qu\u1ea3n tr\u1ecb kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng. Nh\u1eefng m\u00f4n h\u1ecdc n\u00e0y gi\u00fap sinh vi\u00ean hi\u1ec3u c\u00e1ch x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng v\u00e0 qu\u1ea3n l\u00fd h\u00ecnh \u1ea3nh cho doanh nghi\u1ec7p ho\u1eb7c t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, sinh vi\u00ean c\u00f2n \u0111\u01b0\u1ee3c h\u1ecdc c\u00e1c m\u00f4n li\u00ean quan \u0111\u1ebfn s\u00e1ng t\u1ea1o n\u1ed9i dung v\u00e0 s\u1ea3n xu\u1ea5t truy\u1ec1n th\u00f4ng nh\u01b0 vi\u1ebft th\u00f4ng c\u00e1o b\u00e1o ch\u00ed, x\u00e2y d\u1ef1ng n\u1ed9i dung truy\u1ec1n th\u00f4ng s\u1ed1, qu\u1ea3n tr\u1ecb m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn d\u1ecbch PR. C\u00e1c m\u00f4n h\u1ecdc n\u00e0y gi\u00fap ng\u01b0\u1eddi h\u1ecdc ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng vi\u1ebft, s\u00e1ng t\u1ea1o n\u1ed9i dung v\u00e0 tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng.<\/p>\n\n\n\n

Ngo\u00e0i ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n, ch\u01b0\u01a1ng tr\u00ecnh c\u00f2n c\u00f3 c\u00e1c h\u1ecdc ph\u1ea7n th\u1ef1c h\u00e0nh nh\u01b0 x\u00e2y d\u1ef1ng chi\u1ebfn d\u1ecbch PR, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, th\u1ef1c hi\u1ec7n d\u1ef1 \u00e1n truy\u1ec1n th\u00f4ng ho\u1eb7c tham gia c\u00e1c \u0111\u1ec1 \u00e1n th\u1ef1c t\u1ebf c\u00f9ng doanh nghi\u1ec7p. Nh\u1edd \u0111\u00f3, sinh vi\u00ean c\u00f3 c\u01a1 h\u1ed9i \u00e1p d\u1ee5ng ki\u1ebfn th\u1ee9c \u0111\u00e3 h\u1ecdc v\u00e0o m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf ngay t\u1eeb khi c\u00f2n tr\u00ean gh\u1ebf nh\u00e0 tr\u01b0\u1eddng.<\/p>\n\n\n\n

T\u1ed1 ch\u1ea5t ph\u00f9 h\u1ee3p v\u1edbi ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang l\u00e0 g\u00ec?<\/h3>\n\n\n\n

Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng b\u1ea1n y\u00eau th\u00edch giao ti\u1ebfp v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi nhi\u1ec1u nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1c nhau. Kh\u1ea3 n\u0103ng truy\u1ec1n \u0111\u1ea1t th\u00f4ng tin r\u00f5 r\u00e0ng v\u00e0 thuy\u1ebft ph\u1ee5c l\u00e0 m\u1ed9t l\u1ee3i th\u1ebf quan tr\u1ecdng trong l\u0129nh v\u1ef1c PR.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, ng\u01b0\u1eddi h\u1ecdc c\u0169ng c\u1ea7n c\u00f3 t\u01b0 duy s\u00e1ng t\u1ea1o \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c \u00fd t\u01b0\u1edfng truy\u1ec1n th\u00f4ng m\u1edbi m\u1ebb v\u00e0 thu h\u00fat c\u00f4ng ch\u00fang. Kh\u1ea3 n\u0103ng t\u1ed5 ch\u1ee9c v\u00e0 qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c c\u0169ng r\u1ea5t quan tr\u1ecdng v\u00ec c\u00e1c chi\u1ebfn d\u1ecbch PR th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng nh\u01b0 truy\u1ec1n th\u00f4ng, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n v\u00e0 l\u00e0m vi\u1ec7c v\u1edbi b\u00e1o ch\u00ed.<\/p>\n\n\n\n

Ngo\u00e0i ra, s\u1ef1 nh\u1ea1y b\u00e9n v\u1edbi th\u00f4ng tin v\u00e0 kh\u1ea3 n\u0103ng x\u1eed l\u00fd t\u00ecnh hu\u1ed1ng c\u0169ng l\u00e0 y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft, \u0111\u1eb7c bi\u1ec7t trong c\u00e1c t\u00ecnh hu\u1ed1ng truy\u1ec1n th\u00f4ng nh\u1ea1y c\u1ea3m ho\u1eb7c kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang hi\u1ec7n nay ra sao?<\/h3>\n\n\n\n

Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang m\u1edf ra nhi\u1ec1u c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng v\u00e0 marketing. Sinh vi\u00ean sau khi t\u1ed1t nghi\u1ec7p c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c t\u1ea1i c\u00e1c c\u00f4ng ty truy\u1ec1n th\u00f4ng, agency qu\u1ea3ng c\u00e1o, doanh nghi\u1ec7p, t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn ho\u1eb7c c\u01a1 quan nh\u00e0 n\u01b0\u1edbc.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

M\u1ed9t s\u1ed1 v\u1ecb tr\u00ed ph\u1ed5 bi\u1ebfn g\u1ed3m chuy\u00ean vi\u00ean quan h\u1ec7 c\u00f4ng ch\u00fang, chuy\u00ean vi\u00ean truy\u1ec1n th\u00f4ng doanh nghi\u1ec7p, chuy\u00ean vi\u00ean t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, chuy\u00ean vi\u00ean qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c chuy\u00ean vi\u00ean truy\u1ec1n th\u00f4ng m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n\n\n\n

Ngo\u00e0i ra, ng\u01b0\u1eddi h\u1ecdc c\u0169ng c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9, truy\u1ec1n th\u00f4ng marketing ho\u1eb7c qu\u1ea3n l\u00fd h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u cho c\u00e1c t\u1ed5 ch\u1ee9c v\u00e0 doanh nghi\u1ec7p.<\/p>\n\n\n\n

M\u1ee9c l\u01b0\u01a1ng ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang c\u00f3 cao kh\u00f4ng?<\/h3>\n\n\n\n

M\u1ee9c l\u01b0\u01a1ng c\u1ee7a ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang ph\u1ee5 thu\u1ed9c v\u00e0o kinh nghi\u1ec7m l\u00e0m vi\u1ec7c v\u00e0 v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c. \u0110\u1ed1i v\u1edbi sinh vi\u00ean m\u1edbi t\u1ed1t nghi\u1ec7p, m\u1ee9c l\u01b0\u01a1ng th\u01b0\u1eddng dao \u0111\u1ed9ng kho\u1ea3ng t\u1eeb 8 \u0111\u1ebfn 12 tri\u1ec7u \u0111\u1ed3ng m\u1ed7i th\u00e1ng \u1edf c\u00e1c v\u1ecb tr\u00ed nh\u01b0 nh\u00e2n vi\u00ean PR ho\u1eb7c chuy\u00ean vi\u00ean truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

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Sau khi c\u00f3 t\u1eeb 2 \u0111\u1ebfn 5 n\u0103m kinh nghi\u1ec7m, m\u1ee9c thu nh\u1eadp c\u00f3 th\u1ec3 t\u0103ng l\u00ean kho\u1ea3ng 15 \u0111\u1ebfn 25 tri\u1ec7u \u0111\u1ed3ng m\u1ed7i th\u00e1ng, \u0111\u1eb7c bi\u1ec7t khi \u0111\u1ea3m nh\u1eadn c\u00e1c v\u1ecb tr\u00ed nh\u01b0 chuy\u00ean vi\u00ean PR c\u1ea5p cao ho\u1eb7c qu\u1ea3n l\u00fd chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

\u0110\u1ed1i v\u1edbi c\u00e1c v\u1ecb tr\u00ed qu\u1ea3n l\u00fd nh\u01b0 PR Manager ho\u1eb7c Communications Manager, m\u1ee9c l\u01b0\u01a1ng c\u00f3 th\u1ec3 \u0111\u1ea1t t\u1eeb 30 tri\u1ec7u \u0111\u1ed3ng m\u1ed7i th\u00e1ng tr\u1edf l\u00ean, t\u00f9y v\u00e0o quy m\u00f4 doanh nghi\u1ec7p v\u00e0 ph\u1ea1m vi d\u1ef1 \u00e1n truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

Quan h\u1ec7 c\u00f4ng ch\u00fang h\u1ecdc tr\u01b0\u1eddng n\u00e0o t\u1ed1t nh\u1ea5t hi\u1ec7n nay?<\/h2>\n\n\n\n

Hi\u1ec7n nay, nhi\u1ec1u tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc t\u1ea1i Vi\u1ec7t Nam \u0111\u00e0o t\u1ea1o ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang v\u1edbi ch\u01b0\u01a1ng tr\u00ecnh k\u1ebft h\u1ee3p gi\u1eefa truy\u1ec1n th\u00f4ng, marketing v\u00e0 qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 tr\u01b0\u1eddng \u0111\u00e0o t\u1ea1o ng\u00e0nh PR \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00ed sinh quan t\u00e2m.<\/p>\n\n\n\n

Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen (HSU)<\/h3>\n\n\n\n

Ch\u01b0\u01a1ng tr\u00ecnh Quan h\u1ec7 c\u00f4ng ch\u00fang t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng theo \u0111\u1ecbnh h\u01b0\u1edbng \u1ee9ng d\u1ee5ng, gi\u00fap sinh vi\u00ean ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng truy\u1ec1n th\u00f4ng, qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c PR cho doanh nghi\u1ec7p.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Trong qu\u00e1 tr\u00ecnh h\u1ecdc, sinh vi\u00ean c\u00f3 c\u01a1 h\u1ed9i tham gia c\u00e1c d\u1ef1 \u00e1n truy\u1ec1n th\u00f4ng, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch PR th\u1ef1c t\u1ebf d\u01b0\u1edbi s\u1ef1 h\u01b0\u1edbng d\u1eabn c\u1ee7a gi\u1ea3ng vi\u00ean v\u00e0 chuy\u00ean gia trong ng\u00e0nh.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Khoa h\u1ecdc X\u00e3 h\u1ed9i v\u00e0 Nh\u00e2n v\u0103n \u2013 \u0110\u1ea1i h\u1ecdc Qu\u1ed1c gia TP.HCM<\/strong><\/p>\n\n\n\n

Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Khoa h\u1ecdc X\u00e3 h\u1ed9i v\u00e0 Nh\u00e2n v\u0103n \u2013 \u0110\u1ea1i h\u1ecdc Qu\u1ed1c gia TP.HCM l\u00e0 m\u1ed9t trong nh\u1eefng c\u01a1 s\u1edf \u0111\u00e0o t\u1ea1o b\u00e1o ch\u00ed v\u00e0 truy\u1ec1n th\u00f4ng l\u00e2u n\u0103m t\u1ea1i Vi\u1ec7t Nam. Ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc gi\u00fap sinh vi\u00ean hi\u1ec3u v\u1ec1 truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang, b\u00e1o ch\u00ed v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng quan h\u1ec7 c\u00f4ng ch\u00fang.<\/p>\n\n\n\n

Sinh vi\u00ean \u0111\u01b0\u1ee3c trang b\u1ecb ki\u1ebfn th\u1ee9c v\u1ec1 truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, qu\u1ea3n tr\u1ecb th\u00f4ng tin v\u00e0 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng cho t\u1ed5 ch\u1ee9c v\u00e0 doanh nghi\u1ec7p.<\/p>\n\n\n\n

H\u1ecdc vi\u1ec7n B\u00e1o ch\u00ed v\u00e0 Tuy\u00ean truy\u1ec1n<\/strong><\/p>\n\n\n\n

H\u1ecdc vi\u1ec7n B\u00e1o ch\u00ed v\u00e0 Tuy\u00ean truy\u1ec1n l\u00e0 tr\u01b0\u1eddng \u0111\u00e0o t\u1ea1o truy\u1ec1n th\u00f4ng v\u00e0 b\u00e1o ch\u00ed c\u00f3 uy t\u00edn t\u1ea1i Vi\u1ec7t Nam. Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang c\u1ee7a tr\u01b0\u1eddng ch\u00fa tr\u1ecdng k\u1ef9 n\u0103ng x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng, quan h\u1ec7 b\u00e1o ch\u00ed v\u00e0 qu\u1ea3n l\u00fd h\u00ecnh \u1ea3nh t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n

Sinh vi\u00ean \u0111\u01b0\u1ee3c tham gia nhi\u1ec1u d\u1ef1 \u00e1n th\u1ef1c h\u00e0nh nh\u01b0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, x\u00e2y d\u1ef1ng chi\u1ebfn d\u1ecbch PR v\u00e0 truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Qu\u1ed1c d\u00e2n<\/strong><\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Qu\u1ed1c d\u00e2n \u0111\u00e0o t\u1ea1o ng\u00e0nh truy\u1ec1n th\u00f4ng v\u00e0 PR theo \u0111\u1ecbnh h\u01b0\u1edbng g\u1eafn v\u1edbi l\u0129nh v\u1ef1c kinh doanh v\u00e0 marketing. Sinh vi\u00ean \u0111\u01b0\u1ee3c h\u1ecdc c\u00e1ch x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 qu\u1ea3n tr\u1ecb truy\u1ec1n th\u00f4ng doanh nghi\u1ec7p.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o k\u1ebft h\u1ee3p gi\u1eefa ki\u1ebfn th\u1ee9c kinh t\u1ebf, marketing v\u00e0 truy\u1ec1n th\u00f4ng, ph\u00f9 h\u1ee3p v\u1edbi m\u00f4i tr\u01b0\u1eddng doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Qu\u1ed1c gia H\u00e0 N\u1ed9i<\/strong><\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Qu\u1ed1c gia H\u00e0 N\u1ed9i c\u00f3 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o li\u00ean quan \u0111\u1ebfn truy\u1ec1n th\u00f4ng v\u00e0 PR trong l\u0129nh v\u1ef1c khoa h\u1ecdc x\u00e3 h\u1ed9i. Sinh vi\u00ean \u0111\u01b0\u1ee3c trang b\u1ecb ki\u1ebfn th\u1ee9c v\u1ec1 truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang, nghi\u00ean c\u1ee9u c\u00f4ng ch\u00fang v\u00e0 qu\u1ea3n tr\u1ecb truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

Sau khi t\u1ed1t nghi\u1ec7p, sinh vi\u00ean c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c trong c\u00e1c c\u01a1 quan truy\u1ec1n th\u00f4ng, t\u1ed5 ch\u1ee9c x\u00e3 h\u1ed9i ho\u1eb7c doanh nghi\u1ec7p.<\/p>\n\n\n\n

H\u1ecdc vi\u1ec7n Thanh thi\u1ebfu ni\u00ean Vi\u1ec7t Nam<\/strong><\/p>\n\n\n\n

H\u1ecdc vi\u1ec7n Thanh thi\u1ebfu ni\u00ean Vi\u1ec7t Nam \u0111\u00e0o t\u1ea1o ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang theo h\u01b0\u1edbng \u1ee9ng d\u1ee5ng trong c\u00e1c t\u1ed5 ch\u1ee9c x\u00e3 h\u1ed9i, t\u1ed5 ch\u1ee9c thanh ni\u00ean v\u00e0 truy\u1ec1n th\u00f4ng c\u1ed9ng \u0111\u1ed3ng.<\/p>\n\n\n\n

Sinh vi\u00ean \u0111\u01b0\u1ee3c h\u1ecdc c\u00e1c m\u00f4n nh\u01b0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 qu\u1ea3n tr\u1ecb chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Ngo\u1ea1i ng\u1eef \u2013 Tin h\u1ecdc TP.HCM<\/strong><\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Ngo\u1ea1i ng\u1eef \u2013 Tin h\u1ecdc TP.HCM \u0111\u00e0o t\u1ea1o ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang theo h\u01b0\u1edbng k\u1ebft h\u1ee3p gi\u1eefa truy\u1ec1n th\u00f4ng, marketing v\u00e0 ngo\u1ea1i ng\u1eef.<\/p>\n\n\n\n

Ch\u01b0\u01a1ng tr\u00ecnh gi\u00fap sinh vi\u00ean ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng truy\u1ec1n th\u00f4ng trong m\u00f4i tr\u01b0\u1eddng qu\u1ed1c t\u1ebf v\u00e0 l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c doanh nghi\u1ec7p \u0111a qu\u1ed1c gia.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc S\u01b0 ph\u1ea1m \u2013 \u0110\u1ea1i h\u1ecdc \u0110\u00e0 N\u1eb5ng<\/strong><\/p>\n\n\n\n

Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc S\u01b0 ph\u1ea1m \u2013 \u0110\u1ea1i h\u1ecdc \u0110\u00e0 N\u1eb5ng \u0111\u00e0o t\u1ea1o c\u00e1c ng\u00e0nh li\u00ean quan \u0111\u1ebfn truy\u1ec1n th\u00f4ng v\u00e0 khoa h\u1ecdc x\u00e3 h\u1ed9i. Sinh vi\u00ean \u0111\u01b0\u1ee3c h\u1ecdc ki\u1ebfn th\u1ee9c v\u1ec1 truy\u1ec1n th\u00f4ng, v\u0103n h\u00f3a v\u00e0 x\u00e3 h\u1ed9i h\u1ecdc.<\/p>\n\n\n\n

Ch\u01b0\u01a1ng tr\u00ecnh h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng truy\u1ec1n th\u00f4ng trong l\u0129nh v\u1ef1c gi\u00e1o d\u1ee5c v\u00e0 x\u00e3 h\u1ed9i.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc V\u0103n h\u00f3a TP.HCM<\/strong><\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc V\u0103n h\u00f3a TP.HCM \u0111\u00e0o t\u1ea1o c\u00e1c ng\u00e0nh li\u00ean quan \u0111\u1ebfn truy\u1ec1n th\u00f4ng v\u0103n h\u00f3a v\u00e0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n. Sinh vi\u00ean \u0111\u01b0\u1ee3c h\u1ecdc c\u00e1ch qu\u1ea3n l\u00fd truy\u1ec1n th\u00f4ng trong l\u0129nh v\u1ef1c v\u0103n h\u00f3a, ngh\u1ec7 thu\u1eadt v\u00e0 du l\u1ecbch.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc Khoa h\u1ecdc X\u00e3 h\u1ed9i v\u00e0 Nh\u00e2n v\u0103n \u2013 \u0110\u1ea1i h\u1ecdc Qu\u1ed1c gia H\u00e0 N\u1ed9i<\/strong><\/p>\n\n\n\n

Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Khoa h\u1ecdc X\u00e3 h\u1ed9i v\u00e0 Nh\u00e2n v\u0103n \u2013 \u0110\u1ea1i h\u1ecdc Qu\u1ed1c gia H\u00e0 N\u1ed9i \u0111\u00e0o t\u1ea1o ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang theo h\u01b0\u1edbng nghi\u00ean c\u1ee9u truy\u1ec1n th\u00f4ng v\u00e0 x\u00e3 h\u1ed9i h\u1ecdc truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

Sinh vi\u00ean \u0111\u01b0\u1ee3c trang b\u1ecb ki\u1ebfn th\u1ee9c v\u1ec1 truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang, nghi\u00ean c\u1ee9u c\u00f4ng ch\u00fang v\u00e0 qu\u1ea3n l\u00fd chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

T\u00ecm hi\u1ec3u v\u1ec1 ch\u01b0\u01a1ng tr\u00ecnh Quan h\u1ec7 c\u00f4ng ch\u00fang t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen<\/h2>\n\n\n\n

\u0110\u00e0o t\u1ea1o g\u1eafn li\u1ec1n v\u1edbi th\u1ef1c ti\u1ec5n<\/h3>\n\n\n\n

Ch\u01b0\u01a1ng tr\u00ecnh Quan h\u1ec7 c\u00f4ng ch\u00fang t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf theo \u0111\u1ecbnh h\u01b0\u1edbng \u1ee9ng d\u1ee5ng, gi\u00fap sinh vi\u00ean hi\u1ec3u r\u00f5 h\u00e0nh vi c\u00f4ng ch\u00fang v\u00e0 vai tr\u00f2 c\u1ee7a PR trong m\u00f4i tr\u01b0\u1eddng truy\u1ec1n th\u00f4ng \u0111a ph\u01b0\u01a1ng ti\u1ec7n. Th\u00f4ng qua qu\u00e1 tr\u00ecnh h\u1ecdc t\u1eadp, sinh vi\u00ean \u0111\u01b0\u1ee3c trang b\u1ecb kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u, tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng t\u00edch h\u1ee3p (IMC) v\u00e0 qu\u1ea3n tr\u1ecb danh ti\u1ebfng th\u01b0\u01a1ng hi\u1ec7u m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u0110\u1ed9i ng\u0169 gi\u1ea3ng vi\u00ean chuy\u00ean m\u00f4n cao<\/h3>\n\n\n\n

Gi\u1ea3ng vi\u00ean ch\u01b0\u01a1ng tr\u00ecnh Quan h\u1ec7 c\u00f4ng ch\u00fang l\u00e0 c\u00e1c chuy\u00ean gia PR, gi\u00e1m \u0111\u1ed1c truy\u1ec1n th\u00f4ng, ph\u00f3ng vi\u00ean v\u00e0 bi\u00ean t\u1eadp vi\u00ean c\u00f3 nhi\u1ec1u n\u0103m kinh nghi\u1ec7m trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng. Nhi\u1ec1u gi\u1ea3ng vi\u00ean \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o t\u1ea1i c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc uy t\u00edn trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc.<\/p>\n\n\n\n

Nh\u1edd \u0111\u00f3, sinh vi\u00ean \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn n\u1ec1n t\u1ea3ng ki\u1ebfn th\u1ee9c h\u1ecdc thu\u1eadt v\u1eefng ch\u1eafc \u0111\u1ed3ng th\u1eddi h\u1ecdc h\u1ecfi kinh nghi\u1ec7m th\u1ef1c ti\u1ec5n t\u1eeb nh\u1eefng ng\u01b0\u1eddi \u0111ang l\u00e0m vi\u1ec7c tr\u1ef1c ti\u1ebfp trong ng\u00e0nh.<\/p>\n\n\n\n

Tham gia d\u1ef1 \u00e1n th\u1ef1c t\u1ebf<\/h3>\n\n\n\n

Trong qu\u00e1 tr\u00ecnh h\u1ecdc, sinh vi\u00ean \u0111\u01b0\u1ee3c r\u00e8n luy\u1ec7n nghi\u1ec7p v\u1ee5 th\u00f4ng qua c\u00e1c t\u00ecnh hu\u1ed1ng m\u00f4 ph\u1ecfng v\u00e0 d\u1ef1 \u00e1n th\u1ef1c h\u00e0nh nh\u01b0 x\u00e2y d\u1ef1ng chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng, x\u1eed l\u00fd kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng ho\u1eb7c l\u1eadp k\u1ebf ho\u1ea1ch PR cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Ngo\u00e0i ra, sinh vi\u00ean c\u00f2n c\u00f3 c\u01a1 h\u1ed9i tham gia t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, t\u1ed5 ch\u1ee9c h\u1ecdp b\u00e1o, x\u00e2y d\u1ef1ng n\u1ed9i dung truy\u1ec1n th\u00f4ng v\u00e0 so\u1ea1n th\u1ea3o th\u00f4ng c\u00e1o b\u00e1o ch\u00ed. Nh\u1eefng ho\u1ea1t \u0111\u1ed9ng n\u00e0y gi\u00fap ng\u01b0\u1eddi h\u1ecdc hi\u1ec3u r\u00f5 quy tr\u00ecnh v\u1eadn h\u00e0nh c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch PR trong th\u1ef1c t\u1ebf.<\/p>\n\n\n\n

Th\u1ef1c t\u1eadp t\u1ea1i c\u00e1c doanh nghi\u1ec7p uy t\u00edn<\/h3>\n\n\n\n

Sinh vi\u00ean ch\u01b0\u01a1ng tr\u00ecnh Quan h\u1ec7 c\u00f4ng ch\u00fang c\u00f3 c\u01a1 h\u1ed9i tham gia hai k\u1ef3 th\u1ef1c t\u1eadp quan tr\u1ecdng g\u1ed3m th\u1ef1c t\u1eadp nh\u1eadn th\u1ee9c v\u00e0 th\u1ef1c t\u1eadp t\u1ed1t nghi\u1ec7p t\u1ea1i c\u00e1c c\u00f4ng ty truy\u1ec1n th\u00f4ng, agency, doanh nghi\u1ec7p trong l\u0129nh v\u1ef1c ti\u00eau d\u00f9ng nhanh, ng\u00e2n h\u00e0ng ho\u1eb7c c\u01a1 quan b\u00e1o ch\u00ed l\u00e0 \u0111\u1ed1i t\u00e1c c\u1ee7a nh\u00e0 tr\u01b0\u1eddng.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Th\u00f4ng qua c\u00e1c k\u1ef3 th\u1ef1c t\u1eadp, sinh vi\u00ean \u0111\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf, t\u00edch l\u0169y kinh nghi\u1ec7m ngh\u1ec1 nghi\u1ec7p v\u00e0 m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi quan h\u1ec7 trong ng\u00e0nh truy\u1ec1n th\u00f4ng. \u0110i\u1ec1u n\u00e0y gi\u00fap c\u00e1c b\u1ea1n c\u00f3 l\u1ee3i th\u1ebf khi t\u00ecm ki\u1ebfm vi\u1ec7c l\u00e0m sau khi t\u1ed1t nghi\u1ec7p.<\/p>\n\n\n\n

Th\u00ed sinh li\u00ean h\u1ec7 v\u1edbi Trung t\u00e2m Tuy\u1ec3n sinh \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft v\u1ec1 ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang, l\u1ed9 tr\u00ecnh h\u1ecdc t\u1eadp, c\u00e1c ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n \u0111\u1ea1i h\u1ecdc n\u0103m 2026 c\u00f9ng c\u00e1c ch\u00ednh s\u00e1ch h\u1ecdc b\u1ed5ng h\u1ea5p d\u1eabn.<\/strong><\/p>\n\n\n\n

\n\n

\n N\u0103m 2026, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u00e1p d\u1ee5ng 5 ph\u01b0\u01a1ng th\u1ee9c tuy\u1ec3n sinh:<\/strong>\n <\/p>\n\n

\n

\u2013 X\u00e9t k\u1ebft qu\u1ea3 thi t\u1ed1t nghi\u1ec7p THPT 2026<\/p>\n

\u2013 X\u00e9t b\u1eb1ng h\u1ecdc b\u1ea1 THPT theo t\u1ed5 h\u1ee3p 3 m\u00f4n<\/p>\n

\u2013 X\u00e9t \u0111i\u1ec3m k\u1ef3 thi \u0110\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c c\u1ee7a \u0110HQG TP.HCM & \u0110HQG H\u00e0 N\u1ed9i 2026<\/p>\n

\u2013 X\u00e9t tuy\u1ec3n th\u1eb3ng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen<\/p>\n

\u2013 X\u00e9t b\u1eb1ng h\u00ecnh th\u1ee9c ph\u1ecfng v\u1ea5n<\/p>\n <\/div>\n\n

\n Th\u00ed sinh ch\u01b0a x\u00e1c \u0111\u1ecbnh r\u00f5 ng\u00e0nh h\u1ecdc? C\u1ea7n t\u01b0 v\u1ea5n l\u1ed9 tr\u00ecnh x\u00e9t tuy\u1ec3n s\u1edbm b\u1eb1ng c\u00e1c ph\u01b0\u01a1ng th\u1ee9c an to\u00e0n \u0111\u1ec3 t\u0103ng c\u01a1 h\u1ed9i tr\u00fang tuy\u1ec3n?\n <\/p>\n\n

\n Li\u00ean h\u1ec7 ngay Trung t\u00e2m Tuy\u1ec3n sinh \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen<\/strong> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n 1:1, gi\u1ea3i \u0111\u00e1p chi ti\u1ebft v\u1ec1 ng\u00e0nh h\u1ecdc, ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n c\u00f9ng c\u00e1c ch\u00ednh s\u00e1ch h\u1ecdc b\u1ed5ng.\n <\/p>\n\n

\n

\ud83d\udcde Hotline: (028) 7300 7272<\/a><\/p>\n

\u2709\ufe0f Email: tuyensinh@hoasen.edu.vn<\/a><\/p>\n

\ud83c\udf10 Tuy\u1ec3n sinh: tuyensinh.hoasen.edu.vn<\/a><\/p>\n

\ud83d\udccd \u0110\u1ecba ch\u1ec9: Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen (S\u1ea3nh G, t\u1ea7ng tr\u1ec7t), s\u1ed1 08 Nguy\u1ec5n V\u0103n Tr\u00e1ng, ph\u01b0\u1eddng B\u1ebfn Th\u00e0nh, TP. HCM<\/p>\n <\/div>\n\n<\/div>\n\n\n\n

\n

Th\u1ef1c hi\u1ec7n: Huy\u1ec1n \u0110inh<\/strong><\/strong><\/p>\n\n\n\n

Ph\u00f2ng Marketing – Truy\u1ec1n th\u00f4ng<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Ng\u00e0nh Quan h\u1ec7 c\u00f4ng ch\u00fang h\u1ecdc tr\u01b0\u1eddng n\u00e0o \u0111ang l\u00e0 c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00ed sinh quan t\u00e2m khi l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n m\u1ea1nh. Trong b\u1ed1i c\u1ea3nh doanh nghi\u1ec7p ch\u00fa tr\u1ecdng x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh v\u00e0 uy t\u00edn tr\u00ean th\u1ecb tr\u01b0\u1eddng, nhu c\u1ea7u nh\u00e2n l\u1ef1c l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng v\u00e0 quan h\u1ec7 c\u00f4ng ch\u00fang ng\u00e0y c\u00e0ng t\u0103ng. Quan h\u1ec7 c\u00f4ng ch\u00fang (Public Relations \u2013 PR) l\u00e0 ng\u00e0nh h\u1ecdc li\u00ean quan \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng, duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7 gi\u1eefa t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p v\u1edbi c\u00f4ng ch\u00fang, kh\u00e1ch…<\/p>\n","protected":false},"author":5540,"featured_media":29923,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/about-temp-ts-news.php","format":"standard","meta":{"footnotes":""},"categories":[1344,1354],"tags":[1075,1017,1342,75],"class_list":["post-29932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuyen-sinh","category-huong-nghiep","tag-dai-hoc-hoa-sen-4","tag-quan-he-cong-chung","tag-tuyen-sinh-2026","tag-tuyen-sinh-dh"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/29932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/users\/5540"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/comments?post=29932"}],"version-history":[{"count":8,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/29932\/revisions"}],"predecessor-version":[{"id":31153,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/29932\/revisions\/31153"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media\/29923"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media?parent=29932"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/categories?post=29932"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/tags?post=29932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}