{"id":26456,"date":"2026-01-15T09:49:54","date_gmt":"2026-01-15T02:49:54","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/?p=26456"},"modified":"2026-03-11T16:37:58","modified_gmt":"2026-03-11T09:37:58","slug":"nganh-marketing-hsu-luon-hot-vi-sao","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/nganh-marketing-hsu-luon-hot-vi-sao\/","title":{"rendered":"Ng\u00e0nh Marketing HSU lu\u00f4n \u201chot\u201d, v\u00ec sao v\u00e0 h\u1ecdc xong th\u00ec l\u00e0m g\u00ec?"},"content":{"rendered":"\n<p><strong>Nh\u1eb1m gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc cho c\u00e1c b\u1ea1n h\u1ecdc sinh c\u00f3 nh\u01b0 c\u1ea7u mu\u1ed1n h\u1ecdc ng\u00e0nh Marketing th\u00ec sau \u0111\u00e2y HSU s\u1ebd mang b\u1ea1n \u0111i t\u00ecm hi\u1ec3u t\u1ed5ng quan v\u1ec1 ng\u00e0nh. Trong n\u1ec1n kinh t\u1ebf s\u1ed1, Marketing kh\u00f4ng c\u00f2n l\u00e0 \u201cph\u1ea7n trang tr\u00ed\u201d cho doanh nghi\u1ec7p. Marketing l\u00e0 b\u1ed9 ph\u1eadn gi\u00fap th\u01b0\u01a1ng hi\u1ec7u hi\u1ec3u kh\u00e1ch h\u00e0ng, t\u1ea1o kh\u00e1c bi\u1ec7t, t\u0103ng doanh thu v\u00e0 gi\u1eef v\u1eefng v\u1ecb th\u1ebf tr\u01b0\u1edbc c\u1ea1nh tranh. V\u00ec v\u1eady, kh\u00f4ng kh\u00f3 hi\u1ec3u khi Marketing lu\u00f4n n\u1eb1m trong nh\u00f3m ng\u00e0nh \u0111\u01b0\u1ee3c th\u00ed sinh l\u1ef1a ch\u1ecdn nhi\u1ec1u m\u1ed7i n\u0103m: v\u1eeba s\u00e1ng t\u1ea1o, v\u1eeba c\u00f3 chi\u1ebfn l\u01b0\u1ee3c, l\u1ea1i g\u1eafn tr\u1ef1c ti\u1ebfp v\u1edbi c\u00f4ng ngh\u1ec7 v\u00e0 d\u1eef li\u1ec7u.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Marketing l\u00e0 \u201c\u0111\u1ed9ng c\u01a1 t\u0103ng tr\u01b0\u1edfng\u201d c\u1ee7a doanh nghi\u1ec7p<\/h2>\n\n\n\n<p>M\u1ed9t s\u1ea3n ph\u1ea9m t\u1ed1t ch\u01b0a ch\u1eafc b\u00e1n ch\u1ea1y n\u1ebfu kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb \u0111\u00fang, truy\u1ec1n th\u00f4ng \u0111\u00fang v\u00e0 ti\u1ebfp c\u1eadn \u0111\u00fang t\u1ec7p kh\u00e1ch h\u00e0ng. Marketing l\u00e0 n\u01a1i tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi s\u1ed1ng c\u00f2n:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1153\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2026\/01\/Marketing-1.jpg\" alt=\"Ng\u00e0nh Marketing HSU lu\u00f4n \u201chot\u201d, v\u00ec sao v\u00e0 h\u1ecdc xong th\u00ec l\u00e0m g\u00ec?\" class=\"wp-image-26460\"\/><figcaption class=\"wp-element-caption\">C\u00e1c s\u1ef1 ki\u1ec7n li\u00ean quan \u0111\u1ebfn ng\u00e0nh Marketing \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c th\u01b0\u1eddng xuy\u00ean \u0111\u1ec3 sinh vi\u00ean c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng quan nh\u1ea5t v\u1edbi t\u00ecnh h\u00ecnh ng\u00e0nh hi\u1ec7n t\u1ea1i<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau l\u00e0 ai v\u00e0 h\u1ecd th\u1eadt s\u1ef1 c\u1ea7n g\u00ec?<\/li>\n\n\n\n<li>Th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c g\u00ec so v\u1edbi \u0111\u1ed1i th\u1ee7?<\/li>\n\n\n\n<li>N\u00ean ch\u1ecdn k\u00eanh truy\u1ec1n th\u00f4ng n\u00e0o, th\u00f4ng \u0111i\u1ec7p n\u00e0o, ng\u00e2n s\u00e1ch ra sao?<\/li>\n\n\n\n<li>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 bi\u1ebfn ng\u01b0\u1eddi quan t\u00e2m th\u00e0nh ng\u01b0\u1eddi mua \u2013 r\u1ed3i th\u00e0nh kh\u00e1ch h\u00e0ng trung th\u00e0nh?<\/li>\n<\/ul>\n\n\n\n<p>\u0110\u00f3 l\u00e0 l\u00fd do doanh nghi\u1ec7p \u1edf m\u1ecdi ng\u00e0nh (h\u00e0ng ti\u00eau d\u00f9ng, c\u00f4ng ngh\u1ec7, gi\u00e1o d\u1ee5c, d\u1ecbch v\u1ee5, gi\u1ea3i tr\u00ed\u2026) \u0111\u1ec1u c\u1ea7n Marketing. Nhu c\u1ea7u nh\u00e2n l\u1ef1c v\u00ec th\u1ebf \u1ed5n \u0111\u1ecbnh v\u00e0 r\u1ed9ng, kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ed9t l\u0129nh v\u1ef1c duy nh\u1ea5t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">K\u1ef7 nguy\u00ean s\u1ed1 khi\u1ebfn Marketing \u201cc\u00e0ng h\u1ecdc c\u00e0ng c\u00f3 \u0111\u1ea5t d\u1ee5ng v\u00f5\u201d<\/h2>\n\n\n\n<p>N\u1ebfu tr\u01b0\u1edbc \u0111\u00e2y Marketing thi\u00ean v\u1ec1 c\u1ea3m h\u1ee9ng v\u00e0 kinh nghi\u1ec7m, th\u00ec hi\u1ec7n nay marketer hi\u1ec7n \u0111\u1ea1i c\u00f2n ph\u1ea3i bi\u1ebft c\u00f4ng ngh\u1ec7 v\u00e0 hi\u1ec3u d\u1eef li\u1ec7u. T\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i, s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ebfn h\u1ec7 th\u1ed1ng CRM, m\u1ecdi h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec1u c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng \u0111\u1ec3 t\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<p>Nh\u1eefng n\u0103ng l\u1ef1c \u0111\u01b0\u1ee3c doanh nghi\u1ec7p \u01b0u ti\u00ean g\u1ed3m:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>L\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng \u0111a k\u00eanh (omnichannel)<\/li>\n\n\n\n<li>S\u1ea3n xu\u1ea5t n\u1ed9i dung &amp; k\u1ec3 chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (content\/branding)<\/li>\n\n\n\n<li>T\u1ed1i \u01b0u t\u00ecm ki\u1ebfm (SEO), qu\u1ea3ng c\u00e1o s\u1ed1 (performance)<\/li>\n\n\n\n<li>\u0110\u1ecdc d\u1eef li\u1ec7u, \u0111o l\u01b0\u1eddng, t\u1ed1i \u01b0u theo th\u1eddi gian th\u1ef1c<\/li>\n\n\n\n<li>\u1ee8ng d\u1ee5ng AI v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a \u0111\u1ec3 t\u0103ng n\u0103ng su\u1ea5t v\u00e0 c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m<\/li>\n<\/ul>\n\n\n\n<p>Ch\u00ednh s\u1ef1 \u201cb\u00f9ng n\u1ed5\u201d n\u00e0y khi\u1ebfn Marketing tr\u1edf th\u00e0nh ng\u00e0nh h\u1ecdc <strong>lu\u00f4n \u0111\u1ed5i m\u1edbi, lu\u00f4n c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ec3 b\u1ee9t ph\u00e1<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh c\u00e0ng cao, Marketing c\u00e0ng quan tr\u1ecdng<\/h2>\n\n\n\n<p>Ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 qu\u00e1 nhi\u1ec1u l\u1ef1a ch\u1ecdn cho c\u00f9ng m\u1ed9t nhu c\u1ea7u. Ch\u1ec9 c\u1ea7n v\u00e0i c\u00fa ch\u1ea1m l\u00e0 h\u1ecd c\u00f3 th\u1ec3 so s\u00e1nh gi\u00e1, \u0111\u1ecdc \u0111\u00e1nh gi\u00e1, xem video tr\u1ea3i nghi\u1ec7m v\u00e0 quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng. V\u00ec v\u1eady, doanh nghi\u1ec7p mu\u1ed1n th\u1eafng kh\u00f4ng th\u1ec3 ch\u1ec9 d\u1ef1a v\u00e0o \u201cgi\u00e1 r\u1ebb\u201d hay \u201cs\u1ea3n ph\u1ea9m t\u1ed1t\u201d, m\u00e0 ph\u1ea3i bi\u1ebft:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1153\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2026\/01\/Marketing-3.jpg\" alt=\"Ng\u00e0nh Marketing HSU lu\u00f4n \u201chot\u201d, v\u00ec sao v\u00e0 h\u1ecdc xong th\u00ec l\u00e0m g\u00ec?\" class=\"wp-image-26459\"\/><figcaption class=\"wp-element-caption\">C\u00e1c s\u1ef1 ki\u1ec7n gi\u00fap sinh vi\u00ean hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 ng\u00e0nh \u0111ang theo h\u1ecdc<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u1ea1o kh\u00e1c bi\u1ec7t r\u00f5 r\u00e0ng (\u0111\u1ecbnh v\u1ecb)<\/li>\n\n\n\n<li>X\u00e2y d\u1ef1ng ni\u1ec1m tin (th\u01b0\u01a1ng hi\u1ec7u)<\/li>\n\n\n\n<li>Ch\u1ea1m \u0111\u00fang c\u1ea3m x\u00fac (truy\u1ec1n th\u00f4ng)<\/li>\n\n\n\n<li>T\u1ed1i \u01b0u h\u00e0nh tr\u00ecnh mua (chuy\u1ec3n \u0111\u1ed5i)<\/li>\n<\/ul>\n\n\n\n<p>Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, marketer gi\u1ecfi s\u1ebd l\u00e0 ng\u01b0\u1eddi t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Marketing m\u1edf ra nhi\u1ec1u h\u01b0\u1edbng ngh\u1ec1 \u2013 h\u1ee3p nhi\u1ec1u \u201ct\u00ednh c\u00e1ch\u201d<\/h2>\n\n\n\n<p>Marketing kh\u00f4ng ph\u1ea3i con \u0111\u01b0\u1eddng m\u1ed9t chi\u1ec1u. B\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn h\u01b0\u1edbng s\u00e1ng t\u1ea1o ho\u1eb7c ph\u00e2n t\u00edch, ho\u1eb7c k\u1ebft h\u1ee3p c\u1ea3 hai.<\/p>\n\n\n\n<p>M\u1ed9t s\u1ed1 v\u1ecb tr\u00ed ph\u1ed5 bi\u1ebfn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Content Marketing \/ Social Media<\/li>\n\n\n\n<li>Digital Marketing \/ Performance Marketing<\/li>\n\n\n\n<li>Brand Executive \/ Brand Manager<\/li>\n\n\n\n<li>PR \u2013 Truy\u1ec1n th\u00f4ng \/ Event Marketing<\/li>\n\n\n\n<li>SEO \/ Growth \/ CRM<\/li>\n\n\n\n<li>Strategic Planner \/ Account (Agency)<\/li>\n<\/ul>\n\n\n\n<p>Nh\u1edd s\u1ef1 \u0111a d\u1ea1ng n\u00e0y, ng\u01b0\u1eddi h\u1ecdc Marketing d\u1ec5 t\u00ecm \u0111\u01b0\u1ee3c \u201cm\u1ea3nh \u0111\u1ea5t\u201d ph\u00f9 h\u1ee3p v\u1edbi th\u1ebf m\u1ea1nh: gi\u1ecfi vi\u1ebft, gi\u1ecfi thi\u1ebft k\u1ebf, gi\u1ecfi n\u00f3i tr\u01b0\u1edbc \u0111\u00e1m \u0111\u00f4ng, gi\u1ecfi ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u hay gi\u1ecfi l\u1eadp k\u1ebf ho\u1ea1ch.<\/p>\n\n\n\n<p>H\u1ecdc Marketing ra tr\u01b0\u1eddng l\u00e0m vi\u1ec7c g\u00ec ? C\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c nhi\u1ec1u h\u1ecdc sinh THPT quan t\u00e2m v\u00e0 t\u00ecm hi\u1ec3u<\/p>\n\n\n\n<p>Marketing l\u00e0 ng\u00e0nh thi\u00ean v\u1ec1 k\u1ef9 n\u0103ng v\u00e0 tr\u1ea3i nghi\u1ec7m. V\u00ec th\u1ebf, ch\u1ecdn tr\u01b0\u1eddng kh\u00f4ng ch\u1ec9 nh\u00ecn v\u00e0o m\u00f4n h\u1ecdc, m\u00e0 quan tr\u1ecdng l\u00e0: b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c l\u00e0m d\u1ef1 \u00e1n th\u1eadt, \u0111\u01b0\u1ee3c va ch\u1ea1m doanh nghi\u1ec7p v\u00e0 \u0111\u01b0\u1ee3c r\u00e8n k\u1ef9 n\u0103ng ngh\u1ec1 hay kh\u00f4ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">H\u1ecdc Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen (HSU): Th\u1ef1c h\u1ecdc \u2013 Th\u1ef1c l\u00e0m, h\u1ecdc \u0111\u1ec3 \u0111i l\u00e0m<\/h2>\n\n\n\n<p>V\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00e0o t\u1ea1o g\u1eafn th\u1ef1c ti\u1ec5n, <a href=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/education\/chuong-trinh-marketing\/\">ng\u00e0nh Marketing HSU<\/a> gi\u00fap sinh vi\u00ean x\u00e2y n\u1ec1n t\u1ea3ng v\u1eefng v\u00e0 t\u0103ng t\u1ed1c b\u1eb1ng tr\u1ea3i nghi\u1ec7m ngh\u1ec1 ngay trong qu\u00e1 tr\u00ecnh h\u1ecdc.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1365\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2026\/01\/Marketing-2.jpg\" alt=\"Ng\u00e0nh Marketing HSU lu\u00f4n \u201chot\u201d, v\u00ec sao v\u00e0 h\u1ecdc xong th\u00ec l\u00e0m g\u00ec?\" class=\"wp-image-26458\"\/><figcaption class=\"wp-element-caption\">Sinh vi\u00ean c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i tham gia c\u00e1c cu\u1ed9c thi v\u00e0 d\u1ef1 \u00e1n \u0111\u1ec3 c\u00f3 kinh nghi\u1ec7m th\u1ef1c t\u1ebf tr\u01b0\u1edbc khi ra tr\u01b0\u1eddng<\/figcaption><\/figure>\n\n\n\n<p><strong>\u0110i\u1ec3m n\u1ed5i b\u1eadt c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u1ea1t ki\u1ec3m \u0111\u1ecbnh ch\u1ea5t l\u01b0\u1ee3ng ACBSP (Hoa K\u1ef3), h\u01b0\u1edbng \u0111\u1ebfn chu\u1ea9n \u0111\u00e0o t\u1ea1o qu\u1ed1c t\u1ebf.<\/li>\n\n\n\n<li>H\u1ecdc ph\u1ea7n g\u1eafn doanh nghi\u1ec7p, c\u1eadp nh\u1eadt xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 y\u00eau c\u1ea7u tuy\u1ec3n d\u1ee5ng.<\/li>\n\n\n\n<li>T\u0103ng th\u1eddi l\u01b0\u1ee3ng th\u1ef1c h\u00e0nh \u2013 d\u1ef1 \u00e1n, gi\u00fap sinh vi\u00ean t\u1ea1o s\u1ea3n ph\u1ea9m th\u1eadt (k\u1ebf ho\u1ea1ch marketing, chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng, n\u1ed9i dung s\u1ed1\u2026).<\/li>\n\n\n\n<li>T\u00edch h\u1ee3p c\u00e1c h\u1ecdc ph\u1ea7n theo xu h\u01b0\u1edbng ngh\u1ec1: AI Marketing, SEO, ph\u00e2n t\u00edch d\u1eef li\u1ec7u, t\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch\u2026<\/li>\n\n\n\n<li>C\u01a1 h\u1ed9i th\u1ef1c t\u1eadp v\u00e0 tr\u1ea3i nghi\u1ec7m m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c t\u1ea1i doanh nghi\u1ec7p\/agency, x\u00e2y d\u1ef1ng CV v\u00e0 portfolio s\u1edbm.<\/li>\n<\/ul>\n\n\n\n<p>Quan tr\u1ecdng h\u01a1n c\u1ea3: b\u1ea1n h\u1ecdc c\u00e1ch t\u01b0 duy nh\u01b0 m\u1ed9t marketer chuy\u00ean nghi\u1ec7p \u2014 hi\u1ec3u kh\u00e1ch h\u00e0ng, hi\u1ec3u th\u1ecb tr\u01b0\u1eddng, tri\u1ec3n khai k\u1ebf ho\u1ea1ch v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Marketing \u201chot\u201d v\u00ec g\u1eafn v\u1edbi nhu c\u1ea7u th\u1eadt c\u1ee7a th\u1ecb tr\u01b0\u1eddng<\/h3>\n\n\n\n<p>Marketing lu\u00f4n n\u1eb1m trong top ng\u00e0nh \u0111\u01b0\u1ee3c quan t\u00e2m v\u00ec 3 l\u00fd do c\u1ed1t l\u00f5i: doanh nghi\u1ec7p c\u1ea7n, c\u00f4ng ngh\u1ec7 th\u00fac \u0111\u1ea9y, c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p r\u1ed9ng. N\u1ebfu b\u1ea1n y\u00eau th\u00edch s\u00e1ng t\u1ea1o nh\u01b0ng v\u1eabn mu\u1ed1n l\u00e0m c\u00f4ng vi\u1ec7c c\u00f3 chi\u1ebfn l\u01b0\u1ee3c, th\u00edch m\u00f4i tr\u01b0\u1eddng n\u0103ng \u0111\u1ed9ng v\u00e0 mu\u1ed1n b\u1eaft nh\u1ecbp k\u1ef7 nguy\u00ean s\u1ed1, Marketing l\u00e0 l\u1ef1a ch\u1ecdn r\u1ea5t \u0111\u00e1ng c\u00e2n nh\u1eafc.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/education\/chuong-trinh-marketing\/\">T\u00ecm hi\u1ec3u ng\u00e0nh Marketing HSU<\/a> \u0111\u1ec3 b\u1eaft \u0111\u1ea7u h\u00e0nh tr\u00ecnh tr\u1edf th\u00e0nh m\u1ed9t marketer b\u1ea3n l\u0129nh \u2013 s\u00e1ng t\u1ea1o \u2013 h\u1ed9i nh\u1eadp, s\u1eb5n s\u00e0ng chinh ph\u1ee5c c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p ngay t\u1eeb khi c\u00f2n ng\u1ed3i tr\u00ean gh\u1ebf gi\u1ea3ng \u0111\u01b0\u1eddng.<br>T\u00ecm hi\u1ec3u th\u00eam v\u1ec1 33 ng\u00e0nh 49 ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o c\u1ee7a HSU <strong><a href=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/\">[T\u1ea0I \u0110\u00c2Y]<\/a><\/strong><\/p>\n\n\n\n<div style=\"padding:16px;font-family:Arial, sans-serif;background:#fff;border:1px solid #ddd;border-radius:8px;max-width:100%\">\n\n\n  <p>\n    N\u0103m 2026, HSU tri\u1ec3n khai nhi\u1ec1u ch\u00ednh s\u00e1ch h\u1ecdc b\u1ed5ng tuy\u1ec3n sinh gi\u00e1 tr\u1ecb, nh\u1eb1m khuy\u1ebfn kh\u00edch tinh th\u1ea7n h\u1ecdc t\u1eadp v\u00e0 s\u00e1ng t\u1ea1o c\u1ee7a h\u1ecdc sinh.\n  <\/p>\n\n  <p>\u2013 H\u1ecdc b\u1ed5ng Tinh hoa HSU: 70% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a<\/p>\n  <p>\u2013 H\u1ecdc b\u1ed5ng 35 n\u0103m HSU: 35% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a<\/p>\n  <p>\u2013 H\u1ecdc b\u1ed5ng Gi\u00e1o d\u1ee5c: 25% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a<\/p>\n  <p>\u2013 H\u1ecdc b\u1ed5ng Doanh nghi\u1ec7p: 15% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a<\/p>\n  <p>\u2013 H\u1ecdc b\u1ed5ng C\u1ef1u sinh vi\u00ean: 15% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a<\/p>\n  <p>\n    \u2013 H\u1ecdc b\u1ed5ng ng\u00e0nh: 50% h\u1ecdc ph\u00ed n\u0103m nh\u1ea5t khi th\u00ed sinh x\u00e9t tuy\u1ec3n v\u00e0o 5 ng\u00e0nh: \n    Qu\u1ea3n tr\u1ecb Kinh doanh, Qu\u1ea3n tr\u1ecb Kh\u00e1ch s\u1ea1n, Marketing, Truy\u1ec1n th\u00f4ng \u0110a ph\u01b0\u01a1ng ti\u1ec7n, \n    C\u00f4ng ngh\u1ec7 Th\u00f4ng tin.\n  <\/p>\n\n  <p>\n    N\u1ed9p h\u1ed3 s\u01a1 c\u00e0ng s\u1edbm, c\u01a1 h\u1ed9i nh\u1eadn h\u1ecdc b\u1ed5ng c\u00e0ng cao. \n    Li\u00ean h\u1ec7 Trung t\u00e2m Tuy\u1ec3n sinh \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn chi ti\u1ebft v\u1ec1 \u0111i\u1ec1u ki\u1ec7n x\u00e9t h\u1ecdc b\u1ed5ng v\u00e0 l\u1ed9 tr\u00ecnh ph\u00f9 h\u1ee3p.\n  <\/p>\n\n  <p style=\"font-weight:bold;margin-bottom:6px\">\n    Trung t\u00e2m Tuy\u1ec3n sinh Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen\n  <\/p>\n\n  <p>\ud83d\udcde Hotline: (028) 7300 7272<\/p>\n  <p>\u2709\ufe0f Email: <a href=\"mailto:tuyensinh@hoasen.edu.vn\">tuyensinh@hoasen.edu.vn<\/a><\/p>\n  <p>\ud83c\udf10 Tuy\u1ec3n sinh: <a href=\"https:\/\/tuyensinh.hoasen.edu.vn\" target=\"_blank\" rel=\"noopener\">tuyensinh.hoasen.edu.vn<\/a><\/p>\n  <p>\n    \ud83d\udccd \u0110\u1ecba ch\u1ec9: Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen (S\u1ea3nh G, t\u1ea7ng tr\u1ec7t), \n    s\u1ed1 08 Nguy\u1ec5n V\u0103n Tr\u00e1ng, ph\u01b0\u1eddng B\u1ebfn Th\u00e0nh, TP. HCM\n  <\/p>\n\n<\/div>\n\n\n\n<p><strong>Th\u1ef1c hi\u1ec7n: Th\u1ea3o B\u00ecnh<br><\/strong>Ph\u00f2ng Marketing \u2013 Truy\u1ec1n th\u00f4ng<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nh\u1eb1m gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc cho c\u00e1c b\u1ea1n h\u1ecdc sinh c\u00f3 nh\u01b0 c\u1ea7u mu\u1ed1n h\u1ecdc ng\u00e0nh Marketing th\u00ec sau \u0111\u00e2y HSU s\u1ebd mang b\u1ea1n \u0111i t\u00ecm hi\u1ec3u t\u1ed5ng quan v\u1ec1 ng\u00e0nh. Trong n\u1ec1n kinh t\u1ebf s\u1ed1, Marketing kh\u00f4ng c\u00f2n l\u00e0 \u201cph\u1ea7n trang tr\u00ed\u201d cho doanh nghi\u1ec7p. Marketing l\u00e0 b\u1ed9 ph\u1eadn gi\u00fap th\u01b0\u01a1ng hi\u1ec7u hi\u1ec3u kh\u00e1ch h\u00e0ng, t\u1ea1o kh\u00e1c bi\u1ec7t, t\u0103ng doanh thu v\u00e0 gi\u1eef v\u1eefng v\u1ecb th\u1ebf tr\u01b0\u1edbc c\u1ea1nh tranh. V\u00ec v\u1eady, kh\u00f4ng kh\u00f3 hi\u1ec3u khi Marketing lu\u00f4n n\u1eb1m trong nh\u00f3m ng\u00e0nh \u0111\u01b0\u1ee3c th\u00ed sinh l\u1ef1a ch\u1ecdn nhi\u1ec1u m\u1ed7i n\u0103m: v\u1eeba s\u00e1ng t\u1ea1o, v\u1eeba c\u00f3 chi\u1ebfn l\u01b0\u1ee3c, l\u1ea1i g\u1eafn tr\u1ef1c&#8230;<\/p>\n","protected":false},"author":5544,"featured_media":26459,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/about-temp-ts-news.php","format":"standard","meta":{"footnotes":""},"categories":[1344,1352],"tags":[1075,39,37],"class_list":["post-26456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuyen-sinh","category-tuyen-sinh","tag-dai-hoc-hoa-sen-4","tag-huong-nghiep","tag-tuyen-sinh"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/26456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/users\/5544"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/comments?post=26456"}],"version-history":[{"count":4,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/26456\/revisions"}],"predecessor-version":[{"id":29777,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/26456\/revisions\/29777"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media\/26459"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media?parent=26456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/categories?post=26456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/tags?post=26456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}