{"id":25974,"date":"2025-12-29T13:46:53","date_gmt":"2025-12-29T06:46:53","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/?p=25974"},"modified":"2025-12-29T15:04:43","modified_gmt":"2025-12-29T08:04:43","slug":"quan-tri-trai-nghiem-khach-hang-so-hsu-khong-so-ai-thay-the-trong-thuong-mai-so","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/quan-tri-trai-nghiem-khach-hang-so-hsu-khong-so-ai-thay-the-trong-thuong-mai-so\/","title":{"rendered":"Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1 HSU \u201ckh\u00f4ng s\u1ee3 AI thay th\u1ebf\u201d b\u1ee9t t\u1ed1c s\u1ef1 nghi\u1ec7p trong th\u01b0\u01a1ng m\u1ea1i s\u1ed1"},"content":{"rendered":"\n<p><strong>Trong b\u1ed1i c\u1ea3nh AI b\u00f9ng n\u1ed5, nh\u1eefng v\u1ecb tr\u00ed ch\u1ec9 l\u00e0m t\u00e1c v\u1ee5 l\u1eb7p l\u1ea1i c\u00f3 th\u1ec3 b\u1ecb t\u1ef1 \u0111\u1ed9ng h\u00f3a, nh\u1eefng ng\u01b0\u1eddi bi\u1ebft thi\u1ebft k\u1ebf h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng, t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m v\u00e0 v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng kinh doanh s\u1ed1 l\u1ea1i c\u00e0ng tr\u1edf n\u00ean quan tr\u1ecdng. V\u00ec v\u1eady, ch\u01b0\u01a1ng tr\u00ecnh m\u1edbi Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1 HSU t\u1ea1i Khoa Logistics \u2013 Th\u01b0\u01a1ng m\u1ea1i Qu\u1ed1c t\u1ebf, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u01b0\u1ee3c xem l\u00e0 l\u1ef1a ch\u1ecdn chi\u1ebfn l\u01b0\u1ee3c cho th\u1ebf h\u1ec7 tr\u1ebb mu\u1ed1n \u201c\u0111i tr\u01b0\u1edbc th\u1ecb tr\u01b0\u1eddng\u201d.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0110i\u1ec3m n\u1ed5i b\u1eadt ngay t\u1eeb \u0111\u1ecbnh h\u01b0\u1edbng<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ng\u00e0nh h\u1ecdc \u00edt lo b\u1ecb thay th\u1ebf b\u1edfi AI, v\u00ec t\u1eadp trung v\u00e0o t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m v\u00e0 ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/li>\n\n\n\n<li>\u1ee8ng d\u1ee5ng c\u00f4ng ngh\u1ec7 m\u1edbi v\u00e0o \u0111\u00e0o t\u1ea1o: AI, AppSheet (no-code) v\u00e0 Python \u0111\u1ec3 sinh vi\u00ean t\u1ea1o c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 kinh doanh, t\u1ef1 \u0111\u1ed9ng h\u00f3a v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u.<\/li>\n\n\n\n<li>Gi\u1ea3ng vi\u00ean gi\u00e0u kinh nghi\u1ec7m, t\u1ed1t nghi\u1ec7p t\u1eeb c\u00e1c tr\u01b0\u1eddng danh ti\u1ebfng, \u0111\u1ecbnh h\u01b0\u1edbng h\u1ecdc \u0111i \u0111\u00f4i v\u1edbi th\u1ef1c h\u00e0nh.<\/li>\n\n\n\n<li>HSU l\u00e0 th\u00e0nh vi\u00ean Hi\u1ec7p h\u1ed9i Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam (VECOM), gi\u00fap sinh vi\u00ean ti\u1ebfp c\u1eadn ho\u1ea1t \u0111\u1ed9ng h\u1ecdc thu\u1eadt \u2013 ngh\u1ec1 nghi\u1ec7p s\u1edbm v\u00e0 m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi doanh nghi\u1ec7p.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ed5ng quan ch\u01b0\u01a1ng tr\u00ecnh<\/h2>\n\n\n\n<p>Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1 c\u00f3 th\u1eddi gian h\u1ecdc 4 n\u0103m. Ch\u01b0\u01a1ng tr\u00ecnh trang b\u1ecb n\u1ec1n t\u1ea3ng kinh t\u1ebf \u2013 x\u00e3 h\u1ed9i \u2013 ph\u00e1p lu\u1eadt \u2013 c\u00f4ng ngh\u1ec7 \u0111\u1ec3 sinh vi\u00ean hi\u1ec3u, v\u1eadn h\u00e0nh v\u00e0 qu\u1ea3n tr\u1ecb ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed hi\u1ec7u qu\u1ea3. Kh\u00f4ng d\u1eebng \u1edf \u201cb\u00e1n h\u00e0ng online\u201d, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c h\u1ecdc c\u00e1ch x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn, qu\u1ea3n tr\u1ecb chu\u1ed7i gi\u00e1 tr\u1ecb s\u1ed1, t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng v\u00e0 ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"847\" height=\"414\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/10\/quan-tri-trai-nghiem-khach-hang-so.png\" alt=\"Ch\u01b0\u01a1ng tr\u00ecnh Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1 HSU\" class=\"wp-image-22234\"\/><figcaption class=\"wp-element-caption\">Ch\u01b0\u01a1ng tr\u00ecnh Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Xu th\u1ebf th\u1ecb tr\u01b0\u1eddng: \u201cTr\u1ea3i nghi\u1ec7m\u201d l\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng<\/h2>\n\n\n\n<p>Trong th\u01b0\u01a1ng m\u1ea1i s\u1ed1, kh\u00e1ch h\u00e0ng c\u00f3 v\u00f4 s\u1ed1 l\u1ef1a ch\u1ecdn v\u00e0 c\u00f3 th\u1ec3 r\u1eddi \u0111i ch\u1ec9 sau v\u00e0i gi\u00e2y n\u1ebfu tr\u1ea3i nghi\u1ec7m k\u00e9m. Do \u0111\u00f3, doanh nghi\u1ec7p c\u1ea7n nh\u00e2n l\u1ef1c bi\u1ebft:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hi\u1ec3u h\u00e0nh vi ng\u01b0\u1eddi d\u00f9ng v\u00e0 \u201c\u0111i\u1ec3m r\u01a1i c\u1ea3m x\u00fac\u201d trong h\u00e0nh tr\u00ecnh mua s\u1eafm<\/li>\n\n\n\n<li>Thi\u1ebft k\u1ebf v\u00e0 t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m tr\u00ean website\/app\/s\u00e0n Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/li>\n\n\n\n<li>K\u1ebft h\u1ee3p marketing s\u1ed1 \u2013 v\u1eadn h\u00e0nh \u2013 logistics \u2013 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/li>\n\n\n\n<li>Ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u1ec3 t\u0103ng chuy\u1ec3n \u0111\u1ed5i, t\u0103ng gi\u1eef ch\u00e2n v\u00e0 t\u0103ng doanh thu<\/li>\n<\/ul>\n\n\n\n<p>\u0110\u00e2y ch\u00ednh l\u00e0 l\u00fd do ng\u00e0nh h\u1ecdc n\u00e0y c\u00f3 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m cao v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng b\u1ea1n mu\u1ed1n l\u00e0m vi\u1ec7c trong m\u00f4i tr\u01b0\u1eddng hi\u1ec7n \u0111\u1ea1i, t\u1ed1c \u0111\u1ed9, c\u00f3 t\u00ednh s\u00e1ng t\u1ea1o nh\u01b0ng v\u1eabn d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">H\u1ecdc g\u00ec n\u1ed5i b\u1eadt?<\/h2>\n\n\n\n<p>Ch\u01b0\u01a1ng tr\u00ecnh k\u1ebft h\u1ee3p n\u1ec1n t\u1ea3ng qu\u1ea3n tr\u1ecb kinh doanh v\u1edbi t\u01b0 duy s\u1ed1 v\u00e0 c\u00f4ng ngh\u1ec7. Trong c\u1ea5u tr\u00fac h\u1ecdc t\u1eadp, sinh vi\u00ean \u0111\u01b0\u1ee3c h\u1ecdc c\u00e1c h\u1ecdc ph\u1ea7n n\u1ec1n t\u1ea3ng nh\u01b0: Marketing c\u0103n b\u1ea3n, Qu\u1ea3n tr\u1ecb h\u1ecdc, Kinh t\u1ebf vi m\u00f4, Ph\u00e1p lu\u1eadt \u0111\u1ea1i c\u01b0\u01a1ng, Nguy\u00ean l\u00fd logistics v\u00e0 qu\u1ea3n l\u00fd chu\u1ed7i cung \u1ee9ng, c\u00f9ng l\u1ed9 tr\u00ecnh Ti\u1ebfng Anh h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf 1\u20134.<\/p>\n\n\n\n<p>\u0110i\u1ec3m kh\u00e1c bi\u1ec7t l\u00e0 ch\u01b0\u01a1ng tr\u00ecnh \u0111\u01b0a sinh vi\u00ean ti\u1ebfp c\u1eadn c\u00e1c m\u1ea3ng c\u1ee7a th\u01b0\u01a1ng m\u1ea1i s\u1ed1 v\u00e0 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng v\u00e0 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng (Customer Journey)<\/li>\n\n\n\n<li>Qu\u1ea3n tr\u1ecb h\u1ec7 th\u1ed1ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, v\u1eadn h\u00e0nh gian h\u00e0ng v\u00e0 h\u1ec7 th\u1ed1ng giao d\u1ecbch<\/li>\n\n\n\n<li>Ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng \u0111\u1ec3 nh\u1eadn di\u1ec7n c\u01a1 h\u1ed9i v\u00e0 xu h\u01b0\u1edbng ti\u00eau d\u00f9ng<\/li>\n\n\n\n<li>X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 tri\u1ec3n khai chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb s\u1ed1<\/li>\n\n\n\n<li>K\u1ebft n\u1ed1i v\u1eadn h\u00e0nh \u2013 logistics \u2013 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1ea1o tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch<\/li>\n<\/ul>\n\n\n\n<p>\u0110\u1eb7c bi\u1ec7t, sinh vi\u00ean \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7 m\u1edbi trong h\u1ecdc t\u1eadp:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AI h\u1ed7 tr\u1ee3 ph\u00e2n t\u00edch, t\u1ed1i \u01b0u n\u1ed9i dung v\u00e0 quy tr\u00ecnh<\/li>\n\n\n\n<li>Python \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a, x\u1eed l\u00fd d\u1eef li\u1ec7u v\u00e0 t\u1ea1o m\u00f4 h\u00ecnh ph\u00e2n t\u00edch \u0111\u01a1n gi\u1ea3n<\/li>\n\n\n\n<li>AppSheet (no-code) \u0111\u1ec3 t\u1ef1 thi\u1ebft k\u1ebf \u1ee9ng d\u1ee5ng ph\u1ee5c v\u1ee5 v\u1eadn h\u00e0nh kinh doanh<br>V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 c\u00f4ng vi\u1ec7c m\u00e0 kh\u00f4ng ph\u1ee5 thu\u1ed9c ho\u00e0n to\u00e0n v\u00e0o \u0111\u1ed9i k\u1ef9 thu\u1eadt.<\/li>\n<\/ul>\n\n\n\n<p>Ngay t\u1eeb n\u0103m 2, sinh vi\u00ean c\u00f2n \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 kh\u1edfi nghi\u1ec7p v\u1edbi gian h\u00e0ng th\u1ef1c t\u1ebf tr\u00ean c\u00e1c s\u00e0n TM\u0110T nh\u01b0 Shopee, Tiki, Lazada\u2026 \u0111\u1ec3 h\u1ecdc b\u1eb1ng tr\u1ea3i nghi\u1ec7m th\u1eadt: c\u00f3 s\u1ea3n ph\u1ea9m, c\u00f3 kh\u00e1ch, c\u00f3 d\u1eef li\u1ec7u v\u00e0 c\u00f3 b\u00e0i to\u00e1n t\u0103ng tr\u01b0\u1edfng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">M\u00f4i tr\u01b0\u1eddng h\u1ecdc t\u1eadp th\u1ef1c ti\u1ec5n \u2013 tinh th\u1ea7n doanh ch\u1ee7<\/h2>\n\n\n\n<p>Ch\u01b0\u01a1ng tr\u00ecnh x\u00e2y d\u1ef1ng theo \u0111\u1ecbnh h\u01b0\u1edbng th\u1ef1c ti\u1ec5n cao, gi\u00fap sinh vi\u00ean r\u00e8n t\u01b0 duy s\u1ed1, n\u0103ng l\u1ef1c kinh doanh v\u00e0 kh\u1ea3 n\u0103ng qu\u1ea3n tr\u1ecb to\u00e0n di\u1ec7n chu\u1ed7i gi\u00e1 tr\u1ecb s\u1ed1. T\u1ea1i Khoa Logistics \u2013 Th\u01b0\u01a1ng m\u1ea1i Qu\u1ed1c t\u1ebf, tinh th\u1ea7n doanh ch\u1ee7 \u0111\u01b0\u1ee3c nu\u00f4i d\u01b0\u1ee1ng b\u1eb1ng vi\u1ec7c t\u1ed5 ch\u1ee9c c\u00e1c cu\u1ed9c thi, k\u1ebft n\u1ed1i doanh nghi\u1ec7p, t\u1ea1o c\u01a1 h\u1ed9i \u0111\u1ec3 sinh vi\u00ean t\u1ef1 tin d\u1eabn d\u1eaft \u0111\u1ed9i nh\u00f3m v\u00e0 h\u1ecdc c\u00e1ch ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1edbi k\u1ebft qu\u1ea3.<\/p>\n\n\n\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, v\u1edbi m\u1ea1ng l\u01b0\u1edbi doanh nghi\u1ec7p r\u1ea5t \u0111a d\u1ea1ng sinh vi\u00ean \u0111\u01b0\u1ee3c tham gia tr\u1ea3i nghi\u1ec7m doanh nghi\u1ec7p, c\u00e1c s\u00e0n Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 2 k\u1ef3 th\u1ef1c t\u1eadp (nh\u1eadn th\u1ee9c \u2013 t\u1ed1t nghi\u1ec7p) \u0111\u1ec3 t\u00edch l\u0169y kinh nghi\u1ec7m v\u00e0 n\u00e2ng c\u1ea5p h\u1ed3 s\u01a1 ngh\u1ec1 nghi\u1ec7p.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"960\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2024\/05\/trai-nghiem-sinh-vien-logistics-hsu.jpg\" alt=\"\" class=\"wp-image-18734\"\/><figcaption class=\"wp-element-caption\">Sinh vi\u00ean c\u00f3 c\u00e1c bu\u1ed5i \u0111i th\u1ef1c t\u1ebf t\u1ea1i doanh nghi\u1ec7p \u0111\u1ec3 c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng quan h\u01a1n v\u1ec1 ng\u00e0nh<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p sau t\u1ed1t nghi\u1ec7p<\/h2>\n\n\n\n<p>T\u1ed1t nghi\u1ec7p C\u1eed nh\u00e2n Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ch\u01b0\u01a1ng tr\u00ecnh Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1, sinh vi\u00ean s\u1eb5n s\u00e0ng \u0111\u1ea3m nh\u1eadn c\u00e1c v\u1ecb tr\u00ed \u0111a d\u1ea1ng trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc nh\u01b0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Chuy\u00ean vi\u00ean qu\u1ea3n tr\u1ecb h\u1ec7 th\u1ed1ng giao d\u1ecbch, x\u00e2y d\u1ef1ng \u2013 v\u1eadn h\u00e0nh gian h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/li>\n\n\n\n<li>Chuy\u00ean gia ph\u00e2n t\u00edch d\u1eef li\u1ec7u, ho\u1ea1ch \u0111\u1ecbnh ch\u00ednh s\u00e1ch ph\u00e1t tri\u1ec3n C\u00f4ng ngh\u1ec7 th\u00f4ng tin<\/li>\n\n\n\n<li>Chuy\u00ean vi\u00ean x\u00e2y d\u1ef1ng v\u00e0 b\u1ea3o tr\u00ec h\u1ec7 th\u1ed1ng C\u00f4ng ngh\u1ec7 th\u00f4ng tin trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i<\/li>\n<\/ul>\n\n\n\n<p>Ngo\u00e0i ra, v\u1edbi n\u0103ng l\u1ef1c tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n theo h\u01b0\u1edbng: v\u1eadn h\u00e0nh Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, ph\u00e2n t\u00edch h\u00e0nh vi kh\u00e1ch h\u00e0ng, qu\u1ea3n tr\u1ecb n\u1ed9i dung chi\u1ebfn d\u1ecbch s\u1ed1, t\u1ed1i \u01b0u chuy\u1ec3n \u0111\u1ed5i, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111a k\u00eanh\u2026 <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">H\u1ecdc b\u1ed5ng tuy\u1ec3n sinh HSU \u2013 gi\u1ea3m h\u1ecdc ph\u00ed, t\u0103ng \u0111\u1ed9ng l\u1ef1c b\u1ee9t ph\u00e1<\/h2>\n\n\n\n<p>HSU tri\u1ec3n khai nhi\u1ec1u ch\u00ednh s\u00e1ch h\u1ecdc b\u1ed5ng d\u00e0nh cho th\u00ed sinh x\u00e9t tuy\u1ec3n:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1920\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/12\/trao-hoc-bong.jpg\" alt=\"\" class=\"wp-image-25635\"\/><figcaption class=\"wp-element-caption\">H\u1ecdc sinh Hu\u1ef3nh Ng\u00f4 Hi\u1ebfu Ngh\u0129a nh\u1eadn h\u1ecdc b\u1ed5ng tinh hoa v\u1edbi tr\u1ecb gi\u00e1 249.200.000\u0110<\/figcaption><\/figure>\n\n\n\n<p>1) H\u1ecdc b\u1ed5ng Tinh hoa \u2013 70% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a (\u0111\u00e1p \u1ee9ng 1 trong c\u00e1c \u0111i\u1ec1u ki\u1ec7n):<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>H\u1ecdc b\u1ea1 THPT t\u1ed5 h\u1ee3p 3 m\u00f4n (V\u0103n, To\u00e1n v\u00e0 1 m\u00f4n sau: V\u1eadt l\u00fd, H\u00f3a h\u1ecdc, Sinh h\u1ecdc, L\u1ecbch s\u1eed, \u0110\u1ecba l\u00fd, Ti\u1ebfng Anh, Gi\u00e1o d\u1ee5c Kinh t\u1ebf &#8211; Ph\u00e1p lu\u1eadt, Tin h\u1ecdc, C\u00f4ng ngh\u1ec7) n\u0103m l\u1edbp 11 ho\u1eb7c 12 t\u1eeb 26 \u0111i\u1ec3m tr\u1edf l\u00ean<\/li>\n\n\n\n<li>\u0110i\u1ec3m thi T\u1ed1t nghi\u1ec7p THPT n\u0103m 2026 t\u1ed5 h\u1ee3p 3 m\u00f4n t\u1eeb 24 \u0111i\u1ec3m tr\u1edf l\u00ean<\/li>\n\n\n\n<li>\u0110i\u1ec3m thi \u0110GNL \u0110HQG TP.HCM t\u1eeb 1.000 \u0111i\u1ec3m tr\u1edf l\u00ean<\/li>\n\n\n\n<li>IELTS t\u1eeb 7.5 tr\u1edf l\u00ean<\/li>\n<\/ul>\n\n\n\n<p>2) H\u1ecdc b\u1ed5ng Gi\u00e1o d\u1ee5c \u2013 25% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a: d\u00e0nh cho th\u00ed sinh l\u00e0 con\/anh\/ch\u1ecb\/em ru\u1ed9t c\u1ee7a Th\u1ea7y\/C\u00f4 \u0111ang c\u00f4ng t\u00e1c t\u1ea1i c\u00e1c S\u1edf GD&amp;\u0110T ho\u1eb7c Tr\u01b0\u1eddng THPT.<\/p>\n\n\n\n<p>3) H\u1ecdc b\u1ed5ng Doanh nghi\u1ec7p \u2013 15% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a: d\u00e0nh cho t\u1ea5t c\u1ea3 th\u00ed sinh x\u00e9t tuy\u1ec3n v\u00e0o ch\u01b0\u01a1ng tr\u00ecnh \u0111\u1ea1i h\u1ecdc ch\u00ednh quy.<\/p>\n\n\n\n<p>4) H\u1ecdc b\u1ed5ng C\u1ef1u sinh vi\u00ean \u2013 15% h\u1ecdc ph\u00ed to\u00e0n kh\u00f3a: d\u00e0nh cho th\u00ed sinh c\u00f3 ng\u01b0\u1eddi th\u00e2n (ba\/m\u1eb9\/anh\/ch\u1ecb\/em ru\u1ed9t\/v\u1ee3\/ch\u1ed3ng) l\u00e0 c\u1ef1u sinh vi\u00ean HSU.<\/p>\n\n\n\n<p>5) H\u1ecdc b\u1ed5ng Ng\u00e0nh \u2013 50% h\u1ecdc ph\u00ed n\u0103m 1: \u00e1p d\u1ee5ng cho 1 trong 5 ch\u01b0\u01a1ng tr\u00ecnh: Qu\u1ea3n tr\u1ecb kinh doanh, Marketing, Truy\u1ec1n th\u00f4ng \u0111a ph\u01b0\u01a1ng ti\u1ec7n, C\u00f4ng ngh\u1ec7 th\u00f4ng tin, Qu\u1ea3n tr\u1ecb kh\u00e1ch s\u1ea1n.<\/p>\n\n\n\n<p><strong>L\u01afU \u00dd: H\u1ecdc b\u1ed5ng Tinh hoa v\u00e0 h\u1ecdc b\u1ed5ng Doanh nghi\u1ec7p c\u1ee7a HSU \u0111\u1ec1u c\u00f3 \u0111i\u1ec1u ki\u1ec7n duy tr\u00ec h\u00e0ng n\u0103m<\/strong><\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n \u0111ang t\u00ecm m\u1ed9t ng\u00e0nh h\u1ecdc h\u1ee3p xu th\u1ebf, c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m cao, kh\u00f4ng \u201cl\u1ee5i t\u00e0n\u201d v\u00ec AI m\u00e0 c\u00f2n bi\u1ebft c\u00e1ch d\u00f9ng AI \u0111\u1ec3 t\u1ea1o l\u1ee3i th\u1ebf, th\u00ec Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1 t\u1ea1i HSU l\u00e0 l\u1ef1a ch\u1ecdn \u0111\u00e1ng c\u00e2n nh\u1eafc. B\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c trang b\u1ecb n\u1ec1n t\u1ea3ng kinh doanh \u2013 t\u01b0 duy s\u1ed1 \u2013 c\u00f4ng ngh\u1ec7 \u1ee9ng d\u1ee5ng \u2013 tr\u1ea3i nghi\u1ec7m th\u1ef1c t\u1ebf, s\u1eb5n s\u00e0ng b\u01b0\u1edbc v\u00e0o th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ea7y ti\u1ec1m n\u0103ng.<br>T\u00ecm hi\u1ec3u th\u00eam c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc ch\u00ednh quy c\u1ee7a HSU <strong><a href=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/\">[T\u1ea0I \u0110\u00c2Y]<\/a><\/strong><\/p>\n\n\n\n<div style=\"padding: 16px;font-family: Arial, sans-serif;background: #fff;border: 1px solid #ddd;border-radius: 8px;max-width: 100%\">\n\n  <p style=\"font-weight: bold;font-size: 16px;margin-top: 0;margin-bottom: 12px\">\n    TR\u01af\u1edcNG \u0110\u1ea0I H\u1eccC HOA SEN \u2013 N\u01a0I \u0110\u00c0O T\u1ea0O H\u00c0NG \u0110\u1ea6U V\u1ec0 KINH DOANH, QU\u1ea2N L\u00dd, C\u00d4NG NGH\u1ec6 V\u00c0 S\u00c1NG T\u1ea0O\n  <\/p>\n\n  <p style=\"margin: 4px 0\">\n    \ud83d\udd17 Fanpage: \n    <a href=\"https:\/\/facebook.com\/HoaSenUni\" target=\"_blank\" style=\"color: #007bff;text-decoration: none\" rel=\"noopener\">\n      facebook.com\/HoaSenUni\n    <\/a>\n  <\/p>\n\n  <p style=\"margin: 4px 0\">\n    \ud83d\udd0e Tuy\u1ec3n sinh: \n    <a href=\"https:\/\/tuyensinh.hoasen.edu.vn\" target=\"_blank\" style=\"color: #007bff;text-decoration: none\" rel=\"noopener\">\n      tuyensinh.hoasen.edu.vn\n    <\/a>\n  <\/p>\n\n <p style=\"margin-top: 16px\">\n    <a href=\"tel:02873007272\" style=\"background-color: #e60023;color: white;padding: 12px 16px;font-size: 18px;font-weight: bold;text-decoration: none;border-radius: 6px\">\n       G\u1eccI HOTLINE: 028 7300 7272\n    <\/a>\n  <\/p>\n<\/div>\n\n\n\n<p><strong>Th\u1ef1c hi\u1ec7n: Th\u1ea3o B\u00ecnh<br><\/strong>Ph\u00f2ng Marketing \u2013 Truy\u1ec1n th\u00f4ng<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong b\u1ed1i c\u1ea3nh AI b\u00f9ng n\u1ed5, nh\u1eefng v\u1ecb tr\u00ed ch\u1ec9 l\u00e0m t\u00e1c v\u1ee5 l\u1eb7p l\u1ea1i c\u00f3 th\u1ec3 b\u1ecb t\u1ef1 \u0111\u1ed9ng h\u00f3a, nh\u1eefng ng\u01b0\u1eddi bi\u1ebft thi\u1ebft k\u1ebf h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng, t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m v\u00e0 v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng kinh doanh s\u1ed1 l\u1ea1i c\u00e0ng tr\u1edf n\u00ean quan tr\u1ecdng. V\u00ec v\u1eady, ch\u01b0\u01a1ng tr\u00ecnh m\u1edbi Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ed1 HSU t\u1ea1i Khoa Logistics \u2013 Th\u01b0\u01a1ng m\u1ea1i Qu\u1ed1c t\u1ebf, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u01b0\u1ee3c xem l\u00e0 l\u1ef1a ch\u1ecdn chi\u1ebfn l\u01b0\u1ee3c cho th\u1ebf h\u1ec7 tr\u1ebb mu\u1ed1n \u201c\u0111i tr\u01b0\u1edbc th\u1ecb tr\u01b0\u1eddng\u201d. \u0110i\u1ec3m n\u1ed5i b\u1eadt ngay t\u1eeb \u0111\u1ecbnh h\u01b0\u1edbng T\u1ed5ng quan ch\u01b0\u01a1ng&#8230;<\/p>\n","protected":false},"author":5544,"featured_media":22234,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/about-temp-ts-news.php","format":"standard","meta":{"footnotes":""},"categories":[1344,1352],"tags":[1075,51,39,1600,1602,37],"class_list":["post-25974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuyen-sinh","category-tuyen-sinh","tag-dai-hoc-hoa-sen-4","tag-hoc-bong","tag-huong-nghiep","tag-khoa-logistics-thuong-mai-quoc-te","tag-quan-tri-trai-nghiem-khach-hang-so","tag-tuyen-sinh"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/25974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/users\/5544"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/comments?post=25974"}],"version-history":[{"count":1,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/25974\/revisions"}],"predecessor-version":[{"id":25975,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/25974\/revisions\/25975"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media\/22234"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media?parent=25974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/categories?post=25974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/tags?post=25974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}