{"id":24841,"date":"2025-11-24T15:23:15","date_gmt":"2025-11-24T08:23:15","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/?p=24841"},"modified":"2025-11-24T15:23:58","modified_gmt":"2025-11-24T08:23:58","slug":"elite-hoc-chienluoc-van-hanh-khach-san","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/elite-hoc-chienluoc-van-hanh-khach-san\/","title":{"rendered":"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee"},"content":{"rendered":"\n<p><strong>V\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u01b0a chu\u1ea9n m\u1ef1c qu\u1ed1c t\u1ebf v\u00e0o m\u00f4i tr\u01b0\u1eddng \u0111\u00e0o t\u1ea1o th\u1ef1c ti\u1ec5n, ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen Elite c\u1ee7a \u0110\u1ea1i h\u1ecdc Hoa Sen kh\u00f4ng ng\u1eebng t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m h\u1ecdc t\u1eadp kh\u00e1c bi\u1ec7t d\u00e0nh cho sinh vi\u00ean ng\u00e0nh Nh\u00e0 h\u00e0ng \u2013 Kh\u00e1ch s\u1ea1n \u2013 D\u1ecbch v\u1ee5 (Hospitality). Trong khu\u00f4n kh\u1ed5 chu\u1ed7i h\u1ecdc ph\u1ea7n \u0111\u1eb7c bi\u1ec7t, ng\u00e0y 21\/11\/2025, sinh vi\u00ean Hoa Sen Elite \u0111\u00e3 c\u00f3 c\u01a1 h\u1ed9i tham gia bu\u1ed5i workshop chuy\u00ean s\u00e2u \u201cThe Business of Hotels\u201d c\u00f9ng \u00f4ng Craig Lee \u2013 chuy\u00ean gia CFA (Chartered Financial Analyst), Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Plaza Hotel Company Ltd, \u0111\u01a1n v\u1ecb s\u1edf h\u1eefu kh\u00e1ch s\u1ea1n 5 sao qu\u1ed1c t\u1ebf Sofitel Saigon Plaza.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">Tr\u1ea3i nghi\u1ec7m h\u1ecdc t\u1eadp th\u1ef1c chi\u1ebfn t\u1eeb nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o ng\u00e0nh kh\u00e1ch s\u1ea1n<\/h2>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a Hoa Sen Elite ch\u00ednh l\u00e0 \u0111\u01b0a doanh nghi\u1ec7p v\u00e0o gi\u1ea3ng \u0111\u01b0\u1eddng. Bu\u1ed5i chia s\u1ebb v\u1edbi \u00f4ng Craig Lee l\u00e0 minh ch\u1ee9ng r\u00f5 r\u00e0ng nh\u1ea5t cho \u0111\u1ecbnh h\u01b0\u1edbng n\u00e0y: sinh vi\u00ean \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn c\u00e1c m\u00f4 h\u00ecnh kinh doanh kh\u00e1ch s\u1ea1n \u1edf c\u1ea5p \u0111\u1ed9 qu\u1ea3n tr\u1ecb to\u00e0n c\u1ea7u \u2013 \u0111i\u1ec1u m\u00e0 r\u1ea5t hi\u1ebfm ch\u01b0\u01a1ng tr\u00ecnh \u0111\u1ea1i h\u1ecdc t\u1ea1i Vi\u1ec7t Nam c\u00f3 th\u1ec3 mang l\u1ea1i.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1542\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/11\/Hoa-sen-Elite-kinh-doanh-khach-san-1.jpg\" alt=\"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee\" class=\"wp-image-24849\"\/><figcaption class=\"wp-element-caption\">\u00d4ng Craig Lee \u2013 CFA, Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Plaza Hotel Company Ltd, chia s\u1ebb v\u1ec1 m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n qu\u1ed1c t\u1ebf<\/figcaption><\/figure>\n\n\n\n<p>Kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf nh\u1eefng c\u00e2u chuy\u1ec7n ngh\u1ec1, di\u1ec5n gi\u1ea3 \u0111\u00e3 m\u1edf ra cho sinh vi\u00ean m\u1ed9t b\u1ee9c tranh to\u00e0n c\u1ea3nh v\u1ec1 s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh kh\u00e1ch s\u1ea1n th\u1ebf gi\u1edbi, t\u1eeb th\u1eddi k\u1ef3 ho\u00e0ng kim c\u1ee7a c\u00e1c \u201c\u0111\u1ebf ch\u1ebf\u201d nh\u01b0 The Plaza New York, Statler, Hilton cho \u0111\u1ebfn nh\u1eefng bi\u1ebfn \u0111\u1ed9ng l\u1edbn trong xu h\u01b0\u1edbng v\u1eadn h\u00e0nh c\u1ee7a c\u00e1c t\u1eadp \u0111o\u00e0n kh\u00e1ch s\u1ea1n hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1703\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/11\/Hoa-sen-Elite-kinh-doanh-khach-san-8.jpg\" alt=\"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee\" class=\"wp-image-24842\"\/><figcaption class=\"wp-element-caption\">\u00d4ng Craig Lee \u2013 CFA, Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Plaza Hotel Company Ltd, chia s\u1ebb v\u1ec1 m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n qu\u1ed1c t\u1ebf<\/figcaption><\/figure>\n\n\n\n<p>S\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa kinh nghi\u1ec7m t\u00e0i ch\u00ednh \u2013 qu\u1ea3n tr\u1ecb \u1edf t\u1ea7m qu\u1ed1c t\u1ebf v\u00e0 g\u00f3c nh\u00ecn v\u1eadn h\u00e0nh th\u1ef1c t\u1ebf \u0111\u00e3 gi\u00fap sinh vi\u00ean Hoa Sen Elite hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 b\u1ea3n ch\u1ea5t c\u1ee7a ng\u00e0nh Hospitality trong k\u1ef7 nguy\u00ean m\u1edbi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">Kh\u00e1m ph\u00e1 \u201cb\u1ed9 n\u00e3o v\u1eadn h\u00e0nh\u201d c\u1ee7a ng\u00e0nh Hospitality qua m\u00f4 h\u00ecnh kinh doanh hi\u1ec7n \u0111\u1ea1i<\/h2>\n\n\n\n<p>Trong workshop, \u00f4ng Craig Lee \u0111\u00e3 ph\u00e2n t\u00edch nhi\u1ec1u xu h\u01b0\u1edbng v\u1eadn h\u00e0nh then ch\u1ed1t trong ng\u00e0nh kh\u00e1ch s\u1ea1n cao c\u1ea5p. \u0110\u00e2y l\u00e0 nh\u1eefng ki\u1ebfn th\u1ee9c chi\u1ebfn l\u01b0\u1ee3c m\u00e0 ph\u1ea7n l\u1edbn nh\u00e2n s\u1ef1 tr\u1ebb ch\u1ec9 c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn sau nhi\u1ec1u n\u0103m l\u00e0m vi\u1ec7c trong ng\u00e0nh:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1724\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/11\/Hoa-sen-Elite-kinh-doanh-khach-san-3.jpg\" alt=\"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee\" class=\"wp-image-24847\"\/><figcaption class=\"wp-element-caption\">Sinh vi\u00ean Hoa Sen Elite trong bu\u1ed5i workshop c\u00f9ng \u00f4ng Craig Lee t\u1ea1i HSU<\/figcaption><\/figure>\n\n\n\n<p><strong>T\u01b0 duy Asset Light \u2013 h\u01b0\u1edbng \u0111i c\u1ee7a c\u00e1c t\u1eadp \u0111o\u00e0n kh\u00e1ch s\u1ea1n l\u1edbn<\/strong><br>Asset Light (m\u00f4 h\u00ecnh \u00edt t\u00e0i s\u1ea3n) \u0111ang tr\u1edf th\u00e0nh chi\u1ebfn l\u01b0\u1ee3c ch\u1ee7 \u0111\u1ea1o c\u1ee7a Marriott, Hilton hay Accor. Thay v\u00ec t\u1eadp trung s\u1edf h\u1eefu t\u00e0i s\u1ea3n, c\u00e1c t\u1eadp \u0111o\u00e0n h\u01b0\u1edbng \u0111\u1ebfn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/li>\n\n\n\n<li>ph\u00e1t tri\u1ec3n ti\u00eau chu\u1ea9n v\u1eadn h\u00e0nh<\/li>\n\n\n\n<li>nh\u01b0\u1ee3ng quy\u1ec1n ho\u1eb7c qu\u1ea3n l\u00fd thay v\u00ec s\u1edf h\u1eefu<\/li>\n\n\n\n<li>m\u1edf r\u1ed9ng ph\u1ea1m vi ho\u1ea1t \u0111\u1ed9ng v\u1edbi t\u1ed1c \u0111\u1ed9 nhanh v\u00e0 chi ph\u00ed th\u1ea5p<\/li>\n<\/ul>\n\n\n\n<p>\u0110\u00e2y l\u00e0 t\u01b0 duy qu\u1ea3n tr\u1ecb hi\u1ec7n \u0111\u1ea1i m\u00e0 sinh vi\u00ean Hoa Sen Elite c\u1ea7n n\u1eafm v\u1eefng \u0111\u1ec3 tr\u1edf th\u00e0nh th\u1ebf h\u1ec7 qu\u1ea3n l\u00fd kh\u00e1ch s\u1ea1n chuy\u00ean nghi\u1ec7p trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1347\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/11\/Hoa-sen-Elite-kinh-doanh-khach-san-4.jpg\" alt=\"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee\" class=\"wp-image-24846\"\/><figcaption class=\"wp-element-caption\">Sinh vi\u00ean Hoa Sen Elite trong bu\u1ed5i workshop c\u00f9ng \u00f4ng Craig Lee t\u1ea1i HSU<\/figcaption><\/figure>\n\n\n\n<p><strong>2. Gi\u00e1 tr\u1ecb c\u1ee7a Loyalty Programs \u2013 \u201ct\u00e0i s\u1ea3n v\u00f4 h\u00ecnh\u201d mang l\u1ee3i nhu\u1eadn b\u1ec1n v\u1eefng<\/strong><br>Di\u1ec5n gi\u1ea3 \u0111\u00e3 ph\u00e2n t\u00edch s\u00e2u v\u1ec1 CAC (Customer Acquisition Cost) v\u00e0 LVC (Lifetime Value of Customer) \u2013 hai ch\u1ec9 s\u1ed1 quy\u1ebft \u0111\u1ecbnh hi\u1ec7u qu\u1ea3 v\u1eadn h\u00e0nh trong c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft. C\u00e1c t\u1eadp \u0111o\u00e0n kh\u00e1ch s\u1ea1n l\u1edbn \u0111ang khai th\u00e1c Loyalty Programs nh\u01b0 m\u1ed9t \u201cm\u1ecf v\u00e0ng\u201d t\u1ea1o s\u1ef1 trung th\u00e0nh, t\u0103ng t\u1ea7n su\u1ea5t s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 v\u00e0 t\u1ed1i \u01b0u h\u00f3a l\u1ee3i nhu\u1eadn d\u00e0i h\u1ea1n.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1306\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/11\/Hoa-sen-Elite-kinh-doanh-khach-san-5.jpg\" alt=\"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee\" class=\"wp-image-24845\"\/><figcaption class=\"wp-element-caption\">Sinh vi\u00ean Hoa Sen Elite trong bu\u1ed5i workshop c\u00f9ng \u00f4ng Craig Lee t\u1ea1i HSU<\/figcaption><\/figure>\n\n\n\n<p><strong>3. Mixed-Use Ecosystem \u2013 m\u00f4 h\u00ecnh kh\u00e1ch s\u1ea1n \u0111a ch\u1ee9c n\u0103ng<\/strong><br>\u00d4ng Craig Lee gi\u1edbi thi\u1ec7u xu h\u01b0\u1edbng \u201cMixed-Use\u201d, n\u01a1i kh\u00e1ch s\u1ea1n kh\u00f4ng ch\u1ec9 l\u00e0 n\u01a1i l\u01b0u tr\u00fa m\u00e0 tr\u1edf th\u00e0nh m\u1ed9t h\u1ec7 sinh th\u00e1i t\u00edch h\u1ee3p:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>L\u01b0u tr\u00fa<\/li>\n\n\n\n<li>V\u0103n ph\u00f2ng \u2013 Co-working<\/li>\n\n\n\n<li>Trung t\u00e2m h\u1ed9i ngh\u1ecb<\/li>\n\n\n\n<li>\u1ea8m th\u1ef1c \u2013 gi\u1ea3i tr\u00ed<\/li>\n\n\n\n<li>Kh\u00f4ng gian tr\u1ea3i nghi\u1ec7m v\u0103n h\u00f3a \u2013 th\u01b0\u01a1ng m\u1ea1i<\/li>\n<\/ul>\n\n\n\n<p>\u0110\u00e2y l\u00e0 m\u00f4 h\u00ecnh m\u00e0 nhi\u1ec1u kh\u00e1ch s\u1ea1n cao c\u1ea5p tr\u00ean th\u1ebf gi\u1edbi \u0111ang theo \u0111u\u1ed5i nh\u1eb1m t\u1ed1i \u01b0u c\u00f4ng su\u1ea5t, t\u0103ng gi\u00e1 tr\u1ecb b\u1ea5t \u0111\u1ed9ng s\u1ea3n v\u00e0 k\u00e9o d\u00e0i v\u00f2ng \u0111\u1eddi kinh doanh<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">M\u1edf r\u1ed9ng t\u01b0 duy \u2013 ph\u00e1t tri\u1ec3n t\u1ea7m nh\u00ecn qu\u1ea3n tr\u1ecb ngay khi c\u00f2n tr\u00ean gh\u1ebf nh\u00e0 tr\u01b0\u1eddng<\/h2>\n\n\n\n<p>V\u1edbi phong th\u00e1i \u0111i\u1ec1m \u0111\u1ea1m v\u00e0 chuy\u00ean nghi\u1ec7p c\u1ee7a m\u1ed9t chuy\u00ean gia CFA, \u00f4ng Craig Lee \u0111\u00e3 mang \u0111\u1ebfn cho sinh vi\u00ean Hoa Sen Elite t\u01b0 duy kinh doanh \u1edf t\u1ea7m chi\u1ebfn l\u01b0\u1ee3c. T\u1eeb g\u00f3c nh\u00ecn t\u00e0i ch\u00ednh, qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u cho \u0111\u1ebfn v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng kh\u00e1ch s\u1ea1n, sinh vi\u00ean \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn to\u00e0n di\u1ec7n \u2013 kh\u00f4ng ch\u1ec9 l\u00e0 ph\u1ee5c v\u1ee5, m\u00e0 l\u00e0 qu\u1ea3n tr\u1ecb t\u00e0i s\u1ea3n Hospitality.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1399\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/11\/Hoa-sen-Elite-kinh-doanh-khach-san-6.jpg\" alt=\"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee\" class=\"wp-image-24844\"\/><figcaption class=\"wp-element-caption\">Sinh vi\u00ean Hoa Sen Elite trong bu\u1ed5i workshop c\u00f9ng \u00f4ng Craig Lee t\u1ea1i HSU<\/figcaption><\/figure>\n\n\n\n<p>Bu\u1ed5i workshop l\u00e0 c\u01a1 h\u1ed9i hi\u1ebfm c\u00f3 \u0111\u1ec3 sinh vi\u00ean:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>hi\u1ec3u s\u00e2u v\u1ec1 c\u00e1ch th\u1ee9c v\u1eadn h\u00e0nh c\u1ee7a c\u00e1c m\u00f4 h\u00ecnh kh\u00e1ch s\u1ea1n Luxury &amp; Upscale<\/li>\n\n\n\n<li>m\u1edf r\u1ed9ng th\u1ebf gi\u1edbi quan v\u1ec1 th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf<\/li>\n\n\n\n<li>trau d\u1ed3i t\u01b0 duy ph\u00e2n t\u00edch v\u00e0 ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c<\/li>\n\n\n\n<li>chu\u1ea9n b\u1ecb n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc cho con \u0111\u01b0\u1eddng tr\u1edf th\u00e0nh chuy\u00ean gia ho\u1eb7c nh\u00e0 qu\u1ea3n l\u00fd trong ng\u00e0nh Hospitality<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">Hoa Sen Elite \u2013 h\u00e0nh tr\u00ecnh ki\u1ebfn t\u1ea1o th\u1ebf h\u1ec7 chuy\u00ean gia tr\u1ebb to\u00e0n c\u1ea7u<\/h2>\n\n\n\n<p>Th\u00f4ng qua c\u00e1c chu\u1ed7i h\u1ecdc t\u1eadp c\u00f9ng chuy\u00ean gia, th\u1ef1c h\u00e0nh t\u1ea1i kh\u00e1ch s\u1ea1n 5 sao v\u00e0 tr\u1ea3i nghi\u1ec7m th\u1ef1c t\u1ebf t\u1ea1i doanh nghi\u1ec7p qu\u1ed1c t\u1ebf, ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen Elite ti\u1ebfp t\u1ee5c kh\u1eb3ng \u0111\u1ecbnh s\u1ee9 m\u1ec7nh \u0111\u1ecbnh h\u00ecnh th\u1ebf h\u1ec7 nh\u00e2n l\u1ef1c ch\u1ea5t l\u01b0\u1ee3ng cao cho ng\u00e0nh Nh\u00e0 h\u00e0ng \u2013 Kh\u00e1ch s\u1ea1n \u2013 D\u1ecbch v\u1ee5.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1263\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/11\/Hoa-sen-Elite-kinh-doanh-khach-san-2.jpg\" alt=\"Sinh vi\u00ean Hoa Sen Elite h\u1ecdc chi\u1ebfn l\u01b0\u1ee3c v\u1eadn h\u00e0nh kh\u00e1ch s\u1ea1n 5 sao t\u1eeb chuy\u00ean gia CFA Craig Lee\" class=\"wp-image-24848\"\/><figcaption class=\"wp-element-caption\">Sinh vi\u00ean Hoa Sen Elite trong bu\u1ed5i workshop c\u00f9ng \u00f4ng Craig Lee t\u1ea1i HSU<\/figcaption><\/figure>\n\n\n\n<p>\u1ede \u0110\u1ea1i h\u1ecdc Hoa Sen c\u00f3 49 ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ch\u00ednh quy, 5 ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o li\u00ean k\u1ebft qu\u1ed1c t\u1ebf DMU, 06 ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen Pathway v\u00e0 02 ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen Elite<br>C\u00f3 2 ch\u01b0\u01a1ng tr\u00ecnh g\u1ed3m:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/education\/chuong-trinh-hoa-sen-elite-quan-tri-khach-san\/\">Qu\u1ea3n tr\u1ecb kh\u00e1ch s\u1ea1n<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/education\/chuong-trinh-hoa-sen-elite-quan-tri-nha-hang-dich-vu-an-uong\/\">Qu\u1ea3n tr\u1ecb nh\u00e0 h\u00e0ng v\u00e0 d\u1ecbch v\u1ee5 \u0103n u\u1ed1ng<\/a><\/li>\n<\/ul>\n\n\n\n<p>Sinh vi\u00ean kh\u00f4ng ch\u1ec9 h\u1ecdc ki\u1ebfn th\u1ee9c, m\u00e0 c\u00f2n \u0111\u01b0\u1ee3c r\u00e8n luy\u1ec7n b\u1ea3n l\u0129nh, t\u01b0 duy kinh doanh, k\u1ef9 n\u0103ng qu\u1ea3n tr\u1ecb v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng to\u00e0n c\u1ea7u \u2013 nh\u1eefng y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh th\u00e0nh c\u00f4ng trong ng\u00e0nh Hospitality hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n\n<div style=\"padding: 16px;font-family: Arial, sans-serif;background: #fff;border: 1px solid #ddd;border-radius: 8px;max-width: 100%\">\n\n  <p style=\"font-weight: bold;font-size: 16px;margin-top: 0;margin-bottom: 12px\">\n    TR\u01af\u1edcNG \u0110\u1ea0I H\u1eccC HOA SEN \u2013 N\u01a0I \u0110\u00c0O T\u1ea0O H\u00c0NG \u0110\u1ea6U V\u1ec0 KINH DOANH, QU\u1ea2N L\u00dd, C\u00d4NG NGH\u1ec6 V\u00c0 S\u00c1NG T\u1ea0O\n  <\/p>\n\n  <p style=\"margin: 4px 0\">\n    \ud83d\udd17 Fanpage: \n    <a href=\"https:\/\/facebook.com\/HoaSenUni\" target=\"_blank\" style=\"color: #007bff;text-decoration: none\" rel=\"noopener\">\n      facebook.com\/HoaSenUni\n    <\/a>\n  <\/p>\n\n  <p style=\"margin: 4px 0\">\n    \ud83d\udd0e Tuy\u1ec3n sinh: \n    <a href=\"https:\/\/tuyensinh.hoasen.edu.vn\" target=\"_blank\" style=\"color: #007bff;text-decoration: none\" rel=\"noopener\">\n      tuyensinh.hoasen.edu.vn\n    <\/a>\n  <\/p>\n\n <p style=\"margin-top: 16px\">\n    <a href=\"tel:02873007272\" style=\"background-color: #e60023;color: white;padding: 12px 16px;font-size: 18px;font-weight: bold;text-decoration: none;border-radius: 6px\">\n       G\u1eccI HOTLINE: 028 7300 7272\n    <\/a>\n  <\/p>\n<\/div>\n\n\n\n<p><strong>Th\u1ef1c hi\u1ec7n: Th\u1ea3o B\u00ecnh<br><\/strong>Ph\u00f2ng Marketing \u2013 Truy\u1ec1n th\u00f4ng<\/p>\n","protected":false},"excerpt":{"rendered":"<p>V\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u01b0a chu\u1ea9n m\u1ef1c qu\u1ed1c t\u1ebf v\u00e0o m\u00f4i tr\u01b0\u1eddng \u0111\u00e0o t\u1ea1o th\u1ef1c ti\u1ec5n, ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen Elite c\u1ee7a \u0110\u1ea1i h\u1ecdc Hoa Sen kh\u00f4ng ng\u1eebng t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m h\u1ecdc t\u1eadp kh\u00e1c bi\u1ec7t d\u00e0nh cho sinh vi\u00ean ng\u00e0nh Nh\u00e0 h\u00e0ng \u2013 Kh\u00e1ch s\u1ea1n \u2013 D\u1ecbch v\u1ee5 (Hospitality). Trong khu\u00f4n kh\u1ed5 chu\u1ed7i h\u1ecdc ph\u1ea7n \u0111\u1eb7c bi\u1ec7t, ng\u00e0y 21\/11\/2025, sinh vi\u00ean Hoa Sen Elite \u0111\u00e3 c\u00f3 c\u01a1 h\u1ed9i tham gia bu\u1ed5i workshop chuy\u00ean s\u00e2u \u201cThe Business of Hotels\u201d c\u00f9ng \u00f4ng Craig Lee \u2013 chuy\u00ean gia CFA (Chartered Financial Analyst), Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Plaza Hotel Company Ltd, \u0111\u01a1n v\u1ecb&#8230;<\/p>\n","protected":false},"author":5544,"featured_media":24845,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/about-temp-ts-news.php","format":"standard","meta":{"footnotes":""},"categories":[1344,1352],"tags":[1514,1075,125,1516,37],"class_list":["post-24841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuyen-sinh","category-tuyen-sinh","tag-chuong-trinh-hoa-sen-elite","tag-dai-hoc-hoa-sen-4","tag-quan-tri-khach-san","tag-quan-tri-nha-hang-va-dich-vu-an-uong","tag-tuyen-sinh"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/24841","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/users\/5544"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/comments?post=24841"}],"version-history":[{"count":2,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/24841\/revisions"}],"predecessor-version":[{"id":24852,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/posts\/24841\/revisions\/24852"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media\/24845"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media?parent=24841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/categories?post=24841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/tags?post=24841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}