{"id":20733,"date":"2025-10-20T10:28:12","date_gmt":"2025-10-20T03:28:12","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/?post_type=education&#038;p=20733"},"modified":"2026-01-12T16:28:58","modified_gmt":"2026-01-12T09:28:58","slug":"chuong-trinh-digital-marketing","status":"publish","type":"education","link":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/education\/chuong-trinh-digital-marketing\/","title":{"rendered":"Digital Marketing"},"content":{"rendered":"\n<div class=\"wp-block-group block-faculty fy-edu-banner has-background\" style=\"background-color:#f2f7ff\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile width-1200 has-background\" style=\"background-color:#f2f7ff\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\" style=\"font-size:32px\">Digital Marketing<\/h2>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:16px\" class=\"wp-block-list\">\n<li>N\u1ed9i dung c\u1eadp nh\u1eadt theo c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 c\u00f4ng c\u1ee5 Digital Marketing m\u1edbi nh\u1ea5t.<\/li>\n\n\n\n<li>\u0110\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m d\u1ef1 \u00e1n th\u1ef1c t\u1ebf v\u00e0 s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng, c\u00f4ng c\u1ee5, c\u00f4ng ngh\u1ec7 s\u1ed1.<\/li>\n\n\n\n<li>M\u1ea1ng l\u01b0\u1edbi doanh nghi\u1ec7p l\u00e0 c\u00e1c c\u00f4ng ty truy\u1ec1n th\u00f4ng \u2013 gi\u1ea3i tr\u00ed, agency uy t\u00edn.<\/li>\n<\/ul>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"3123\" height=\"1342\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/10\/548797490_1207891058031826_3506042662446185405_n-2-1-compressed.jpg\" alt=\"Ng\u00e0nh Digital Marketing \u0110\u1ea1i h\u1ecdc Hoa Sen - Tuy\u1ec3n sinh\n\" class=\"wp-image-21181 size-full\"\/><\/figure><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns alignfull is-not-stacked-on-mobile block-faculty inf-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top fy-inf-bg-left is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><div class=\"wp-block-image\">\n<figure class=\"alignleft size-large\"><img decoding=\"async\" src=\"https:\/\/www.hoasen.edu.vn\/wp-content\/themes\/ru-hsu\/assets\/faculty\/img\/Group_1000004021.svg\" alt=\"\"\/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center fy-inf-cnt is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:32px\">T\u1ed5ng quan<\/h2>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center has-text-color has-link-color has-medium-font-size wp-elements-ee7993d941114e20222955ca4a5c4aba\" style=\"color:#4a5567\">S\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a c\u00f4ng ngh\u1ec7 s\u1ed1 \u0111\u00e3 thay \u0111\u1ed5i c\u00e1ch doanh nghi\u1ec7p k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng, t\u1ea1o ra nhu c\u1ea7u c\u1ea5p thi\u1ebft v\u1ec1 nh\u1eefng chuy\u00ean gia <strong>Digital Marketing<\/strong> am hi\u1ec3u c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb hi\u1ec7n \u0111\u1ea1i. Ch\u01b0\u01a1ng tr\u00ecnh <strong>Digital Marketing<\/strong> \u0110\u1ea1i h\u1ecdc Hoa Sen trang b\u1ecb ki\u1ebfn th\u1ee9c v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c<strong> ti\u1ebfp th\u1ecb \u0111a k\u00eanh<\/strong> (Website, Facebook, YouTube, TikTok, Email), <strong>t\u1ed1i \u01b0u c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm<\/strong> (SEO\/SEM), ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, c\u00f9ng kh\u1ea3 n\u0103ng <strong>\u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 nh\u01b0 AI<\/strong>, Chatbot v\u00e0 Social Listening. Sinh vi\u00ean t\u1ef1 tin tr\u1edf th\u00e0nh nh\u1eefng chuy\u00ean gia ti\u1ebfp th\u1ecb s\u1ed1 n\u0103ng \u0111\u1ed9ng, s\u00e1ng t\u1ea1o v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng to\u00e0n c\u1ea7u.<br><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top fy-inf-bg-right is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-large\"><img decoding=\"async\" src=\"https:\/\/www.hoasen.edu.vn\/wp-content\/themes\/ru-hsu\/assets\/faculty\/img\/Group_1000004020.svg\" alt=\"\"\/><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group block-faculty learning has-background\" style=\"background-color:#f5f7f9\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns width-1200 has-background is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#f5f7f9\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center\" style=\"font-size:16px\"><strong>M\u00e3 ch\u01b0\u01a1ng tr\u00ecnh<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:18px\">7340114<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center\" style=\"font-size:16px\"><strong>T\u1ed5 h\u1ee3p m\u00f4n<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:18px\">A00, A01, B03, C00, C01, C02, C03, C04, D01, X01, X02, X03, X04<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center\" style=\"font-size:16px\"><strong>Th\u1eddi gian \u0111\u00e0o t\u1ea1o<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:18px\">4 n\u0103m<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center\" style=\"font-size:16px\"><strong>V\u0103n b\u1eb1ng<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:18px\">C\u1eed nh\u00e2n&nbsp;Digital Marketing<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile block-faculty fy-edu-inf width-1200 padding-56 b-radius-8 fit-cnt-img\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/10\/chuong-trinh-digital-marketing-1.jpg\" alt=\"Ng\u00e0nh Digital Marketing \u0110\u1ea1i h\u1ecdc Hoa Sen - Tuy\u1ec3n sinh\" class=\"wp-image-21834 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"kc-b-8\"><strong>Ki\u1ebfn th\u1ee9c n\u1ec1n t\u1ea3ng<\/strong><\/p>\n\n\n\n<p class=\"kc-b-16 has-text-color has-link-color wp-elements-5e31c419f74aae7d221bf239186f22bb\" style=\"color:#4a5567\">Sinh vi\u00ean \u0111\u01b0\u1ee3c trang b\u1ecb ki\u1ebfn th\u1ee9c c\u1ed1t l\u00f5i v\u1ec1 Digital Marketing \u0111\u1ec3 x\u00e2y d\u1ef1ng, qu\u1ea3n tr\u1ecb v\u00e0 t\u1ed1i \u01b0u chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng s\u1ed1. \u0110\u1ed3ng th\u1eddi n\u1eafm v\u1eefng vai tr\u00f2 c\u1ee7a SEO\/SEM, c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, t\u1ed1i \u01b0u h\u00f3a v\u00e0 qu\u1ea3n tr\u1ecb n\u1ed9i dung truy\u1ec1n th\u00f4ng s\u1ed1.<\/p>\n\n\n\n<p class=\"kc-b-8\"><strong>K\u1ef9 n\u0103ng th\u1ef1c t\u1ebf<\/strong><\/p>\n\n\n\n<p class=\"kc-b-16 has-text-color has-link-color wp-elements-2e184aa3744cb1fa7391aa72dc7e9606\" style=\"color:#4a5567\">Sinh vi\u00ean c\u00f3 kh\u1ea3 n\u0103ng thu th\u1eadp \u2013 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 h\u00e0nh vi kh\u00e1ch h\u00e0ng. Bi\u1ebft c\u00e1ch \u0111o l\u01b0\u1eddng, \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch, \u0111\u01b0a ra gi\u1ea3i ph\u00e1p marketing ph\u00f9 h\u1ee3p, nh\u1ea5t l\u00e0 \u1ee9ng d\u1ee5ng c\u00f4ng c\u1ee5 v\u00e0 c\u00f4ng ngh\u1ec7 s\u1ed1 v\u00e0o c\u00f4ng vi\u1ec7c hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<p class=\"kc-b-8\"><strong>Th\u00e1i \u0111\u1ed9 &#8211; T\u00e1c phong<\/strong><\/p>\n\n\n\n<p class=\"kc-b-16 has-text-color has-link-color wp-elements-c2e3d1d6088e503816b6e7ef5547db49\" style=\"color:#4a5567\">\u0110\u1ecbnh h\u00ecnh th\u1ebf h\u1ec7 tr\u1ebb c\u00f3 t\u00e1c phong l\u00e0m vi\u1ec7c chuy\u00ean nghi\u1ec7p, tinh th\u1ea7n tr\u00e1ch nhi\u1ec7m, lu\u00f4n c\u1ea7u ti\u1ebfn v\u00e0 n\u1ed7 l\u1ef1c \u0111\u00f3ng g\u00f3p gi\u00e1 tr\u1ecb cho t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n<p class=\"kc-b-8\"><strong>Ngo\u1ea1i ng\u1eef &#8211; C\u00f4ng ngh\u1ec7<\/strong><\/p>\n\n\n\n<p class=\"kc-b-16 has-text-color has-link-color wp-elements-c14108eb00b1b1f999d103974279a865\" style=\"color:#4a5567\">Trang b\u1ecb k\u1ef9 n\u0103ng ngo\u1ea1i ng\u1eef, th\u00e0nh th\u1ea1o tin h\u1ecdc v\u0103n ph\u00f2ng, bi\u1ebft c\u00e1ch \u1ee9ng d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 v\u00e0o c\u00f4ng vi\u1ec7c hi\u1ec7u qu\u1ea3.&nbsp;<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group block-faculty highlights\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:32px\">Th\u1ebf m\u1ea1nh ch\u01b0\u01a1ng tr\u00ecnh<\/h2>\n\n\n\n<section class=\"wp-block-group alignwide fy-ddnb width-1200 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-73a99bce wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns padding-right-60 is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group fy-fit-height has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o g\u1eafn li\u1ec1n th\u1ef1c ti\u1ec5n<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Ch\u01b0\u01a1ng tr\u00ecnh Digital Marketing \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean gi\u00e1o tr\u00ecnh c\u1ee7a c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc n\u1ed5i ti\u1ebfng t\u1ea1i Hoa K\u1ef3, v\u1edbi c\u00e1c m\u00f4n chuy\u00ean ng\u00e0nh gi\u1ea3ng d\u1ea1y song ng\u1eef nh\u1eb1m gi\u00fap sinh vi\u00ean t\u0103ng t\u1ef1 tin h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf. \u0110\u1ed3ng th\u1eddi, n\u1ed9i dung c\u1eadp nh\u1eadt theo xu h\u01b0\u1edbng Digital Marketing m\u1edbi nh\u1ea5t (SEO\/SEM, e-CRM, Social Media, Data Analytics) t\u00edch h\u1ee3p c\u00f4ng c\u1ee5 th\u1ef1c t\u1ebf t\u1eeb doanh nghi\u1ec7p: Chatbot, AI Content, Google Ads, CRM\u2026<\/span><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group fy-fit-height has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong><b>Ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c qua d\u1ef1 \u00e1n th\u1ef1c ti\u1ec5n<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Sinh vi\u00ean ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o Digital Marketing li\u00ean t\u1ee5c \u0111\u01b0\u1ee3c ti\u1ebfp x\u00fac v\u1edbi m\u00f4i tr\u01b0\u1eddng th\u1ef1c ti\u1ec5n th\u00f4ng qua vi\u1ec7c tr\u1edf th\u00e0nh Ban t\u1ed5 ch\u1ee9c c\u00e1c \u0111\u1ec1 \u00e1n th\u1ef1c t\u1ebf nh\u01b0 TVCreate, MiCatcher\u2026 v\u00e0 v\u1eadn h\u00e0nh to\u00e0n b\u1ed9 quy tr\u00ecnh t\u1eeb x\u00e2y d\u1ef1ng \u0111\u1ec1 \u00e1n, v\u1eadn \u0111\u1ed9ng t\u00e0i tr\u1ee3, tri\u1ec3n khai truy\u1ec1n th\u00f4ng \u0111\u1ebfn \u0111i\u1ec1u ph\u1ed1i s\u1ef1 ki\u1ec7n ho\u1eb7c tr\u1edf th\u00e0nh Th\u00ed sinh \u0111\u1ec3 th\u1eed th\u00e1ch t\u1ea1i c\u00e1c cu\u1ed9c thi. \u0110\u00e2y l\u00e0 c\u00e1ch HSU gi\u00fap sinh vi\u00ean r\u00e8n luy\u1ec7n k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n, kh\u00e1m ph\u00e1 b\u1ea3n th\u00e2n v\u00e0 h\u00ecnh th\u00e0nh b\u1ea3n s\u1eafc ngh\u1ec1 nghi\u1ec7p.<\/span><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group fy-fit-height has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><b>Gi\u1ea3ng vi\u00ean gi\u00e0u kinh nghi\u1ec7m th\u1ef1c t\u1ebf<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ng\u00e0nh Digital Marketing c\u00f3 \u0111\u1ed9i ng\u0169 gi\u1ea3ng vi\u00ean v\u1eefng v\u00e0ng v\u1ec1 chuy\u00ean m\u00f4n, gi\u00e0u tr\u1ea3i nghi\u1ec7m th\u1ef1c ti\u1ec5n t\u1eeb nhi\u1ec1u n\u0103m g\u1eafn b\u00f3 v\u1edbi c\u00e1c doanh nghi\u1ec7p trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1eb7c bi\u1ec7t, ch\u01b0\u01a1ng tr\u00ecnh c\u00f3 s\u1ef1 \u0111\u1ed3ng h\u00e0nh c\u1ee7a c\u00e1c gi\u1ea3ng vi\u00ean th\u1ec9nh gi\u1ea3ng l\u00e0 nh\u1eefng chuy\u00ean gia v\u00e0 nh\u00e0 qu\u1ea3n l\u00fd c\u1ea5p cao, nh\u1eb1m mang \u0111\u1ebfn g\u00f3c nh\u00ecn s\u1eafc b\u00e9n v\u1ec1 xu th\u1ebf th\u1ecb tr\u01b0\u1eddng, c\u1eadp nh\u1eadt c\u00f4ng ngh\u1ec7 m\u1edbi v\u00e0 t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 k\u1ebft n\u1ed1i ch\u1eb7t ch\u1ebd v\u1edbi doanh nghi\u1ec7p.<\/span><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group fy-fit-height has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>Th\u1ef1c t\u1eadp t\u1ea1i c\u00e1c doanh nghi\u1ec7p uy t\u00edn<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Sinh vi\u00ean ch\u01b0\u01a1ng tr\u00ecnh Digital Marketing \u0111\u01b0\u1ee3c tham gia 2 k\u1ef3 th\u1ef1c t\u1eadp (nh\u1eadn th\u1ee9c \u2013 t\u1ed1t nghi\u1ec7p) t\u1ea1i c\u00e1c doanh nghi\u1ec7p uy t\u00edn l\u00e0 \u0111\u1ed1i t\u00e1c c\u1ee7a Tr\u01b0\u1eddng v\u00e0 Khoa Marketing \u2013 Truy\u1ec1n th\u00f4ng: GroupM VietNam, YouNet Group, Dentsu VietNam, Buzzmetrics VietNam, Galaxy Communications, Yeah1\u2026 nh\u1eb1m ti\u1ebfp x\u00fac s\u1edbm v\u1edbi m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf v\u00e0 n\u00e2ng cao nghi\u1ec7p v\u1ee5. \u0110\u1ed3ng th\u1eddi tr\u1ea3i nghi\u1ec7m doanh nghi\u1ec7p v\u00e0 c\u00f4ng vi\u1ec7c qua c\u00e1c chuy\u1ebfn Corporate Campus Course.<\/span><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group block-faculty standard has-background\" style=\"background-color:#024da1\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide fy-tcdr width-1200 has-background is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-73a99bce wp-block-group-is-layout-flex\" style=\"background-color:#024da1\">\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-link-color wp-elements-7404144596f686f7eccfc69bb630273c\" id=\"fs-32px\" style=\"font-size:32px\">Chu\u1ea9n \u0111\u1ea7u ra<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-white-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Ki\u1ebfn th\u1ee9c<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Sinh vi\u00ean n\u1eafm v\u1eefng n\u1ec1n t\u1ea3ng ki\u1ebfn th\u1ee9c v\u1ec1 Marketing v\u00e0 Digital Marketing, hi\u1ec3u r\u00f5 c\u00e1ch v\u1eadn h\u00e0nh th\u01b0\u01a1ng hi\u1ec7u trong m\u00f4i tr\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn: t\u1eeb thi\u1ebft k\u1ebf v\u00e0 qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u, qu\u1ea3n l\u00fd m\u1ea1ng x\u00e3 h\u1ed9i, \u0111\u1ebfn ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hi\u1ec3u r\u00f5 n\u1ec1n t\u1ea3ng chi\u1ebfn l\u01b0\u1ee3c v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 digital marketing nh\u01b0 SEO, SEM, Google Ads, Social Media, E-Commerce, Email Marketing\u2026 Bi\u1ebft c\u00e1ch khai th\u00e1c d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng v\u00e0 th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/span><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-white-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>K\u1ef9 n\u0103ng&nbsp;<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Sinh vi\u00ean t\u1ed1t nghi\u1ec7p c\u00f3 th\u1ec3 tri\u1ec3n khai tr\u1ecdn v\u1eb9n m\u1ed9t chi\u1ebfn d\u1ecbch marketing s\u1ed1: t\u1eeb nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, x\u00e2y d\u1ef1ng \u00fd t\u01b0\u1edfng, thi\u1ebft k\u1ebf v\u00e0 qu\u1ea3n tr\u1ecb n\u1ed9i dung \u0111a n\u1ec1n t\u1ea3ng, \u0111i\u1ec1u ph\u1ed1i ng\u00e2n s\u00e1ch \u0111\u1ebfn \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 b\u1eb1ng d\u1eef li\u1ec7u th\u1ef1c t\u1ebf. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c b\u1ea1n c\u00f2n \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o \u0111\u1ec3 \u1ee9ng d\u1ee5ng th\u00e0nh th\u1ea1o c\u00e1c c\u00f4ng c\u1ee5 digital marketing nh\u1eb1m tri\u1ec3n khai hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u00e0 qu\u1ea3n tr\u1ecb chi\u1ebfn d\u1ecbch tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 s\u1ed1. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1eb7c bi\u1ec7t l\u00e0 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng ti\u1ebfng Anh \u0111\u1ec3 ph\u1ed1i h\u1ee3p l\u00e0m vi\u1ec7c trong m\u00f4i tr\u01b0\u1eddng doanh nghi\u1ec7p qu\u1ed1c t\u1ebf.<\/span><\/p>\n<p><br><br><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-white-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Th\u00e1i \u0111\u1ed9<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">H\u00ecnh th\u00e0nh t\u00e1c phong chuy\u00ean nghi\u1ec7p, tinh th\u1ea7n tr\u00e1ch nhi\u1ec7m v\u00e0 tu\u00e2n th\u1ee7 chu\u1ea9n m\u1ef1c \u0111\u1ea1o \u0111\u1ee9c ngh\u1ec1 nghi\u1ec7p. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Lu\u00f4n ch\u1ee7 \u0111\u1ed9ng c\u1eadp nh\u1eadt xu h\u01b0\u1edbng Digital Marketing m\u1edbi, s\u1eb5n s\u00e0ng h\u1ecdc t\u1eadp n\u00e2ng cao \u1edf c\u00e1c b\u1eadc \u0111\u00e0o t\u1ea1o cao h\u01a1n. C\u00f3 n\u0103ng l\u1ef1c l\u00e0m vi\u1ec7c \u0111\u1ed9c l\u1eadp l\u1eabn l\u00e0m vi\u1ec7c nh\u00f3m trong m\u00f4i tr\u01b0\u1eddng \u0111a v\u0103n h\u00f3a, t\u1ef1 tin h\u1ed9i nh\u1eadp v\u00e0 th\u00edch \u1ee9ng linh ho\u1ea1t v\u1edbi nhi\u1ec1u b\u1ed1i c\u1ea3nh c\u00f4ng vi\u1ec7c kh\u00e1c nhau.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n\n\n\n<div id=\"program-structure-block_3538ce131ac70178fa008ca38824b648\" class=\"background-wrapper-program\">\n  <div class=\"program-structure-p\">\n    <h2 class=\"title\">C\u1ea5u tr\u00fac ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o<\/h2>\n\n          <ul class=\"tabs-ps\">\n                  <li class=\"tab-ps active\" \n              data-target=\"program-structure-block_3538ce131ac70178fa008ca38824b648-0\">\n              N\u0103m 1          <\/li>\n                  <li class=\"tab-ps \" \n              data-target=\"program-structure-block_3538ce131ac70178fa008ca38824b648-1\">\n              N\u0103m 2          <\/li>\n                  <li class=\"tab-ps \" \n              data-target=\"program-structure-block_3538ce131ac70178fa008ca38824b648-2\">\n              N\u0103m 3          <\/li>\n                  <li class=\"tab-ps \" \n              data-target=\"program-structure-block_3538ce131ac70178fa008ca38824b648-3\">\n              N\u0103m 4          <\/li>\n              <\/ul>\n\n      <div class=\"subjects-wrapper-ps\">\n                  <div id=\"program-structure-block_3538ce131ac70178fa008ca38824b648-0\" \n               class=\"subjects-grid-ps active\" \n               data-year=\"1\">\n                                          <div class=\"subject\">Ti\u1ebfng Anh h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf 1<\/div>\n                              <div class=\"subject\">Ti\u1ebfng Anh h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf 2<\/div>\n                              <div class=\"subject\">Ti\u1ebfng Anh h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf 3<\/div>\n                              <div class=\"subject\">Ti\u1ebfng Anh h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf 4<\/div>\n                              <div class=\"subject\">Tin h\u1ecdc d\u1ef1 b\u1ecb<\/div>\n                              <div class=\"subject\">Qu\u1ea3n tr\u1ecb h\u1ecdc<\/div>\n                              <div class=\"subject\">\u0110\u1ea1o \u0111\u1ee9c kinh doanh<\/div>\n                              <div class=\"subject\">Tri\u1ebft h\u1ecdc M\u00e1c &#8211; L\u00eanin<\/div>\n                              <div class=\"subject\">Gi\u00e1o d\u1ee5c th\u1ec3 ch\u1ea5t 1<\/div>\n                              <div class=\"subject\">Kinh t\u1ebf vi m\u00f4<\/div>\n                              <div class=\"subject\">Marketing c\u0103n b\u1ea3n<\/div>\n                              <div class=\"subject\">Th\u1ed1ng k\u00ea \u1ee9ng d\u1ee5ng<\/div>\n                              <div class=\"subject\">Ph\u00e1p lu\u1eadt \u0111\u1ea1i c\u01b0\u01a1ng<\/div>\n                              <div class=\"subject\">Gi\u00e1o d\u1ee5c qu\u1ed1c ph\u00f2ng<\/div>\n                                    <\/div>\n                  <div id=\"program-structure-block_3538ce131ac70178fa008ca38824b648-1\" \n               class=\"subjects-grid-ps \" \n               data-year=\"2\">\n                                          <div class=\"subject\">Ti\u1ebfng Anh h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf 5<\/div>\n                              <div class=\"subject\">Kinh t\u1ebf v\u0129 m\u00f4<\/div>\n                              <div class=\"subject\">T\u00e0i ch\u00ednh doanh nghi\u1ec7p<\/div>\n                              <div class=\"subject\">Nh\u1eadp m\u00f4n kinh doanh qu\u1ed1c t\u1ebf<\/div>\n                              <div class=\"subject\">Gi\u00e1o d\u1ee5c th\u1ec3 ch\u1ea5t 2<\/div>\n                              <div class=\"subject\">Kinh t\u1ebf ch\u00ednh tr\u1ecb M\u00e1c &#8211; L\u00eanin<\/div>\n                              <div class=\"subject\">T\u1ef1 ch\u1ecdn Gi\u00e1o d\u1ee5c khai ph\u00f3ng 1<\/div>\n                              <div class=\"subject\">Qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1<\/div>\n                              <div class=\"subject\">Nh\u1eadp m\u00f4n h\u1ec7 th\u1ed1ng th\u00f4ng tin qu\u1ea3n l\u00fd<\/div>\n                              <div class=\"subject\">H\u00e0nh vi kh\u00e1ch h\u00e0ng<\/div>\n                              <div class=\"subject\">Nguy\u00ean l\u00fd k\u1ebf to\u00e1n<\/div>\n                              <div class=\"subject\">K\u1ef9 thu\u1eadt th\u01b0\u01a1ng l\u01b0\u1ee3ng<\/div>\n                              <div class=\"subject\">Th\u1ef1c t\u1eadp nh\u1eadn th\u1ee9c<\/div>\n                                    <\/div>\n                  <div id=\"program-structure-block_3538ce131ac70178fa008ca38824b648-2\" \n               class=\"subjects-grid-ps \" \n               data-year=\"3\">\n                                          <div class=\"subject\">Ch\u1ee7 ngh\u0129a x\u00e3 h\u1ed9i khoa h\u1ecdc<\/div>\n                              <div class=\"subject\">Tin h\u1ecdc \u1ee9ng d\u1ee5ng kh\u1ed1i ng\u00e0nh Kinh t\u1ebf<\/div>\n                              <div class=\"subject\">Qu\u1ea3n tr\u1ecb d\u1ef1 \u00e1n<\/div>\n                              <div class=\"subject\">S\u00e1ng t\u1ea1o n\u1ed9i dung tr\u00ean n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn<\/div>\n                              <div class=\"subject\">Qua\u0309n tri\u0323 quan h\u00ea\u0323 kha\u0301ch ha\u0300ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c tr\u1ef1c tuy\u1ebfn<\/div>\n                              <div class=\"subject\">T\u01b0 t\u01b0\u1edfng H\u1ed3 Ch\u00ed Minh<\/div>\n                              <div class=\"subject\">T\u1ef1 ch\u1ecdn Gi\u00e1o d\u1ee5c khai ph\u00f3ng 2<\/div>\n                              <div class=\"subject\">Marketing \u0111\u1ecbnh h\u01b0\u1edbng d\u1eef li\u1ec7u<\/div>\n                              <div class=\"subject\">Ph\u01b0\u01a1ng ph\u00e1p nghi\u00ean c\u1ee9u trong kinh doanh<\/div>\n                              <div class=\"subject\">Chi\u1ebfn l\u01b0\u1ee3c Marketing k\u1ef9 thu\u1eadt s\u1ed1<\/div>\n                              <div class=\"subject\">Gi\u00e1o d\u1ee5c th\u1ec3 ch\u1ea5t 3<\/div>\n                              <div class=\"subject\">L\u1ecbch s\u1eed \u0110\u1ea3ng C\u1ed9ng S\u1ea3n Vi\u1ec7t Nam<\/div>\n                              <div class=\"subject\">Ch\u1ecdn 2 trong 4 h\u1ecdc ph\u1ea7n: &#8211; Ph\u00e2n t\u00edch d\u1eef li\u1ec7u Marketing \u0111i\u1ec7n t\u1eed &#8211; \u1ee8ng d\u1ee5ng tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o trong Marketing &#8211; Ph\u01b0\u01a1ng ti\u00ea\u0323n truy\u00ea\u0300n th\u00f4ng Marketing xa\u0303 h\u00f4\u0323i &#8211; Marketing n\u1ec1n t\u1ea3ng di \u0111\u1ed9ng<\/div>\n                                    <\/div>\n                  <div id=\"program-structure-block_3538ce131ac70178fa008ca38824b648-3\" \n               class=\"subjects-grid-ps \" \n               data-year=\"4\">\n                                          <div class=\"subject\">T\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm<\/div>\n                              <div class=\"subject\">Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c<\/div>\n                              <div class=\"subject\">T\u1ef1 ch\u1ecdn t\u1ef1 do<\/div>\n                              <div class=\"subject\">Ch\u1ecdn 1 trong 2 h\u1ecdc ph\u1ea7n: \u0110\u1ec1 \u00e1n ng\u00e0nh Digital Marketing, \u0110\u1ec1 \u00e1n \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o trong kinh doanh<\/div>\n                              <div class=\"subject\">Ch\u1ecdn 1 trong 2 h\u1ecdc ph\u1ea7n: Th\u1ef1c t\u1eadp t\u1ed1t nghi\u1ec7p, Kho\u00e1 lu\u1eadn t\u1ed1t nghi\u1ec7p<\/div>\n                                    <\/div>\n              <\/div>\n      <\/div>\n<\/div>\n\n    \n<script>\ndocument.addEventListener(\"DOMContentLoaded\", function() {\n  document.querySelectorAll(\".background-wrapper-program\").forEach(function(block) {\n    const tabs = block.querySelectorAll(\".tab-ps\");\n    const grids = block.querySelectorAll(\".subjects-grid-ps\");\n    const wrapper = block.querySelector(\".subjects-wrapper-ps\");\n\n    \/\/ T\u00ednh chi\u1ec1u cao l\u1edbn nh\u1ea5t cho block n\u00e0y\n    function setMaxHeight() {\n      let maxHeight = 0;\n      grids.forEach(grid => {\n        grid.classList.add(\"active\"); \n        const h = grid.offsetHeight;\n        if (h > maxHeight) maxHeight = h;\n        grid.classList.remove(\"active\"); \n      });\n      wrapper.style.minHeight = maxHeight + \"px\";\n\n      \/\/ K\u00edch ho\u1ea1t grid \u0111\u1ea7u ti\u00ean l\u1ea1i\n      const first = block.querySelector('.subjects-grid-ps[data-year=\"1\"]');\n      if (first) first.classList.add(\"active\");\n    }\n\n    \/\/ G\u1ecdi khi load\n    window.addEventListener(\"load\", setMaxHeight);\n    window.addEventListener(\"resize\", setMaxHeight);\n\n    \/\/ B\u1eaft s\u1ef1 ki\u1ec7n click tab\n    tabs.forEach((tab, index) => {\n      tab.addEventListener(\"click\", () => {\n        tabs.forEach(t => t.classList.remove(\"active\"));\n        grids.forEach(g => g.classList.remove(\"active\"));\n\n        tab.classList.add(\"active\");\n        const year = index + 1;\n        const target = block.querySelector(`.subjects-grid-ps[data-year=\"${year}\"]`);\n        if (target) target.classList.add(\"active\");\n      });\n    });\n  });\n});\n<\/script>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile block-faculty width-1200 b-radius-8 fit-cnt-img\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1365\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/10\/chuong-trinh-digital-marketing.jpg\" alt=\"Ng\u00e0nh Digital Marketing \u0110\u1ea1i h\u1ecdc Hoa Sen - Tuy\u1ec3n sinh\" class=\"wp-image-21180 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\" style=\"font-size:32px\">C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p <\/h2>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-5cc63985bbe08381b9f13ee91b46dfd4\" style=\"color:#4a5567;font-size:16px\">T\u1ed1t nghi\u1ec7p ch\u01b0\u01a1ng tr\u00ecnh Digital Marketing, sinh vi\u00ean t\u1ef1 tin \u0111\u1ea3m nh\u1eadn nhi\u1ec1u v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf, c\u1ee5 th\u1ec3:<\/p>\n\n\n\n<ul style=\"color:#4a5567;font-size:16px\" class=\"wp-block-list custom-marker check has-text-color has-link-color wp-elements-07213ee936c46633c60805e0adc28bb0\">\n<li>Chuy\u00ean vi\u00ean t\u1ed1i \u01b0u h\u00f3a qu\u1ea3ng c\u00e1o, ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 website, chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung, Ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng, SEO &amp;SEM.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd Th\u01b0\u01a1ng hi\u1ec7u, Marketing k\u1ef9 thu\u1eadt s\u1ed1, truy\u1ec1n th\u00f4ng m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd Digital Marketing t\u1ed5ng th\u1ec3, Digital Performance\u2026<\/li>\n\n\n\n<li>Doanh nghi\u1ec7p sinh vi\u00ean t\u1eebng th\u1ef1c t\u1eadp\/l\u00e0m vi\u1ec7c: GroupM Vietnam, Dentsu VietNam, Hakuhodo VietNam, YouNet Group, YouNet Digital, MangoAds, C\u00f4ng ty c\u1ed5 ph\u1ea7n T\u1eadp \u0111o\u00e0n Yeah1, Buzzmetrics VietNam\u2026<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\t\t \t <div class=\"bg-carouselFeedback\" style=\"background: #0052b4;\">\n\t\t  <div class=\"block-carouselFeedback\" style=\"max-width: 1800px; margin: 0 auto;\">\n\t\t\t<div class=\"carouselFeedback\">\n\t\t\t  <div class=\"carouselFeedback-track\">\n\t\t\t\t \t\t\t\t\t\t\t\t\t <div class=\"carouselFeedback-item type-split\">\n\t\t\t\t  <div class=\"carouselFeedback-content\">\n\t\t\t\t\t<div class=\"carouselFeedback-image\">\n\t\t\t\t\t  <div class=\"bg-imageStaff bottom\"><\/div>\n\t\t\t\t\t  <div class=\"bg-imageStaff \"><\/div>\n\t\t\t\t\t  <img decoding=\"async\" src=\"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-content\/uploads\/sites\/7\/2025\/10\/chuong-trinh-digital-marketing-4.jpg\" alt=\"Ch\u01b0\u01a1ng tr\u00ecnh Digital Marketing \u0110\u1ea1i h\u1ecdc Hoa Sen - Tuy\u1ec3n sinh\">\n\t\t\t\t\t<\/div> \n\t\t\t\t\t<div class=\"carouselFeedback-text\">\n\t\t\t\t\t  <div  class=\"feedback-cnt top\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoasen.edu.vn\/wp-content\/themes\/ru-hsu\/assets\/faculty\/img\/faculty_feedback_icon.svg\" alt=\"\">\n\t\t\t\t\t\t<div class=\"cnt-text\"> <p>\u201cQuy\u1ebft \u0111\u1ecbnh chuy\u1ec3n tr\u01b0\u1eddng, r\u1eddi kh\u1ecfi v\u00f9ng an to\u00e0n \u0111\u1ec3 b\u1eaft \u0111\u1ea7u l\u1ea1i t\u1eeb \u0111\u1ea7u l\u00e0 m\u1ed9t th\u1eed th\u00e1ch l\u1edbn, nh\u01b0ng ng\u00e0nh Digital Marketing t\u1ea1i \u0110\u1ea1i h\u1ecdc Hoa Sen \u0111\u00e3 cho m\u00ecnh m\u00f4i tr\u01b0\u1eddng \u0111\u1ec3 r\u00e8n luy\u1ec7n s\u1ef1 b\u1ec1n b\u1ec9, \u0111\u01b0\u1ee3c th\u1ea7y c\u00f4 t\u1eadn t\u00ecnh d\u1eabn d\u1eaft v\u00e0 b\u1ea1n b\u00e8 \u0111\u1ed3ng h\u00e0nh. Nh\u1edd \u0111\u00f3, m\u00ecnh m\u1edbi c\u00f3 th\u1ec3 tr\u01b0\u1edfng th\u00e0nh, t\u1ef1 tin h\u01a1n tr\u00ean h\u00e0nh tr\u00ecnh c\u1ee7a m\u00ecnh v\u00e0 \u0111\u1ea1t k\u1ebft qu\u1ea3 nh\u01b0 h\u00f4m nay\u201d.<\/p>\n <\/div>\n\t\t\t\t\t\t<div class=\"line\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"feedback-cnt bottom\"> <p><strong>D\u01af\u01a0NG B\u1ea2O \u00dd<\/strong><br \/>\n<strong>Th\u1ee7 khoa ch\u01b0\u01a1ng tr\u00ecnh Digital Marketing t\u1ea1i l\u1ec5 T\u1ed1t nghi\u1ec7p<\/strong><\/p>\n<\/div>\n\t\t\t\t\t  <\/div>\n\t\t\t\t  <\/div>\n\t\t\t\t<\/div>\n\t\t\t  \t\t\t  <\/div>\n\t\t\t  <div class=\"carouselFeedback-bg-left\"><\/div>\n\t\t\t  <div class=\"carouselFeedback-dots\"><\/div>\n\t\t\t<\/div>\n\t\t  <\/div>   \n\t <\/div>\n\t\n\t\t\n\n","protected":false},"excerpt":{"rendered":"<p>Digital Marketing T\u1ed5ng quan S\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a c\u00f4ng ngh\u1ec7 s\u1ed1 \u0111\u00e3 thay \u0111\u1ed5i c\u00e1ch doanh nghi\u1ec7p k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng, t\u1ea1o ra nhu c\u1ea7u c\u1ea5p thi\u1ebft v\u1ec1 nh\u1eefng chuy\u00ean gia Digital Marketing am hi\u1ec3u c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb hi\u1ec7n \u0111\u1ea1i. Ch\u01b0\u01a1ng tr\u00ecnh Digital Marketing \u0110\u1ea1i h\u1ecdc Hoa Sen trang b\u1ecb ki\u1ebfn th\u1ee9c v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb \u0111a k\u00eanh (Website, Facebook, YouTube, TikTok, Email), t\u1ed1i \u01b0u c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (SEO\/SEM), ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, c\u00f9ng kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 nh\u01b0 AI, Chatbot v\u00e0 Social Listening. Sinh vi\u00ean t\u1ef1 tin tr\u1edf th\u00e0nh nh\u1eefng chuy\u00ean&#8230;<\/p>\n","protected":false},"author":5523,"featured_media":21181,"menu_order":0,"template":"page-templates\/about_education_temp.php","meta":[],"education_cat":[903],"class_list":["post-20733","education","type-education","status-publish","has-post-thumbnail","hentry","education_cat-chuong-trinh-dao-tao"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/education\/20733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/education"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/types\/education"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/users\/5523"}],"version-history":[{"count":48,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/education\/20733\/revisions"}],"predecessor-version":[{"id":26322,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/education\/20733\/revisions\/26322"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media\/21181"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/media?parent=20733"}],"wp:term":[{"taxonomy":"education_cat","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/tuyensinh\/wp-json\/wp\/v2\/education_cat?post=20733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}