AI-First Marketing & Brand Management for Growth<\/em>, c\u00e1c chuy\u00ean gia qu\u1ed1c t\u1ebf, l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p, gi\u1ea3ng vi\u00ean v\u00e0 c\u1ed9ng \u0111\u1ed3ng h\u1ecdc vi\u00ean, sinh vi\u00ean \u0111\u00e3 c\u00f9ng trao \u0111\u1ed5i v\u1ec1 nh\u1eefng thay \u0111\u1ed5i c\u1ee7a marketing d\u01b0\u1edbi t\u00e1c \u0111\u1ed9ng c\u1ee7a AI.<\/p>\n\n\n\nM\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 \u0111\u01b0\u1ee3c \u0111\u1eb7t ra l\u00e0: Khi kh\u00e1ch h\u00e0ng h\u1ecfi AI \u201cth\u01b0\u01a1ng hi\u1ec7u n\u00e0o t\u1ed1t nh\u1ea5t?\u201d, th\u01b0\u01a1ng hi\u1ec7u c\u00f3 \u0111\u01b0\u1ee3c AI hi\u1ec3u, nh\u1eafc \u0111\u1ebfn v\u00e0 \u0111\u1ec1 xu\u1ea5t hay kh\u00f4ng?<\/p>\n\n\n\n
T\u1eeb c\u00e2u h\u1ecfi n\u00e0y, workshop m\u1edf ra nhi\u1ec1u g\u00f3c nh\u00ecn v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a marketing trong k\u1ef7 nguy\u00ean AI.<\/p>\n\n\n\n![\"phien-panel-discussion-the-future-of-ai-driven-marketing\"](\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-content\/uploads\/sites\/3\/2026\/10\/phien-panel-discussion-the-future-of-ai-driven-marketing.jpg\")
T\u1ea1i phi\u00ean Panel Discussion \u201cThe Future of AI-Driven Marketing\u201d, c\u00e1c chuy\u00ean gia v\u00e0 nh\u00e0 l\u00e3nh \u0111\u1ea1o s\u1ebd c\u00f9ng chia s\u1ebb nh\u1eefng g\u00f3c nh\u00ecn th\u1ef1c ti\u1ec5n v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a Marketing, vai tr\u00f2 c\u1ee7a AI trong chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u v\u00e0 nh\u1eefng n\u0103ng l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n trong b\u1ed1i c\u1ea3nh m\u1edbi.<\/em><\/figcaption><\/figure>\n\n\n\n<\/span>1.1. T\u1eeb d\u1eef li\u1ec7u \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh: AI-Driven Insights<\/span><\/h3>\n\n\n\nAI \u0111ang gi\u00fap doanh nghi\u1ec7p chuy\u1ec3n \u0111\u1ed5i d\u1eef li\u1ec7u th\u00e0nh insight, d\u1ef1 b\u00e1o v\u00e0 nh\u1eefng quy\u1ebft \u0111\u1ecbnh nhanh h\u01a1n, \u0111\u1ed3ng th\u1eddi \u0111\u1eb7t ra y\u00eau c\u1ea7u v\u1ec1 n\u0103ng l\u1ef1c ph\u00e1n \u0111o\u00e1n v\u00e0 s\u00e1ng t\u1ea1o c\u1ee7a con ng\u01b0\u1eddi.<\/p>\n\n\n\n
<\/span>1.2. Machine Consumers & AI Agents: Khi AI tham gia v\u00e0o qu\u00e1 tr\u00ecnh l\u1ef1a ch\u1ecdn<\/span><\/h3>\n\n\n\nAI Agents \u0111ang ti\u1ebfn xa h\u01a1n vi\u1ec7c t\u00ecm ki\u1ebfm th\u00f4ng tin khi c\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm, so s\u00e1nh, \u0111\u00e1nh gi\u00e1 v\u00e0 ti\u1ebfn t\u1edbi th\u1ef1c hi\u1ec7n giao d\u1ecbch thay m\u1eb7t con ng\u01b0\u1eddi. Khi machine consumer xu\u1ea5t hi\u1ec7n, ni\u1ec1m tin, danh t\u00ednh v\u00e0 kh\u1ea3 n\u0103ng x\u00e1c th\u1ef1c tr\u1edf th\u00e0nh nh\u1eefng y\u1ebfu t\u1ed1 ng\u00e0y c\u00e0ng quan tr\u1ecdng.<\/p>\n\n\n\n![\"ts-bangdao-chen-thanh-vien-hoi-dong-co-van-sglc\"](\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-content\/uploads\/sites\/3\/2026\/10\/ts-bangdao-chen-thanh-vien-hoi-dong-co-van-sglc.jpg\")
TS. Bangdao Chen \u2013 Th\u00e0nh vi\u00ean H\u1ed9i \u0111\u1ed3ng C\u1ed1 v\u1ea5n, Stamford Global Leadership Center; \u0110\u1ed3ng s\u00e1ng l\u1eadp, University College Oxford Blockchain Research Center \u2013 mang \u0111\u1ebfn ph\u1ea7n chia s\u1ebb v\u1edbi ch\u1ee7 \u0111\u1ec1 \u201cMachine Consumers and AI Agents\u201d (Ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u00e1y v\u00e0 c\u00e1c t\u00e1c nh\u00e2n AI).<\/em><\/figcaption><\/figure>\n\n\n\n<\/span>1.3. T\u1eeb SEO \u0111\u1ebfn GEO: Khi th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n \u0111\u01b0\u1ee3c AI hi\u1ec3u v\u00e0 \u0111\u1ec1 xu\u1ea5t<\/span><\/h3>\n\n\n\nTh\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ch\u1ec9 c\u1ea7n \u0111\u01b0\u1ee3c t\u00ecm th\u1ea5y m\u00e0 c\u00f2n c\u1ea7n \u0111\u01b0\u1ee3c AI hi\u1ec3u, tin t\u01b0\u1edfng v\u00e0 \u0111\u01b0a v\u00e0o c\u00e2u tr\u1ea3 l\u1eddi. K\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t Top 100 th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t \u0111\u01b0\u1ee3c chia s\u1ebb t\u1ea1i workshop cho th\u1ea5y kho\u1ea3ng c\u00e1ch \u0111\u00e1ng ch\u00fa \u00fd gi\u1eefa vi\u1ec7c AI bi\u1ebft m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u v\u00e0 vi\u1ec7c AI th\u1ef1c s\u1ef1 \u0111\u1ec1 xu\u1ea5t th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3.<\/p>\n\n\n\n![\"ong-ashish-arvind-thukral-thanh-vien-hoi-dong-co-van-sglc\"](\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-content\/uploads\/sites\/3\/2026\/10\/ong-ashish-arvind-thukral-thanh-vien-hoi-dong-co-van-sglc.jpg\")
\u00d4ng Ashish Arvind Thukral \u2013 Th\u00e0nh vi\u00ean H\u1ed9i \u0111\u1ed3ng C\u1ed1 v\u1ea5n, Stamford Global Leadership Center; Ch\u1ee7 t\u1ecbch & \u0110\u1ed3ng s\u00e1ng l\u1eadp, NeuGenM.ai \u2013 mang \u0111\u1ebfn ph\u1ea7n chia s\u1ebb v\u1edbi ch\u1ee7 \u0111\u1ec1 \u201cThe New Approach to AI Marketing: GEO in Practice\u201d (C\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi trong Marketing v\u1edbi AI: \u1ee8ng d\u1ee5ng GEO trong th\u1ef1c ti\u1ec5n).<\/em><\/figcaption><\/figure>\n\n\n\n<\/span>1.4. T\u01b0\u01a1ng lai AI-Driven Marketing: K\u1ebft n\u1ed1i chi\u1ebfn l\u01b0\u1ee3c, d\u1eef li\u1ec7u v\u00e0 con ng\u01b0\u1eddi<\/span><\/h3>\n\n\n\nN\u0103ng l\u1ef1c c\u1ea1nh tranh kh\u00f4ng ch\u1ec9 \u0111\u1ebfn t\u1eeb c\u00f4ng ngh\u1ec7 m\u00e0 c\u00f2n t\u1eeb s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u, d\u1eef li\u1ec7u, c\u00f4ng ngh\u1ec7 v\u00e0 n\u0103ng l\u1ef1c con ng\u01b0\u1eddi.<\/p>\n\n\n\n
<\/span>2. T\u1eeb AI-First Marketing \u0111\u1ebfn n\u0103ng l\u1ef1c l\u00e3nh \u0111\u1ea1o trong m\u00f4i tr\u01b0\u1eddng kinh doanh m\u1edbi<\/span><\/h2>\n\n\n\nKhi AI t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00e1ch kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm th\u00f4ng tin, \u0111\u00e1nh gi\u00e1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u0111\u01b0a ra l\u1ef1a ch\u1ecdn, doanh nghi\u1ec7p c\u1ea7n nh\u00ecn nh\u1eadn s\u1ef1 thay \u0111\u1ed5i \u1edf c\u1ea3 g\u00f3c \u0111\u1ed9 marketing l\u1eabn qu\u1ea3n tr\u1ecb.<\/p>\n\n\n\n
B\u00ean c\u1ea1nh vi\u1ec7c c\u1eadp nh\u1eadt c\u00f4ng ngh\u1ec7, b\u00e0i to\u00e1n \u0111\u1eb7t ra l\u00e0 kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i d\u1eef li\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c, v\u1eadn d\u1ee5ng th\u00f4ng tin v\u00e0o qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh v\u00e0 k\u1ebft h\u1ee3p n\u0103ng l\u1ef1c c\u00f4ng ngh\u1ec7 v\u1edbi t\u01b0 duy, kinh nghi\u1ec7m c\u1ee7a con ng\u01b0\u1eddi.<\/p>\n\n\n\n![\"ong-amrit-thomas-thanh-vien-hoi-dong-co-van-sglc\"](\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-content\/uploads\/sites\/3\/2026\/10\/ong-amrit-thomas-thanh-vien-hoi-dong-co-van-sglc.jpg\")
\u00d4ng Amrit Thomas \u2013 Th\u00e0nh vi\u00ean H\u1ed9i \u0111\u1ed3ng C\u1ed1 v\u1ea5n, Stamford Global Leadership Center; Ch\u1ee7 t\u1ecbch & \u0110\u1ed3ng s\u00e1ng l\u1eadp, NeuGenM.ai \u2013 mang \u0111\u1ebfn ph\u1ea7n chia s\u1ebb v\u1edbi ch\u1ee7 \u0111\u1ec1 \u201cFrom Intuition to Data-Driven Insight\u201d (T\u1eeb tr\u1ef1c gi\u00e1c \u0111\u1ebfn nh\u1eefng hi\u1ec3u bi\u1ebft d\u1ef1a tr\u00ean d\u1eef li\u1ec7u).<\/em><\/figcaption><\/figure>\n\n\n\n\u0110\u00e2y c\u0169ng l\u00e0 m\u1ed1i li\u00ean h\u1ec7 gi\u1eefa ch\u1ee7 \u0111\u1ec1 AI-First Marketing \u0111\u01b0\u1ee3c th\u1ea3o lu\u1eadn t\u1ea1i workshop v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng h\u1ee3p t\u00e1c \u0111\u00e0o t\u1ea1o l\u00e3nh \u0111\u1ea1o gi\u1eefa HSU v\u00e0 SGLC. Trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng kinh doanh thay \u0111\u1ed5i nhanh b\u1edfi AI, n\u0103ng l\u1ef1c th\u00edch \u1ee9ng v\u00e0 d\u1eabn d\u1eaft s\u1ef1 thay \u0111\u1ed5i l\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1 ng\u00e0y c\u00e0ng \u0111\u00e1ng quan t\u00e2m \u0111\u1ed1i v\u1edbi \u0111\u1ed9i ng\u0169 qu\u1ea3n l\u00fd v\u00e0 l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p.<\/p>\n\n\n\n
<\/span>3. HSU v\u00e0 SGLC \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n ch\u01b0\u01a1ng tr\u00ecnh EMBA d\u00e0nh cho l\u00e3nh \u0111\u1ea1o<\/span><\/h2>\n\n\n\nC\u0169ng trong khu\u00f4n kh\u1ed5 s\u1ef1 ki\u1ec7n ng\u00e0y 07\/10\/2026, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen v\u00e0 Stamford Global Leadership Center \u0111\u00e3 k\u00fd k\u1ebft Bi\u00ean b\u1ea3n ghi nh\u1edb h\u1ee3p t\u00e1c (MOU), m\u1edf ra \u0111\u1ecbnh h\u01b0\u1edbng ph\u1ed1i h\u1ee3p ph\u00e1t tri\u1ec3n ch\u01b0\u01a1ng tr\u00ecnh Th\u1ea1c s\u0129 Qu\u1ea3n tr\u1ecb Kinh doanh d\u00e0nh cho l\u00e3nh \u0111\u1ea1o \u2013 Executive Master of Business Administration (EMBA), v\u1edbi th\u1eddi gian \u0111\u00e0o t\u1ea1o 18 th\u00e1ng.<\/p>\n\n\n\n
Ch\u01b0\u01a1ng tr\u00ecnh h\u01b0\u1edbng \u0111\u1ebfn l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p, ch\u1ee7 doanh nghi\u1ec7p, doanh nh\u00e2n v\u00e0 \u0111\u1ed9i ng\u0169 qu\u1ea3n l\u00fd c\u1ea5p trung, c\u1ea5p cao, t\u1eadp trung v\u00e0o vi\u1ec7c trang b\u1ecb n\u0103ng l\u1ef1c qu\u1ea3n tr\u1ecb g\u1eafn v\u1edbi th\u1ef1c ti\u1ec5n v\u00e0 nh\u1eefng y\u00eau c\u1ea7u m\u1edbi c\u1ee7a m\u00f4i tr\u01b0\u1eddng kinh doanh qu\u1ed1c t\u1ebf.<\/p>\n\n\n\n![\"le-ky-ket-hop-tac-giua-truong-dai-hoc-hoa-sen-va-stamford-global-leadership-center\"](\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-content\/uploads\/sites\/3\/2026\/10\/le-ky-ket-hop-tac-giua-truong-dai-hoc-hoa-sen-va-stamford-global-leadership-center.jpg\")
L\u1ec5 k\u00fd k\u1ebft h\u1ee3p t\u00e1c gi\u1eefa Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen v\u00e0 Stamford Global Leadership Center.<\/em><\/figcaption><\/figure>\n\n\n\n<\/span>3.1. Ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e0o t\u1ea1o g\u1eafn v\u1edbi th\u1ef1c ti\u1ec5n doanh nghi\u1ec7p<\/span><\/h3>\n\n\n\nV\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng k\u1ebft h\u1ee3p n\u1ec1n t\u1ea3ng h\u1ecdc thu\u1eadt c\u1ee7a HSU c\u00f9ng kinh nghi\u1ec7m qu\u1ed1c t\u1ebf, m\u1ea1ng l\u01b0\u1edbi chuy\u00ean gia v\u00e0 ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e0o t\u1ea1o d\u00e0nh cho nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u1eeb SGLC, ch\u01b0\u01a1ng tr\u00ecnh ch\u00fa tr\u1ecdng nghi\u00ean c\u1ee9u t\u00ecnh hu\u1ed1ng (case study), gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n kinh doanh th\u1ef1c t\u1ebf v\u00e0 m\u00f4 h\u00ecnh h\u1ecdc t\u1eadp d\u00e0nh cho l\u00e3nh \u0111\u1ea1o (executive learning).<\/p>\n\n\n\n
<\/span>3.2. Tr\u1ea3i nghi\u1ec7m qu\u1ed1c t\u1ebf v\u00e0 k\u1ebft n\u1ed1i c\u1ed9ng \u0111\u1ed3ng l\u00e3nh \u0111\u1ea1o<\/span><\/h3>\n\n\n\nCh\u01b0\u01a1ng tr\u00ecnh \u0111\u1ecbnh h\u01b0\u1edbng t\u00edch h\u1ee3p tr\u1ea3i nghi\u1ec7m qu\u1ed1c t\u1ebf cu\u1ed1i kh\u00f3a (International Immersion\/Internship<\/em>), t\u1ea1o c\u01a1 h\u1ed9i \u0111\u1ec3 h\u1ecdc vi\u00ean ti\u1ebfp c\u1eadn m\u00f4i tr\u01b0\u1eddng kinh doanh qu\u1ed1c t\u1ebf v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c b\u00e0i to\u00e1n qu\u1ea3n tr\u1ecb th\u1ef1c t\u1ebf d\u01b0\u1edbi s\u1ef1 h\u01b0\u1edbng d\u1eabn c\u1ee7a chuy\u00ean gia qu\u1ed1c t\u1ebf.<\/p>\n\n\n\nDi\u1ec5n \u0111\u00e0n L\u00e3nh \u0111\u1ea1o C\u1ea5p cao H\u1eb1ng n\u0103m (Annual Executive Forum<\/em>) c\u0169ng \u0111\u01b0\u1ee3c \u0111\u1ecbnh h\u01b0\u1edbng tr\u1edf th\u00e0nh kh\u00f4ng gian k\u1ebft n\u1ed1i h\u1ecdc vi\u00ean, c\u1ef1u h\u1ecdc vi\u00ean, l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p v\u00e0 chuy\u00ean gia qu\u1ed1c t\u1ebf.<\/p>\n\n\n\n<\/span>3.3. M\u1edf r\u1ed9ng h\u1ee3p t\u00e1c \u0111\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n l\u00e3nh \u0111\u1ea1o<\/span><\/h3>\n\n\n\nNgo\u00e0i ch\u01b0\u01a1ng tr\u00ecnh EMBA, HSU v\u00e0 SGLC \u0111\u1ecbnh h\u01b0\u1edbng m\u1edf r\u1ed9ng h\u1ee3p t\u00e1c sang c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u1eafn h\u1ea1n, \u0111\u00e0o t\u1ea1o theo nhu c\u1ea7u doanh nghi\u1ec7p v\u00e0 workshop chuy\u00ean \u0111\u1ec1 v\u1ec1 qu\u1ea3n tr\u1ecb, l\u00e3nh \u0111\u1ea1o, \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1.<\/p>\n\n\n\n
Hai \u0111\u01a1n v\u1ecb c\u0169ng \u0111\u1ecbnh h\u01b0\u1edbng t\u1ed5 ch\u1ee9c c\u00e1c ho\u1ea1t \u0111\u1ed9ng tham quan, kh\u1ea3o s\u00e1t th\u1ecb tr\u01b0\u1eddng v\u00e0 h\u1ecdc t\u1eadp th\u1ef1c t\u1ebf t\u1ea1i Singapore, Trung Qu\u1ed1c, Hoa K\u1ef3 c\u00f9ng c\u00e1c th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf thu\u1ed9c m\u1ea1ng l\u01b0\u1edbi c\u1ee7a SGLC.<\/p>\n\n\n\n
<\/span>4. Chu\u1ea9n b\u1ecb n\u0103ng l\u1ef1c d\u1eabn d\u1eaft s\u1ef1 thay \u0111\u1ed5i trong k\u1ef7 nguy\u00ean AI<\/span><\/h2>\n\n\n\nT\u1eeb nh\u1eefng thay \u0111\u1ed5i trong AI-First Marketing \u0111\u1ebfn \u0111\u1ecbnh h\u01b0\u1edbng h\u1ee3p t\u00e1c \u0111\u00e0o t\u1ea1o l\u00e3nh \u0111\u1ea1o, c\u00e1c n\u1ed9i dung t\u1ea1i s\u1ef1 ki\u1ec7n c\u00f9ng h\u01b0\u1edbng \u0111\u1ebfn m\u1ed9t v\u1ea5n \u0111\u1ec1: doanh nghi\u1ec7p c\u1ea7n th\u00edch \u1ee9ng v\u1edbi s\u1ef1 thay \u0111\u1ed5i c\u1ee7a c\u00f4ng ngh\u1ec7, \u0111\u1ed3ng th\u1eddi ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c l\u00e3nh \u0111\u1ea1o \u0111\u1ec3 \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh ph\u00f9 h\u1ee3p trong m\u00f4i tr\u01b0\u1eddng kinh doanh m\u1edbi.<\/p>\n\n\n\n
Th\u00f4ng qua h\u1ee3p t\u00e1c v\u1edbi Stamford Global Leadership Center, Vi\u1ec7n Sau \u0110\u1ea1i h\u1ecdc v\u00e0 L\u00e3nh \u0111\u1ea1o, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c k\u1ebft n\u1ed1i gi\u00e1o d\u1ee5c sau \u0111\u1ea1i h\u1ecdc v\u1edbi th\u1ef1c ti\u1ec5n doanh nghi\u1ec7p, \u0111\u01b0a tri th\u1ee9c qu\u1ea3n tr\u1ecb qu\u1ed1c t\u1ebf \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi c\u1ed9ng \u0111\u1ed3ng l\u00e3nh \u0111\u1ea1o t\u1ea1i Vi\u1ec7t Nam v\u00e0 g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng h\u1ec7 sinh th\u00e1i h\u1ecdc t\u1eadp, k\u1ebft n\u1ed1i v\u00e0 ph\u00e1t tri\u1ec3n d\u00e0nh cho \u0111\u1ed9i ng\u0169 l\u00e3nh \u0111\u1ea1o.<\/p>\n","protected":false},"excerpt":{"rendered":"
T\u1eeb xu h\u01b0\u1edbng AI-First Marketing \u0111\u1ebfn qu\u1ea3n tr\u1ecb l\u00e3nh \u0111\u1ea1o, HSU v\u00e0 SGLC k\u00fd k\u1ebft MOU, \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n ch\u01b0\u01a1ng tr\u00ecnh EMBA 18 th\u00e1ng.<\/p>\n","protected":false},"author":5541,"featured_media":9596,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[779,785,781],"tags":[],"class_list":["post-9595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc","category-hop-tac-doanh-nghiep","category-su-kien-hoi-thao"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/9595","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/users\/5541"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/comments?post=9595"}],"version-history":[{"count":3,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/9595\/revisions"}],"predecessor-version":[{"id":9606,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/9595\/revisions\/9606"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/media\/9596"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/media?parent=9595"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/categories?post=9595"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/tags?post=9595"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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