{"id":8762,"date":"2026-01-14T10:49:26","date_gmt":"2026-01-14T10:49:26","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/?p=8762"},"modified":"2026-01-14T10:49:27","modified_gmt":"2026-01-14T10:49:27","slug":"mba-thuc-chien-lanh-dao-va-chien-luoc-chuyen-doi-so","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/mba-thuc-chien-lanh-dao-va-chien-luoc-chuyen-doi-so\/","title":{"rendered":"\u0110\u1ed4I M\u1edaI S\u00c1NG T\u1ea0O &amp; T\u01af DUY DESIGN THINKING T\u1eea G\u00d3C NH\u00ccN TH\u1ef0C CHI\u1ebeN C\u1ee6A PH\u00d3 T\u1ed4NG GI\u00c1M \u0110\u1ed0C KIDO"},"content":{"rendered":"\n<p>M\u00f4i tr\u01b0\u1eddng kinh doanh kh\u00f4ng ng\u1eebng bi\u1ebfn \u0111\u1ed9ng, \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o \u0111\u00e3 tr\u1edf th\u00e0nh n\u0103ng l\u1ef1c c\u1ed1t l\u00f5i c\u1ee7a nh\u00e0 l\u00e3nh \u0111\u1ea1o hi\u1ec7n \u0111\u1ea1i. N\u1eafm b\u1eaft tinh th\u1ea7n \u0111\u00f3, Vi\u1ec7n Sau \u0110\u1ea1i h\u1ecdc &amp; L\u00e3nh \u0111\u1ea1o \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen mang \u0111\u1ebfn l\u1edbp MBA Th\u1ef1c chi\u1ebfn m\u00f4n L\u00e3nh \u0111\u1ea1o &amp; Chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 chuy\u00ean \u0111\u1ec1 \u201c\u0110\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o &amp; T\u01b0 duy Design thinking\u201d, do Th\u1ea7y M\u00e3 Thanh Danh \u2013 Ph\u00f3 T\u1ed5ng Gi\u00e1m \u0111\u1ed1c T\u1eadp \u0111o\u00e0n KIDO tr\u1ef1c ti\u1ebfp chia s\u1ebb. V\u1edbi h\u01a1n 28 n\u0103m kinh nghi\u1ec7m qu\u1ea3n l\u00fd c\u1ea5p cao, Th\u1ea7y M\u00e3 Thanh Danh hi\u1ec7n l\u00e0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ph\u00f3 T\u1ed5ng Gi\u00e1m \u0111\u1ed1c T\u1eadp \u0111o\u00e0n KIDO<\/li>\n\n\n\n<li>Ch\u1ee7 t\u1ecbch H\u0110QT C\u00f4ng ty C\u1ed5 ph\u1ea7n T\u01b0 v\u1ea5n Qu\u1ed1c t\u1ebf ICC<\/li>\n\n\n\n<li>C\u1ed1 v\u1ea5n c\u1ea5p cao cho nhi\u1ec1u t\u1eadp \u0111o\u00e0n trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc<\/li>\n\n\n\n<li>Mentor c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u1edfi nghi\u1ec7p uy t\u00edn nh\u01b0 Blue Venture Vi\u1ec7t Nam, Shark Tank Vi\u1ec7t Nam<\/li>\n\n\n\n<li>T\u00e1c gi\u1ea3 hai cu\u1ed1n s\u00e1ch \u201cChinh ph\u1ee5c c\u01a1n ho\u1ea3ng lo\u1ea1n\u201d v\u00e0 \u201cCu\u1ed9c kh\u1ee7ng ho\u1ea3ng k\u1ebf ti\u1ebfp\u201d; t\u00e1c gi\u1ea3 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ch\u1ed1ng ho\u1ea3ng lo\u1ea1n to\u00e0n c\u1ea7u trong \u0111\u1ea1i d\u1ecbch COVID-19, t\u1eebng \u0111\u01b0\u1ee3c h\u01a1n 94 h\u00e3ng truy\u1ec1n th\u00f4ng qu\u1ed1c t\u1ebf nh\u01b0 Bloomberg, Business Insider, Yahoo\u2026 \u0111\u01b0a tin.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-content\/uploads\/sites\/3\/2026\/01\/hsu-lop-mba-thuc-chien-thay-danh-12.2025.jpg\" alt=\"\" class=\"wp-image-8758\"\/><\/figure>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/mba-thuc-chien-lanh-dao-va-chien-luoc-chuyen-doi-so\/#Thong_tin_lop\" title=\"Th\u00f4ng tin l\u1edbp:\">Th\u00f4ng tin l\u1edbp:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/mba-thuc-chien-lanh-dao-va-chien-luoc-chuyen-doi-so\/#Tai_buoi_hoc_hoc_vien_se_nhan_duoc\" title=\"T\u1ea1i bu\u1ed5i h\u1ecdc, h\u1ecdc vi\u00ean s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c:\">T\u1ea1i bu\u1ed5i h\u1ecdc, h\u1ecdc vi\u00ean s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c:<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Thong_tin_lop\"><\/span><strong>Th\u00f4ng tin l\u1edbp:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Th\u1eddi gian:<\/strong> 18h30 \u2013 21h00, ng\u00e0y 26\/12\/2025<\/li>\n\n\n\n<li><strong>\u0110\u1ecba \u0111i\u1ec3m:<\/strong> Ph\u00f2ng 306, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen, tr\u1ee5 s\u1edf ch\u00ednh Nguy\u1ec5n V\u0103n Tr\u00e1ng<\/li>\n<\/ul>\n\n\n\n<p><strong><a href=\"http:\/\/m.me\/106837128291338\">&gt;&gt; Li\u00ean h\u1ec7 Vi\u1ec7n Sau \u0110\u1ea1i h\u1ecdc &amp; L\u00e3nh \u0111\u1ea1o \u0111\u1ec3 nh\u1eadn th\u00f4ng tin chi ti\u1ebft v\u1ec1 ch\u01b0\u01a1ng tr\u00ecnh<\/a><\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tai_buoi_hoc_hoc_vien_se_nhan_duoc\"><\/span><strong>T\u1ea1i bu\u1ed5i h\u1ecdc, h\u1ecdc vi\u00ean s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hi\u1ec3u \u0111\u00fang v\u00e0 \u0111\u1ee7 v\u1ec1 \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o trong b\u1ed1i c\u1ea3nh doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i.<\/li>\n\n\n\n<li>Ti\u1ebfp c\u1eadn t\u01b0 duy Design Thinking nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p l\u00e3nh \u0111\u1ea1o v\u00e0 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 l\u1ea5y con ng\u01b0\u1eddi l\u00e0m trung t\u00e2m.<\/li>\n\n\n\n<li>Kh\u00e1m ph\u00e1 c\u00e1ch \u1ee9ng d\u1ee5ng Design Thinking v\u00e0o x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 v\u00e0 qu\u1ea3n tr\u1ecb \u0111\u1ed9i ng\u0169.<\/li>\n\n\n\n<li>Ph\u00e2n t\u00edch c\u00e1c t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf t\u1eeb doanh nghi\u1ec7p l\u1edbn qua g\u00f3c nh\u00ecn c\u1ee7a nh\u00e0 \u0111i\u1ec1u h\u00e0nh c\u1ea5p cao.<\/li>\n<\/ul>\n\n\n\n<p>Chuy\u00ean \u0111\u1ec1 n\u1eb1m trong chu\u1ed7i h\u1ecdc ph\u1ea7n \u201cL\u00e3nh \u0111\u1ea1o &amp; Chi\u1ebfn l\u01b0\u1ee3c Chuy\u1ec3n \u0111\u1ed5i s\u1ed1\u201d c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh Th\u1ea1c s\u0129 Qu\u1ea3n tr\u1ecb Kinh doanh (MBA) \u2013 Vi\u1ec7n Sau \u0111\u1ea1i h\u1ecdc &amp; L\u00e3nh \u0111\u1ea1o, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen.<\/p>\n\n\n\n<p>\u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 l\u1edbp h\u1ecdc, m\u00e0 l\u00e0 kh\u00f4ng gian \u0111\u1ed1i tho\u1ea1i chi\u1ebfn l\u01b0\u1ee3c gi\u1eefa h\u1ecdc vi\u00ean MBA v\u00e0 c\u00e1c l\u00e3nh \u0111\u1ea1o gi\u00e0u kinh nghi\u1ec7m th\u1ef1c ti\u1ec5n h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam, h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c gi\u00fap h\u1ecdc vi\u00ean n\u00e2ng t\u1ea7m t\u01b0 duy l\u00e3nh \u0111\u1ea1o, gia t\u0103ng n\u0103ng l\u1ef1c \u0111\u1ed5i m\u1edbi v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng, d\u1eabn d\u1eaft t\u1ed5 ch\u1ee9c trong k\u1ef7 nguy\u00ean s\u1ed1.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00f4i tr\u01b0\u1eddng kinh doanh kh\u00f4ng ng\u1eebng bi\u1ebfn \u0111\u1ed9ng, \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o \u0111\u00e3 tr\u1edf th\u00e0nh n\u0103ng l\u1ef1c c\u1ed1t l\u00f5i c\u1ee7a nh\u00e0 l\u00e3nh \u0111\u1ea1o hi\u1ec7n \u0111\u1ea1i. N\u1eafm b\u1eaft tinh th\u1ea7n \u0111\u00f3, Vi\u1ec7n Sau \u0110\u1ea1i h\u1ecdc &#038; L\u00e3nh \u0111\u1ea1o \u2013 Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen mang \u0111\u1ebfn l\u1edbp MBA Th\u1ef1c chi\u1ebfn m\u00f4n L\u00e3nh \u0111\u1ea1o &#038; Chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 chuy\u00ean \u0111\u1ec1 \u201c\u0110\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o &#038; T\u01b0 duy Design thinking\u201d, do Th\u1ea7y M\u00e3 Thanh Danh \u2013 Ph\u00f3 T\u1ed5ng Gi\u00e1m \u0111\u1ed1c T\u1eadp \u0111o\u00e0n KIDO tr\u1ef1c ti\u1ebfp chia s\u1ebb.<\/p>\n","protected":false},"author":5541,"featured_media":8758,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[779,781],"tags":[328,325,725,29],"class_list":["post-8762","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc","category-su-kien-hoi-thao","tag-hoa-sen-alumni","tag-hsga","tag-master-meetup","tag-thac-si"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/8762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/users\/5541"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/comments?post=8762"}],"version-history":[{"count":1,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/8762\/revisions"}],"predecessor-version":[{"id":8763,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/8762\/revisions\/8763"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/media\/8758"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/media?parent=8762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/categories?post=8762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/tags?post=8762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}