{"id":1930,"date":"2022-11-07T04:28:03","date_gmt":"2022-11-07T04:28:03","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/?p=1930"},"modified":"2025-12-17T04:53:40","modified_gmt":"2025-12-17T04:53:40","slug":"tuyen-dung-chief-marketing-officer-onpoint-e-commerce","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/tuyen-dung-chief-marketing-officer-onpoint-e-commerce\/","title":{"rendered":"[Tuy\u1ec3n d\u1ee5ng] Chief Marketing Officer &#8211; OnPoint E-commerce"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/tuyen-dung-chief-marketing-officer-onpoint-e-commerce\/#ABOUT_THE_COMPANY\" title=\"ABOUT THE COMPANY:\">ABOUT THE COMPANY:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/tuyen-dung-chief-marketing-officer-onpoint-e-commerce\/#JOB_DESCRIPTION\" title=\"JOB DESCRIPTION: \">JOB DESCRIPTION: <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/tuyen-dung-chief-marketing-officer-onpoint-e-commerce\/#JOB_REQUIREMENTS\" title=\"JOB REQUIREMENTS\">JOB REQUIREMENTS<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ABOUT_THE_COMPANY\"><\/span>ABOUT THE COMPANY:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Location:<\/strong> Ho Chi Minh City, Vietnam (on-site).<br>Full-time &#8211; Director<\/p>\n\n\n\n<p>We always put our clients first. We pioneer in building SEA&#8217;s leading e-commerce enabling ecosystem. Our promise is to create impactful values for our clients and partners by developing sustainable, seamless customer-centric solutions to unlock growth opportunities and achieve measurable results.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Our Vision:<\/strong> Pioneer in building the number one SEA&#8217;s e-commerce enabling ecosystem<\/li><li><strong>Our Mission:<\/strong> Empower E-commerce for brands and businesses<\/li><li><strong>Our Core Values:<\/strong> Client first; Commitment; Passion; Embrace change; Integrity<\/li><\/ul>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"JOB_DESCRIPTION\"><\/span>JOB DESCRIPTION: <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>You will report directly to the CEO and lead our superb in-house marketing team. Your duties will include managing all marketing operations, assessing and improving existing initiatives, and devising new strategies to increase revenue.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Oversee and manage P&amp;L for a team of 6 functions across Media Marketing, Campaign, Merchandise, Creative, Livestreaming, and Corporate Branding.<\/li><li>Planning marketing goals, overseeing all marketing and advertising campaigns aligned with objectives for the business and brands.<\/li><li>Spot opportunities in the market and drive the growth of the business results to better understand the market and customer tastes in the E-commerce industry.<\/li><li>Develop, refine, and ensure frameworks, processes, and policies related to the brands are adhered to and hold members of the organization strictly accountable<\/li><li>Ensure consistent strategic and tactical alignment throughout your team by establishing ambitious Objectives and Key Results (OKRs)<\/li><li>Build, inspire, and lead a high-performing marketing organization that delivers against marketing goals: clearly defined KPIs and performance measurement, roles, career paths, and employee success strategies.<\/li><li>Create and maintain a work culture of collaboration, innovation, and accountability, always driven by customer-centricity<\/li><\/ul>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"JOB_REQUIREMENTS\"><\/span>JOB REQUIREMENTS<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong><em><strong>To succeed in the role, you should ideally have:<\/strong><\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>8+ years of B2C and\/or B2B marketing experience, with a minimum of 5 years of experience leading high-performing marketing teams and at least 3 years of consumer eCommerce experience.<\/li><li>Prior success in high-growth, technology-driven companies with a deep understanding of eCommerce and the digital ecosystem<\/li><li>Strong brand-building experience that is tied back to overall revenue growth and company performance<\/li><li>Expert-level command of product marketing (messaging, product launches, strategy, etc.)<\/li><li>Strong knowledge of all metrics that measure marketing effectiveness (LTV, CAC, Churn, CPA, attribution models, average customer spend, ROAS, other customer-focused metrics, etc.) Leverages metrics and data to drive decision making<\/li><li>Experience building strategies across multiple marketing channels including product marketing and eCommerce<\/li><li>Holistic full funnel marketer with experience scaling digital and non-digital channels that drive the growth of mobile and desktop<\/li><li>Has experience taking a brand from a niche customer set to a broader customer set<\/li><li>Excellent verbal and written communication skills (English and Vietnamese)<\/li><\/ul>\n\n\n\n<div style=\"height:27px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong>>> Th\u00f4ng tin chi ti\u1ebft &amp; \u1ee8ng tuy\u1ec3n: T\u1ea1i <em><a href=\"https:\/\/www.linkedin.com\/jobs\/view\/3336681926\" target=\"_blank\" rel=\"noreferrer noopener\">\u0111\u00e2y<\/a><\/em><\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><a href=\"https:\/\/www.hoasen.edu.vn\/saudaihoc\/hsu-graduate-alumni\/job-alerts\/\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;&gt; Nhi\u1ec1u c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m h\u1ea5p d\u1eabn d\u00e0nh cho Hoa Sen Graduate Alumni <\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tin tuy\u1ec3n d\u1ee5ng: Chief Marketing Officer &#8211; OnPoint E-commerce <\/p>\n","protected":false},"author":13,"featured_media":1902,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[789,779],"tags":[328,325,330],"class_list":["post-1930","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hoat-dong-alumni","category-tin-tuc","tag-hoa-sen-alumni","tag-hsga","tag-job-alert"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/1930","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/comments?post=1930"}],"version-history":[{"count":1,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/1930\/revisions"}],"predecessor-version":[{"id":1931,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/posts\/1930\/revisions\/1931"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/media\/1902"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/media?parent=1930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/categories?post=1930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/saudaihoc\/wp-json\/wp\/v2\/tags?post=1930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}