{"id":10495,"date":"2025-07-13T16:00:02","date_gmt":"2025-07-13T09:00:02","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/nn\/?p=10495"},"modified":"2026-02-24T16:13:06","modified_gmt":"2026-02-24T09:13:06","slug":"tim-hieu-sales-va-marketing-thuc-chien-cung-chuyen-gia-abbott-viet-nam","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/nn\/tim-hieu-sales-va-marketing-thuc-chien-cung-chuyen-gia-abbott-viet-nam\/","title":{"rendered":"T\u00ccM HI\u1ec2U SALES V\u00c0 MARKETING TH\u1ef0C CHI\u1ebeN C\u00d9NG CHUY\u00caN GIA ABBOTT VI\u1ec6T NAM"},"content":{"rendered":"\n<p>V\u1eeba qua, c\u00e1c b\u1ea1n sinh vi\u00ean ng\u00e0nh Ng\u00f4n ng\u1eef Anh Khoa NN-VHQT \u0111\u00e3 c\u00f3 bu\u1ed5i workshop th\u1ef1c ti\u1ec5n c\u00f9ng di\u1ec5n gi\u1ea3 Nguy\u1ec5n T\u1ea5n L\u1ed9c \u2013 Senior Training Manager t\u1ea1i Abbott Vi\u1ec7t Nam.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10501\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES5.jpg\" alt=\"\" class=\"wp-image-10501\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10497\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES1.jpg\" alt=\"\" class=\"wp-image-10497\"\/><\/figure>\n<\/figure>\n\n\n\n<p>Th\u00f4ng qua nh\u1eefng chia s\u1ebb g\u1ea7n g\u0169i v\u1ec1 quy tr\u00ecnh b\u00e1n h\u00e0ng, t\u01b0 duy marketing, m\u00f4 h\u00ecnh Route-to-Market v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, sinh vi\u00ean \u0111\u00e3 hi\u1ec3u s\u00e2u h\u01a1n v\u1ec1 c\u00e1ch giao ti\u1ebfp hi\u1ec7u qu\u1ea3 trong m\u00f4i tr\u01b0\u1eddng kinh doanh, c\u0169ng nh\u01b0 vai tr\u00f2 c\u1ee7a sales &amp; marketing trong chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1365\" data-id=\"10499\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES3.jpg\" alt=\"\" class=\"wp-image-10499\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10504\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES8.jpg\" alt=\"\" class=\"wp-image-10504\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10498\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES2.jpg\" alt=\"\" class=\"wp-image-10498\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10500\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES4.jpg\" alt=\"\" class=\"wp-image-10500\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10505\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES9.jpg\" alt=\"\" class=\"wp-image-10505\"\/><\/figure>\n<\/figure>\n\n\n\n<p>\u0110\u1ed1i v\u1edbi sinh vi\u00ean ng\u00e0nh Ng\u00f4n ng\u1eef Anh, \u0111\u00e2y l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 r\u00e8n luy\u1ec7n k\u1ef9 n\u0103ng giao ti\u1ebfp, t\u01b0 duy logic, v\u00e0 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 \u1ee9ng d\u1ee5ng ng\u00f4n ng\u1eef trong m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c chuy\u00ean nghi\u1ec7p.<\/p>\n\n\n\n<p>Ri\u00eang v\u1edbi sinh vi\u00ean ng\u00e0nh Anh v\u0103n Th\u01b0\u01a1ng m\u1ea1i \u2013 Truy\u1ec1n th\u00f4ng doanh nghi\u1ec7p, workshop ch\u00ednh l\u00e0 d\u1ecbp \u0111\u1ec3 k\u1ebft n\u1ed1i l\u00fd thuy\u1ebft v\u1edbi th\u1ef1c ti\u1ec5n, \u0111\u1ecbnh h\u00ecnh con \u0111\u01b0\u1eddng ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u, b\u00e1n h\u00e0ng, ti\u1ebfp th\u1ecb v\u00e0 chi\u1ebfn l\u01b0\u1ee3c kinh doanh.<\/p>\n\n\n\n<p>Bu\u1ed5i chia s\u1ebb tuy ng\u1eafn nh\u01b0ng \u0111\u00e3 mang \u0111\u1ebfn nhi\u1ec1u g\u00f3c nh\u00ecn m\u1edbi, k\u1ef9 n\u0103ng th\u1ef1c h\u00e0nh v\u00e0 c\u1ea3m h\u1ee9ng ph\u00e1t tri\u1ec3n b\u1ea3n th\u00e2n cho sinh vi\u00ean.<\/p>\n\n\n\n<p>Khoa Ng\u00f4n ng\u1eef &#8211; V\u0103n h\u00f3a Qu\u1ed1c t\u1ebf ch\u00e2n th\u00e0nh c\u1ea3m \u01a1n di\u1ec5n gi\u1ea3 v\u00e0 th\u1ea7y c\u00f4 \u0111\u00e3 mang \u0111\u1ebfn m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc t\u1eadp thi\u1ebft th\u1ef1c v\u00e0 \u00fd ngh\u0129a cho c\u00e1c b\u1ea1n sinh vi\u00ean!<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10502\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES6.jpg\" alt=\"\" class=\"wp-image-10502\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1365\" data-id=\"10503\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES7.jpg\" alt=\"\" class=\"wp-image-10503\"\/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1152\" data-id=\"10496\" src=\"https:\/\/www.hoasen.edu.vn\/nn\/wp-content\/uploads\/sites\/16\/2026\/02\/TIM-HIEU-SALES.jpg\" alt=\"\" class=\"wp-image-10496\"\/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>V\u1eeba qua, c\u00e1c b\u1ea1n sinh vi\u00ean ng\u00e0nh Ng\u00f4n ng\u1eef Anh Khoa NN-VHQT \u0111\u00e3 c\u00f3 bu\u1ed5i workshop th\u1ef1c ti\u1ec5n c\u00f9ng di\u1ec5n gi\u1ea3 Nguy\u1ec5n T\u1ea5n L\u1ed9c \u2013 Senior Training Manager t\u1ea1i Abbott Vi\u1ec7t Nam. Th\u00f4ng qua nh\u1eefng chia s\u1ebb g\u1ea7n g\u0169i v\u1ec1 quy tr\u00ecnh b\u00e1n h\u00e0ng, t\u01b0 duy marketing, m\u00f4 h\u00ecnh Route-to-Market v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, sinh vi\u00ean \u0111\u00e3 hi\u1ec3u s\u00e2u h\u01a1n v\u1ec1 c\u00e1ch giao ti\u1ebfp hi\u1ec7u qu\u1ea3 trong m\u00f4i tr\u01b0\u1eddng kinh doanh, c\u0169ng nh\u01b0 vai tr\u00f2 c\u1ee7a sales &amp; marketing trong chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p. \u0110\u1ed1i v\u1edbi sinh vi\u00ean ng\u00e0nh Ng\u00f4n ng\u1eef Anh, \u0111\u00e2y l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3&#8230;<\/p>\n","protected":false},"author":642,"featured_media":10496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1250,1252],"tags":[1605,1598,1600,449,365,762,1603,781],"class_list":["post-10495","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-khoa-ngon-ngu-van-hoa-quoc-te","category-hoat-dong-cua-khoa","tag-abbottvietnam","tag-anhvanthuongmai","tag-business","tag-daihochoasen","tag-hsu-3","tag-ngonnguanh-2","tag-salesmarketing","tag-workshop-vi"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/posts\/10495","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/users\/642"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/comments?post=10495"}],"version-history":[{"count":3,"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/posts\/10495\/revisions"}],"predecessor-version":[{"id":10508,"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/posts\/10495\/revisions\/10508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/media\/10496"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/media?parent=10495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/categories?post=10495"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/nn\/wp-json\/wp\/v2\/tags?post=10495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}