{"id":2658,"date":"2023-06-12T15:33:58","date_gmt":"2023-06-12T08:33:58","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/ktqt\/?p=2658"},"modified":"2024-02-22T15:25:52","modified_gmt":"2024-02-22T08:25:52","slug":"dem-chung-ket-va-gala-trao-giai-tvcreate-mua-thu-13-2023","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/ktqt\/dem-chung-ket-va-gala-trao-giai-tvcreate-mua-thu-13-2023\/","title":{"rendered":"\u0110\u00caM CHUNG K\u1ebeT V\u00c0 GALA TRAO GI\u1ea2I TVCREATE M\u00d9A TH\u1ee8 13 – 2023"},"content":{"rendered":"\n

T\u1ed1i ng\u00e0y 10\/6\/2023, kh\u00f4ng kh\u00ed s\u00f4i \u0111\u1ed9ng v\u00e0 ph\u1ea5n kh\u00edch \u0111\u00e3 tr\u00e0n ng\u1eadp kh\u1eafp kh\u00e1n ph\u00f2ng trong su\u1ed1t qu\u00e1 tr\u00ecnh “V\u00f2ng Chung k\u1ebft” c\u1ee7a cu\u1ed9c thi di\u1ec5n ra. T\u1eeb nh\u1eefng ph\u1ea7n tr\u00ecnh di\u1ec5n \u0111\u1ea7y s\u00e1ng t\u1ea1o, tinh th\u1ea7n tranh \u0111\u1ea5u \u0111\u1ebfn c\u00e1ch th\u1ec3 hi\u1ec7n \u0111\u1ed9i nh\u00f3m v\u00e0 c\u00e1 nh\u00e2n. T\u1ea1i \u0111\u00e2y, kh\u00e1n gi\u1ea3 \u0111\u00e3 c\u00f3 c\u01a1 h\u1ed9i ch\u1ee9ng ki\u1ebfn s\u1ef1 th\u1ec3 hi\u1ec7n xu\u1ea5t s\u1eafc t\u1eeb c\u00e1c nh\u00f3m th\u00ed sinh. T\u1ea5t c\u1ea3 \u0111\u1ec1u \u0111\u00e3 mang \u0111\u1ebfn nh\u1eefng gi\u00e2y ph\u00fat m\u00e3n nh\u00e3n cho kh\u00e1n gi\u1ea3 v\u00e0 ban gi\u00e1m kh\u1ea3o.<\/p>\n\n\n\n

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C\u00e1c b\u1ea1n th\u00ed sinh v\u00e0 BTC TVCreate 2023 c\u00f9ng “\u0103n m\u1eebng” cho k\u1ebft qu\u1ea3 chung cu\u1ed9c c\u1ee7a \u0110\u00eam Gala Trao gi\u1ea3i <\/figcaption><\/figure>\n\n\n\n

S\u1ef1 tham gia c\u1ee7a ThS. Nguy\u1ec5n H\u1ea3i Ninh – Ph\u00f3 Hi\u1ec7u tr\u01b0\u1edfng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen<\/a> v\u1edbi chia s\u1ebb: “Cu\u1ed9c thi quy t\u1ee5 110 \u0111\u1ed9i \u0111\u1ebfn t\u1eeb g\u1ea7n 40 tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc trong 3 mi\u1ec1n c\u1ee7a T\u1ed5 qu\u1ed1c. \u0110i\u1ec1u \u0111\u00f3 ch\u1ee9ng t\u1ecf r\u1eb1ng s\u00e2n ch\u01a1i c\u1ee7a TVCreate \u0111\u00e3 thu h\u00fat sinh vi\u00ean ng\u00e0nh Marketing to\u00e0n qu\u1ed1c, nh\u1eefng cu\u1ed9c thi nh\u01b0 th\u1ebf n\u00e0y l\u00e0 minh ch\u1ee9ng r\u00f5 n\u00e9t cho tri\u1ebft l\u00fd \u0111\u00e0o t\u1ea1o c\u1ee7a Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen v\u1edbi “Tinh th\u1ea7n doanh ch\u1ee7 v\u00e0 Th\u1ef1c h\u1ecdc – Th\u1ef1c l\u00e0m”. T\u00f4i tin r\u1eb1ng nh\u1eefng tr\u1ea3i nghi\u1ec7m m\u00e0 c\u00e1c b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c trong Cu\u1ed9c thi s\u1ebd l\u00e0 h\u00e0nh trang ra \u0111\u1eddi l\u00e0m vi\u1ec7c sau khi t\u1ed1t nghi\u1ec7p. Ban Gi\u00e1m hi\u1ec7u nh\u00e0 tr\u01b0\u1eddng r\u1ea5t t\u1ef1 h\u00e0o v\u1ec1 c\u00e1c b\u1ea1n, v\u00e0 t\u00f4i mong ch\u1edd Cu\u1ed9c thi l\u1ea7n th\u1ee9 14 – 2024 quy m\u00f4 h\u01a1n, chuy\u00ean nghi\u1ec7p h\u01a1n v\u00e0 ch\u00fang ta ng\u00e0y c\u00e0ng t\u1ef1 h\u00e0o v\u1ec1 Cu\u1ed9c thi TVCreate c\u1ee7a sinh vi\u00ean Hoa Sen.” <\/p>\n\n\n\n

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ThS. Nguy\u1ec5n H\u1ea3i Ninh – Ph\u00f3 Hi\u1ec7u tr\u01b0\u1edfng Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen b\u00e0y t\u1ecf nh\u1eefng c\u1ea3m x\u00fac v\u00e0 l\u1eddi ch\u00fac m\u1eebng \u0111\u1ebfn Cu\u1ed9c thi TVCreate 2023<\/figcaption><\/figure>\n\n\n\n

\u0110i\u1ec1u b\u1ea5t ng\u1edd l\u00e0 k\u1ebf ho\u1ea1ch marketing c\u1ee7a c\u00e1c \u0111\u1ed9i thi \u0111\u1ec1u \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng m\u1ed9t c\u00e1ch chuy\u00ean nghi\u1ec7p v\u00e0 ch\u1ec9n chu. T\u1eeb vi\u1ec7c nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, ph\u00e2n t\u00edch \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u1ee7a m\u00e1y \u1ea3nh Kodak<\/a>, l\u00fd do v\u00ec sao Kodak ch\u01b0a ph\u1ed5 bi\u1ebfn v\u1edbi ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn vi\u1ec7c v\u1ea1ch ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c, giai \u0111o\u1ea1n \u0111\u1ec3 th\u1ef1c hi\u1ec7n chi\u1ebfn d\u1ecbch marketing, k\u00eanh truy\u1ec1n t\u1ea3i, t\u1eadn d\u1ee5ng c\u00e1c KOLs (ng\u01b0\u1eddi c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng), gi\u00e1 th\u00e0nh\u2026 \u0111\u1ec1u \u0111\u01b0\u1ee3c c\u00e1c \u0111\u1ed9i thi ph\u00e2n t\u00edch k\u1ef9. Ngo\u00e0i ra, k\u1ebf ho\u1ea1ch KPI (ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c) c\u0169ng \u0111\u01b0\u1ee3c c\u00e1c b\u1ea1n v\u1ea1ch r\u00f5 m\u1ed9t c\u00e1ch chi ti\u1ebft, TVC qu\u1ea3ng c\u00e1o c\u0169ng \u0111\u01b0\u1ee3c c\u00e1c b\u1ea1n \u0111\u1ea7u t\u01b0 t\u1eeb \u00fd t\u01b0\u1edfng, nh\u00e2n v\u1eadt, h\u00ecnh \u1ea3nh\u2026 \u0111\u1ec3 t\u1ea1o ra nh\u1eefng th\u00f4ng \u0111i\u1ec7p \u00fd ngh\u0129a v\u1ec1 m\u00e1y ch\u1ee5p \u1ea3nh in li\u1ec1n (instant camera), t\u1eeb \u0111\u00f3 th\u00fac \u0111\u1ea9y h\u00e0nh vi mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n

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H\u1ed9i \u0111\u1ed3ng \u0111\u00e1nh gi\u00e1 chia s\u1ebb nh\u1eefng nh\u1eadn x\u00e9t v\u00e0 c\u1ea3m x\u00fac \u0111\u1ebfn c\u00e1c ph\u1ea7n thi c\u1ee7a Nh\u00f3m th\u00ed sinh<\/figcaption><\/figure>\n\n\n\n

Sau “V\u00f2ng Chung k\u1ebft” c\u0103ng th\u1eb3ng, t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi \u0111\u00e3 h\u00e1o h\u1ee9c ch\u1edd \u0111\u1ee3i “\u0110\u00eam Gala trao gi\u1ea3i”. Cu\u1ed9c thi TVCreate 2023 <\/a>\u0111\u00e3 ch\u00ednh th\u1ee9c kh\u00e9p l\u1ea1i m\u1ed9t c\u00e1ch \u0111\u1ea7y tri\u1ec3n v\u1ecdng v\u00e0 k\u1ef3 v\u1ecdng. \u0110\u00e2y l\u00e0 m\u1ed9t h\u00e0nh tr\u00ecnh \u0111\u00e1ng nh\u1edb cho t\u1ea5t c\u1ea3 c\u1ea3 th\u00ed sinh v\u00e0 th\u00e0nh vi\u00ean ban t\u1ed5 ch\u1ee9c. <\/p>\n\n\n\n

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Nh\u1eefng kho\u1ea3nh kh\u1eafc c\u1ed5 v\u0169 c\u1ee7a kh\u00e1n gi\u1ea3 v\u00e0 Qu\u00fd Ph\u1ee5 huynh v\u1edbi c\u00e1c ph\u1ea7n thi c\u1ee7a Nh\u00f3m th\u00ed sinh<\/figcaption><\/figure>\n\n\n\n

K\u1ebft qu\u1ea3 chung cu\u1ed9c:<\/p>\n\n\n\n

\"\u2705\" Qu\u00e1n Qu\u00e2n: Nh\u00f3m DAKCO<\/p>\n\n\n\n

\"\u2705\" \u00c1 Qu\u00e2n: Nh\u00f3m SENSE TEAM<\/p>\n\n\n\n

\"\u2705\" Qu\u00fd Qu\u00e2n: Nh\u00f3m B\u1ed8 T\u1ee8 SI\u00caU \u0110\u1eb2NG<\/p>\n\n\n\n

\"\u2705\" 3 gi\u1ea3i Khuy\u1ebfn Kh\u00edch: Nh\u00f3m CH\u1ea0M , Nh\u00f3m DOUBLE S, Nh\u00f3m HAR<\/p>\n\n\n\n

\"\u2705\" Best Creative Idea: Nh\u00f3m SENSE TEAM<\/p>\n\n\n\n

\"\u2705\"Best Production: Nh\u00f3m B\u1ed8 T\u1ee8 SI\u00caU \u0110\u1eb2NG<\/p>\n\n\n\n

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Ch\u00fac m\u1eebng TOP 6 c\u1ee7a Cu\u1ed9c thi TVCreate 2023 \u0111\u00e3 d\u00e0nh \u0111\u01b0\u1ee3c Gi\u1ea3i th\u01b0\u1edfng qu\u00fd gi\u00e1 t\u1eeb ch\u01b0\u01a1ng tr\u00ecnh<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

T\u1ed1i ng\u00e0y 10\/6\/2023, kh\u00f4ng kh\u00ed s\u00f4i \u0111\u1ed9ng v\u00e0 ph\u1ea5n kh\u00edch \u0111\u00e3 tr\u00e0n ng\u1eadp kh\u1eafp kh\u00e1n ph\u00f2ng trong su\u1ed1t qu\u00e1 tr\u00ecnh “V\u00f2ng Chung k\u1ebft” c\u1ee7a cu\u1ed9c thi di\u1ec5n ra. T\u1eeb nh\u1eefng ph\u1ea7n tr\u00ecnh di\u1ec5n \u0111\u1ea7y s\u00e1ng t\u1ea1o, tinh th\u1ea7n tranh \u0111\u1ea5u \u0111\u1ebfn c\u00e1ch th\u1ec3 hi\u1ec7n \u0111\u1ed9i nh\u00f3m v\u00e0 c\u00e1 nh\u00e2n. T\u1ea1i \u0111\u00e2y, kh\u00e1n gi\u1ea3 \u0111\u00e3 c\u00f3 c\u01a1 h\u1ed9i ch\u1ee9ng ki\u1ebfn s\u1ef1 th\u1ec3 hi\u1ec7n xu\u1ea5t s\u1eafc t\u1eeb c\u00e1c nh\u00f3m th\u00ed sinh. T\u1ea5t c\u1ea3 \u0111\u1ec1u \u0111\u00e3 mang \u0111\u1ebfn nh\u1eefng gi\u00e2y ph\u00fat m\u00e3n nh\u00e3n cho kh\u00e1n gi\u1ea3 v\u00e0 ban gi\u00e1m kh\u1ea3o. S\u1ef1 tham gia c\u1ee7a ThS. Nguy\u1ec5n H\u1ea3i Ninh – Ph\u00f3 Hi\u1ec7u tr\u01b0\u1edfng Tr\u01b0\u1eddng…<\/p>\n","protected":false},"author":677,"featured_media":2672,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,7],"tags":[],"class_list":["post-2658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thong-tin","category-tin-noi-bat-vi"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/posts\/2658","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/users\/677"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/comments?post=2658"}],"version-history":[{"count":4,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/posts\/2658\/revisions"}],"predecessor-version":[{"id":4560,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/posts\/2658\/revisions\/4560"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/media\/2672"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/media?parent=2658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/categories?post=2658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/tags?post=2658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}