{"id":971,"date":"2022-03-14T15:25:51","date_gmt":"2022-03-14T08:25:51","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/ktqt\/dao-tao\/"},"modified":"2024-03-12T14:35:50","modified_gmt":"2024-03-12T07:35:50","slug":"en-digital-marketing","status":"publish","type":"education","link":"https:\/\/www.hoasen.edu.vn\/ktqt\/en\/education\/en-digital-marketing\/","title":{"rendered":"Digital Marketing"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Industry code: 7340114<\/strong><\/h2>\n\n\n\n<p>Digital Marketing program (Regular University System) major gives learners creative and thinking skills on digital platforms, helping businesses reach customers on all media (Email, Website, Facebook, \u2026) Through the above platforms, Digital Marketing will build a strong brand and sustainably develop a business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Program advantages<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pioneering Digital Marketing training in Vietnam;<\/li>\n\n\n\n<li>Designed for high practicality and taught in English;<\/li>\n\n\n\n<li>Offers studies with a team of experienced lecturers and business experts.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>International quality tests and certificates have been achieved:<\/strong><\/h2>\n\n\n\t\t<!-- ================================================== -->\r\n\t\t<!-- CERTIFICATIONS -->\r\n\t\t<!-- ================================================== -->\r\n\t\t<div class=\"vc-partner--top text-center jsCert\">\r\n\t\t\t<div class=\"container position-relative\">\r\n\t\t\t\t<div class=\"swiper-container d-inline-block\" id=\"certblock_c46c7a5fa830539e91c969a2968f33fa\">\r\n\t\t\t\t\t<div class=\"swiper-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\" class=\"vc-partner__item d-flex align-items-center justify-content-center\">\r\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-content\/uploads\/sites\/15\/2024\/02\/image-82.png\" alt=\"\">\r\n\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\" class=\"vc-partner__item d-flex align-items-center justify-content-center\">\r\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-content\/uploads\/sites\/15\/2024\/02\/image-83.png\" alt=\"\">\r\n\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\" class=\"vc-partner__item d-flex align-items-center justify-content-center\">\r\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-content\/uploads\/sites\/15\/2024\/02\/image-84.png\" alt=\"\">\r\n\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t\n\n\n<h2 class=\"wp-block-heading\"><strong>Study program:<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Provides learners with knowledge to understand customer profiles and to practice using digital marketing tools for measuring and optimizing marketing campaigns;<\/li>\n\n\n\n<li>Typical subjects include: Consumer Behavior in the Digital Environment, Digital Media, Search Engine Optimization (SEO), Mobile Platform Marketing and Social Media, Digital Marketing Data Analysis, Customer Relationship Management and Online Strategy, Programmatic Advertising.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Career opportunities:<\/strong><\/h2>\n\n\n\n<p>The demand for Digital Marketing human resources is increasing in all business fields with competitive salaries. Opportunities to work in the following fields:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Electronic communications specialist;<\/li>\n\n\n\n<li>Brand management;<\/li>\n\n\n\n<li>Automation marketing;<\/li>\n\n\n\n<li>Digital marketing management;<\/li>\n\n\n\n<li>Social media management.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"hsu-iframe\"><iframe loading=\"lazy\" title=\"H\u1ecdc ng\u00e0nh Marketing v\u00e0 ng\u00e0nh Digital Marketing l\u00e0 ph\u1ea3i s\u00e1ng t\u1ea1o!?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/9T2UZuFT-Ww?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cTechnological advancements have transformed marketing activities and tools.. Today, businesses apply technology thoroughly in the field of Marketing such as AI, chatbots, collecting data on social networks, tracking users on the Internet\u2026 to reach customers. Digital Marketing industry will be the guideline for future marketing activities.\u201d<\/p>\n\n\n\n<p>Dr. Doan Minh Chau, Director of the Institute of Graduate and Leadership Training, Hoa Sen University.<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Industry code: 7340114 Digital Marketing program (Regular University System) major gives learners creative and thinking skills on digital platforms, helping businesses reach customers on all media (Email, Website, Facebook, \u2026) Through the above platforms, Digital Marketing will build a strong brand and sustainably develop a business. Program advantages International quality tests and certificates have been achieved: Study program: Career opportunities: The demand for Digital Marketing human resources is increasing in all business fields with competitive salaries. Opportunities to work in the following fields: \u201cTechnological advancements have transformed marketing activities and tools.. Today, businesses apply technology thoroughly in the field of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":571,"menu_order":0,"template":"","meta":[],"education_cat":[],"class_list":["post-971","education","type-education","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/education\/971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/education"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/types\/education"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":10,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/education\/971\/revisions"}],"predecessor-version":[{"id":4625,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/education\/971\/revisions\/4625"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/media\/571"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/media?parent=971"}],"wp:term":[{"taxonomy":"education_cat","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/ktqt\/wp-json\/wp\/v2\/education_cat?post=971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}