{"id":6909,"date":"2025-11-02T13:38:26","date_gmt":"2025-11-02T13:38:26","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/event\/?p=6909"},"modified":"2025-11-05T01:51:35","modified_gmt":"2025-11-05T01:51:35","slug":"workshop-ung-dung-ai-automation-trong-marketing-toi-da-hieu-qua-hoat-dong-kinh-doanh-marketing","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/event\/workshop-ung-dung-ai-automation-trong-marketing-toi-da-hieu-qua-hoat-dong-kinh-doanh-marketing\/","title":{"rendered":"Workshop “\u1ee8ng d\u1ee5ng AI Automation trong Marketing” – t\u1ed1i \u0111a hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh & Marketing"},"content":{"rendered":"\n

Trong th\u1eddi \u0111\u1ea1i tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) \u0111ang thay \u0111\u1ed5i m\u1ea1nh m\u1ebd c\u00e1ch doanh nghi\u1ec7p ti\u1ebfp c\u1eadn, ch\u0103m s\u00f3c v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, marketer th\u1ebf h\u1ec7 m\u1edbi c\u1ea7n trang b\u1ecb cho m\u00ecnh nh\u1eefng k\u1ef9 n\u0103ng v\u00e0 c\u00f4ng c\u1ee5 ph\u00f9 h\u1ee3p \u0111\u1ec3 kh\u00f4ng b\u1ecb \u201cb\u1ecf l\u1ea1i ph\u00eda sau\u201d.<\/strong><\/p>\n\n\n\n

Nh\u1eb1m gi\u00fap sinh vi\u00ean hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 \u1ee9ng d\u1ee5ng th\u1ef1c ti\u1ec5n c\u1ee7a AI trong Marketing, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen (HSU) t\u1ed5 ch\u1ee9c workshop v\u1edbi ch\u1ee7 \u0111\u1ec1:<\/p>\n\n\n\n

\u201c\u1ee8ng d\u1ee5ng AI Automation nh\u1eb1m t\u1ed1i \u0111a h\u00f3a hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh & Marketing\u201d<\/strong><\/p>\n\n\n\n

– Di\u1ec5n gi\u1ea3:<\/strong> Anh Phan Ho\u00e0ng Ba \u2013 CEO & Founder Smax AI<\/p>\n\n\n\n

– Host:<\/strong> ThS. H\u1ed3ng Qu\u00fd \u2013 Gi\u1ea3ng vi\u00ean Khoa Marketing \u2013 Truy\u1ec1n th\u00f4ng<\/p>\n\n\n\n

C\u1eadp nh\u1eadt xu h\u01b0\u1edbng \u2013 Tr\u1ea3i nghi\u1ec7m th\u1ef1c t\u1ebf c\u00f9ng chuy\u00ean gia AI<\/h2>\n\n\n\n
\n

Tham gia workshop, sinh vi\u00ean s\u1ebd c\u00f3 c\u01a1 h\u1ed9i:<\/p>\n\n\n\n

    \n
  1. Tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp c\u00e1ch AI t\u1ef1 \u0111\u1ed9ng t\u01b0 v\u1ea5n v\u00e0 b\u00e1n h\u00e0ng trong th\u1ef1c t\u1ebf doanh nghi\u1ec7p.<\/li>\n\n\n\n
  2. T\u00ecm hi\u1ec3u AI Insight \u2013 c\u00f4ng c\u1ee5 gi\u00fap d\u1ef1 \u0111o\u00e1n h\u00e0nh vi kh\u00e1ch h\u00e0ng v\u00e0 th\u1ef1c h\u00e0nh ngay tr\u00ean n\u1ec1n t\u1ea3ng SmaxAI.<\/li>\n\n\n\n
  3. Kh\u00e1m ph\u00e1 Automation CRM, b\u00ed quy\u1ebft gi\u00fap doanh nghi\u1ec7p duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n t\u1ec7p kh\u00e1ch h\u00e0ng trung th\u00e0nh.<\/li>\n\n\n\n
  4. Nh\u1eadn \u0111i\u1ec3m r\u00e8n luy\u1ec7n v\u00e0 Gi\u1ea5y ch\u1ee9ng nh\u1eadn<\/li>\n<\/ol>\n\n\n\n

    \u0110\u1eebng b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i \u201cb\u1eaft s\u00f3ng\u201d AI trong Marketing!<\/p>\n\n\n\n

    V\u1edbi h\u01a1n 15 n\u0103m kinh nghi\u1ec7m trong l\u0129nh v\u1ef1c AI v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a, di\u1ec5n gi\u1ea3 Phan Ho\u00e0ng Ba s\u1ebd mang \u0111\u1ebfn nh\u1eefng g\u00f3c nh\u00ecn th\u1ef1c t\u1ebf, d\u1ec5 hi\u1ec3u v\u00e0 \u1ee9ng d\u1ee5ng ngay \u0111\u01b0\u1ee3c cho sinh vi\u00ean ng\u00e0nh Marketing \u2013 Truy\u1ec1n th\u00f4ng.<\/p>\n\n\n\n

    TH\u00d4NG TIN S\u1ef0 KI\u1ec6N<\/strong><\/p>\n<\/blockquote>\n\n\n\n

      \n
    • Th\u1eddi gian:<\/strong> 9h00 \u2013 12h00, Th\u1ee9 T\u01b0, ng\u00e0y 05\/11\/2025<\/li>\n\n\n\n
    • \u0110\u1ecba \u0111i\u1ec3m:<\/strong> H\u1ed9i tr\u01b0\u1eddng L\u1ea7u 9 \u2013 Tr\u1ee5 s\u1edf Nguy\u1ec5n V\u0103n Tr\u00e1ng<\/li>\n<\/ul>\n\n\n\n

      \u0110\u0103ng k\u00fd ngay h\u00f4m nay \u0111\u1ec3 b\u1eaft k\u1ecbp l\u00e0n s\u00f3ng AI trong Marketing v\u00e0 chu\u1ea9n b\u1ecb h\u00e0nh trang cho t\u01b0\u01a1ng lai.<\/p>\n\n\n\n

      <\/p>\n","protected":false},"excerpt":{"rendered":"

      Trong th\u1eddi \u0111\u1ea1i tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) \u0111ang thay \u0111\u1ed5i m\u1ea1nh m\u1ebd c\u00e1ch doanh nghi\u1ec7p ti\u1ebfp c\u1eadn, ch\u0103m s\u00f3c v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, marketer th\u1ebf h\u1ec7 m\u1edbi c\u1ea7n trang b\u1ecb cho m\u00ecnh nh\u1eefng k\u1ef9 n\u0103ng v\u00e0 c\u00f4ng c\u1ee5 ph\u00f9 h\u1ee3p \u0111\u1ec3 kh\u00f4ng b\u1ecb \u201cb\u1ecf l\u1ea1i ph\u00eda sau\u201d. Nh\u1eb1m gi\u00fap sinh vi\u00ean hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 \u1ee9ng d\u1ee5ng th\u1ef1c ti\u1ec5n c\u1ee7a AI trong Marketing, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Hoa Sen (HSU) t\u1ed5 ch\u1ee9c workshop v\u1edbi ch\u1ee7 \u0111\u1ec1: \u201c\u1ee8ng d\u1ee5ng AI Automation nh\u1eb1m t\u1ed1i \u0111a h\u00f3a hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng kinh doanh & Marketing\u201d – Di\u1ec5n gi\u1ea3: Anh Phan Ho\u00e0ng Ba…<\/p>\n","protected":false},"author":5540,"featured_media":6993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[257,1234,81],"class_list":["post-6909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-su-kien","tag-dai-hoc-hoa-sen","tag-khoa-marketing-truyen-thong","tag-sinh-vien-hoa-sen"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/posts\/6909","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/users\/5540"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/comments?post=6909"}],"version-history":[{"count":6,"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/posts\/6909\/revisions"}],"predecessor-version":[{"id":6916,"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/posts\/6909\/revisions\/6916"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/media\/6993"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/media?parent=6909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/categories?post=6909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/event\/wp-json\/wp\/v2\/tags?post=6909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}