{"id":653,"date":"2024-04-25T11:11:38","date_gmt":"2024-04-25T04:11:38","guid":{"rendered":"https:\/\/www.hoasen.edu.vn\/demontfort\/?p=653"},"modified":"2024-05-21T18:22:23","modified_gmt":"2024-05-21T11:22:23","slug":"chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa","status":"publish","type":"post","link":"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/","title":{"rendered":"Ch\u1ecdn H\u1ecdc Marketing &#8211; Ng\u00e0nh H\u1ecdc Ph\u00e1t Tri\u1ec3n B\u1ec1n V\u1eefng C\u00f9ng Th\u1eddi K\u1ef3 C\u00f4ng Nghi\u1ec7p H\u00f3a"},"content":{"rendered":"\n<p>Trong th\u1eddi k\u1ef3 c\u00f4ng nghi\u1ec7p ho\u00e1, hi\u1ec7n \u0111\u1ea1i ho\u00e1 c\u00f4ng nghi\u1ec7p 4.0, th\u1ecb hi\u1ebfu c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 xu h\u01b0\u1edbng thay \u0111\u1ed5i r\u1ea5t nhanh v\u00e0 li\u00ean t\u1ee5c. V\u1eady n\u00ean, Marketing l\u00e0 m\u1ed9t ng\u00e0nh ngh\u1ec1 r\u1ea5t n\u0103ng \u0111\u1ed9ng v\u00e0 lu\u00f4n ph\u1ea3i c\u00f3 s\u1ef1 thay \u0111\u1ed5i, c\u1ea3i ti\u1ebfn \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng nhu c\u1ea7u kh\u00e1c nhau c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.&nbsp;<\/p>\n\n\n\n<p>H\u1ecdc Marketing h\u1ecdc g\u00ec? N\u00ean h\u1ecdc ng\u00e0nh Marketing \u1edf \u0111\u00e2u? H\u00e3y c\u00f9ng t\u00ecm hi\u1ec3u th\u00f4ng qua b\u00e0i vi\u1ebft n\u00e0y nh\u00e9!<\/p>\n\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >N\u1ed9i dung b&agrave;i vi\u1ebft<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#1_Vi_sao_Marketing_quan_trong_trong_hoat_dong_van_hanh_kinh_doanh\" title=\"1. V\u00ec sao Marketing quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng v\u1eadn h\u00e0nh kinh doanh?\">1. V\u00ec sao Marketing quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng v\u1eadn h\u00e0nh kinh doanh?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#2_Mach_ban_nhung_thong_tin_can_hoc_cua_nganh_Marketing\" title=\"2. M\u00e1ch b\u1ea1n nh\u1eefng th\u00f4ng tin c\u1ea7n h\u1ecdc c\u1ee7a ng\u00e0nh Marketing\">2. M\u00e1ch b\u1ea1n nh\u1eefng th\u00f4ng tin c\u1ea7n h\u1ecdc c\u1ee7a ng\u00e0nh Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#3_Top_3_li_do_ban_nen_hoc_Marketing\" title=\"3. Top 3 l\u00ed do b\u1ea1n n\u00ean h\u1ecdc Marketing\">3. Top 3 l\u00ed do b\u1ea1n n\u00ean h\u1ecdc Marketing<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#31_Lua_chon_hoc_tap_da_dang\" title=\"3.1 L\u1ef1a ch\u1ecdn h\u1ecdc t\u1eadp \u0111a d\u1ea1ng\">3.1 L\u1ef1a ch\u1ecdn h\u1ecdc t\u1eadp \u0111a d\u1ea1ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#32_Co_hoi_nghe_nghiep_rong_mo\" title=\"3.2 C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p r\u1ed9ng m\u1edf\">3.2 C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p r\u1ed9ng m\u1edf<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#33_Marketing_co_the_lam_trong_da_linh_vuc\" title=\"3.3 Marketing c\u00f3 th\u1ec3 l\u00e0m trong \u0111a l\u0129nh v\u1ef1c\">3.3 Marketing c\u00f3 th\u1ec3 l\u00e0m trong \u0111a l\u0129nh v\u1ef1c<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#4_Co_hoi_nghe_nghiep_cua_nganh_Marketing_danh_cho_sinh_voi_moi_tot_nghiep\" title=\"4. C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p c\u1ee7a ng\u00e0nh Marketing d\u00e0nh cho sinh v\u1edbi m\u1edbi t\u1ed1t nghi\u1ec7p\">4. C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p c\u1ee7a ng\u00e0nh Marketing d\u00e0nh cho sinh v\u1edbi m\u1edbi t\u1ed1t nghi\u1ec7p<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#5_Sinh_vien_theo_hoc_nganh_Marketing_can_trang_bi_nhung_ky_nang_gi_de_thanh_cong\" title=\"5. Sinh vi\u00ean theo h\u1ecdc ng\u00e0nh Marketing c\u1ea7n trang b\u1ecb nh\u1eefng k\u1ef9 n\u0103ng g\u00ec \u0111\u1ec3 th\u00e0nh c\u00f4ng?\">5. Sinh vi\u00ean theo h\u1ecdc ng\u00e0nh Marketing c\u1ea7n trang b\u1ecb nh\u1eefng k\u1ef9 n\u0103ng g\u00ec \u0111\u1ec3 th\u00e0nh c\u00f4ng?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#6_Vi_sao_nen_chon_hoc_Marketing_tai_Chuong_trinh_Hoa_Sen_%E2%80%93_De_Montfort\" title=\"6. V\u00ec sao n\u00ean ch\u1ecdn h\u1ecdc Marketing t\u1ea1i Ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen &#8211; De Montfort?\">6. V\u00ec sao n\u00ean ch\u1ecdn h\u1ecdc Marketing t\u1ea1i Ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen &#8211; De Montfort?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/chon-hoc-marketing-nganh-hoc-phat-trien-ben-vung-cung-thoi-ky-cong-nghiep-hoa\/#7_Phuong_thuc_tuyen_sinh\" title=\"7. Ph\u01b0\u01a1ng th\u1ee9c tuy\u1ec3n sinh\">7. Ph\u01b0\u01a1ng th\u1ee9c tuy\u1ec3n sinh<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Vi_sao_Marketing_quan_trong_trong_hoat_dong_van_hanh_kinh_doanh\"><\/span>1. V\u00ec sao Marketing quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng v\u1eadn h\u00e0nh kinh doanh?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Marketing l\u00e0 b\u1ed9 ph\u1eadn kh\u00f4ng th\u1ec3 thi\u1ebfu trong ho\u1ea1t \u0111\u1ed9ng kinh doanh, nh\u1eb1m t\u1ed1i \u01b0u h\u00f3a doanh s\u1ed1 b\u00e1n h\u00e0ng. M\u1ee5c ti\u00eau l\u00e0 t\u1ea1o gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng v\u00e0 doanh nghi\u1ec7p qua m\u1ed1i quan h\u1ec7, s\u1ea3n ph\u1ea9m h\u1ea5p d\u1eabn, v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb. C\u00e1c chuy\u00ean gia c\u1ea7n k\u1ef9 n\u0103ng nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, qu\u1ea3ng c\u00e1o s\u00e1ng t\u1ea1o, qu\u1ea3n l\u00fd d\u1ef1 \u00e1n, v\u00e0 giao ti\u1ebfp. Marketing \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u0111\u00f3ng g\u00f3p v\u00e0o t\u0103ng c\u01b0\u1eddng doanh s\u1ed1 b\u00e1n h\u00e0ng trong kinh doanh.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"835\" height=\"577\" src=\"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/06-nganh-marketing-la-gi.png\" alt=\"Ng\u00e0nh Marketing\" class=\"wp-image-1182\" style=\"width:835px;height:auto\" srcset=\"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/06-nganh-marketing-la-gi.png 835w, https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/06-nganh-marketing-la-gi-300x207.png 300w, https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/06-nganh-marketing-la-gi-768x531.png 768w\" sizes=\"auto, (max-width: 835px) 100vw, 835px\" \/><figcaption class=\"wp-element-caption\"><em>Marketing l\u00e0 g\u00ec? C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p c\u1ee7a Marketing v\u1eabn l\u00e0 s\u1ef1 quan t\u00e2m r\u1ea5t l\u1edbn \u0111\u1ed1i v\u1edbi c\u00e1c b\u1ea1n h\u1ecdc sinh v\u00e0 ph\u1ee5 huynh<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Mach_ban_nhung_thong_tin_can_hoc_cua_nganh_Marketing\"><\/span>2. M\u00e1ch b\u1ea1n nh\u1eefng th\u00f4ng tin c\u1ea7n h\u1ecdc c\u1ee7a ng\u00e0nh Marketing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>T\u1ea1i ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen &#8211; De Montfort, sinh vi\u00ean theo h\u1ecdc ng\u00e0nh Marketing s\u1ebd \u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c h\u1ecdc nh\u1eefng ki\u1ebfn th\u1ee9c nh\u01b0 sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u1eafm v\u1eefng c\u00e1c ki\u1ebfn th\u1ee9c Marketing, m\u1ed1i li\u00ean k\u1ebf gi\u1eefa c\u00e1c ki\u1ebfn th\u1ee9c Marketing v\u00e0 \u00e1p d\u1ee5ng thu\u1ea7n th\u1ee5c trong c\u00f4ng vi\u1ec7c th\u1ef1c t\u1ebf;<\/li>\n\n\n\n<li>C\u00f3 kh\u1ea3 n\u0103ng x\u00e1c \u0111\u1ecbnh c\u00e1c t\u00e1c \u0111\u1ed9ng c\u1ee7a kh\u00eda c\u1ea1nh \u0111\u1ea1o \u0111\u1ee9c t\u1ed5 ch\u1ee9c, ch\u00ednh tr\u1ecb, x\u00e3 h\u1ed9i, c\u00f4ng ngh\u1ec7, v\u0103n h\u00f3a trong m\u00f4i tr\u01b0\u1eddng Marketing;<\/li>\n\n\n\n<li>C\u00f3 kh\u1ea3 n\u0103ng \u0111\u00e0m ph\u00e1n v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng Marketing trong b\u1ed1i c\u1ea3nh ph\u1ee9c t\u1ea1p c\u1ee7a ng\u00e0nh, doanh nghi\u1ec7p, x\u00e3 h\u1ed9i v\u00e0 to\u00e0n c\u1ea7u;<\/li>\n\n\n\n<li>C\u00f3 kh\u1ea3 n\u0103ng ch\u1ecdn v\u00e0 \u00e1p d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p v\u00e0 k\u1ef9 thu\u1eadt ph\u00f9 h\u1ee3p nh\u1eb1m ph\u00e1t tri\u1ec3n c\u00e1c gi\u1ea3i ph\u00e1p d\u1ef1a tr\u00ean s\u1ed1 li\u1ec7u v\u1ec1 c\u00e1c th\u00e1ch th\u1ee9c Marketing hi\u1ec7n nay;<\/li>\n\n\n\n<li>C\u00f3 kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 kh\u00e1ch h\u00e0ng, th\u1ecb tr\u01b0\u1eddng, th\u01b0\u01a1ng hi\u1ec7u, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 \u0111\u1ec1 xu\u1ea5t, x\u00e1c minh v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c gi\u1ea3i ph\u00e1p Marketing hi\u1ec7u qu\u1ea3;<\/li>\n\n\n\n<li>C\u00f3 th\u1ec3 n\u00e2ng cao v\u00e0 \u00e1p d\u1ee5ng c\u00e1c gi\u00e1 tr\u1ecb, k\u1ef9 n\u0103ng, ki\u1ebfn th\u1ee9c v\u00e0 c\u00e1ch \u1ee9ng ph\u00f3 trong c\u00f4ng vi\u1ec7c \u0111\u1ec3 g\u00f3p ph\u1ea7n ph\u00e1t tri\u1ec3n m\u1ed9t th\u1ebf gi\u1edbi c\u00f4ng minh, ho\u00e0 b\u00ecnh v\u00e0 b\u1ec1n v\u1eefng.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Top_3_li_do_ban_nen_hoc_Marketing\"><\/span>3. Top 3 l\u00ed do b\u1ea1n n\u00ean h\u1ecdc Marketing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"31_Lua_chon_hoc_tap_da_dang\"><\/span>3.1 L\u1ef1a ch\u1ecdn h\u1ecdc t\u1eadp \u0111a d\u1ea1ng<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>V\u00ec ng\u00e0nh Marketing l\u00e0 ng\u00e0nh h\u1ecdc ph\u1ed5 bi\u1ebfn n\u00ean h\u1ea7u nh\u01b0 c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc, cao \u0111\u1eb3ng, trung t\u00e2m ngh\u1ec1 \u0111\u1ec1u c\u00f3 ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o cho ng\u00e0nh n\u00e0y. H\u1ecdc sinh c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng l\u1ef1a ch\u1ecdn \u0111\u01b0\u1ee3c m\u00f4i tr\u01b0\u1eddng ph\u00f9 h\u1ee3p v\u1edbi \u0111i\u1ec1u ki\u1ec7n c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"32_Co_hoi_nghe_nghiep_rong_mo\"><\/span>3.2 C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p r\u1ed9ng m\u1edf<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Marketing l\u00e0 ho\u1ea1t \u0111\u1ed9ng quan tr\u1ecdng mang l\u1ea1 l\u1ee3i nhu\u1eadn trong ho\u1ea1t \u0111\u1ed9ng kinh doanh n\u00ean c\u00e1c c\u00f4ng ty, doanh nghi\u1ec7p \u0111\u1ec1u c\u1ea7n ph\u1ea3i c\u00f3 b\u1ed9 ph\u1eadn n\u00e0y trong b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh c\u1ee7a m\u00ecnh. Ngo\u00e0i ra, v\u1edbi ki\u1ebfn th\u1ee9c marketing, sinh vi\u00ean c\u00f3 th\u1ec3 nh\u1eadn th\u00eam c\u00e1c c\u00f4ng vi\u1ec7c ph\u1ee5 ho\u1eb7c h\u1ecdc th\u00eam ki\u1ebfn th\u1ee9c v\u1ec1 qu\u1ea3n tr\u1ecb kinh doanh \u0111\u1ec3 kh\u1edfi nghi\u1ec7p.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"33_Marketing_co_the_lam_trong_da_linh_vuc\"><\/span>3.3 Marketing c\u00f3 th\u1ec3 l\u00e0m trong \u0111a l\u0129nh v\u1ef1c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u0110\u00e2y l\u00e0 ngh\u1ec1 kh\u00e1 \u0111\u1eb7c bi\u1ec7t, c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c trong m\u1ecdi l\u0129nh v\u1ef1c: t\u1eeb s\u1ee9c kh\u1ecfe, gi\u1ea3i tr\u00ed, l\u00e0m \u0111\u1eb9p, gi\u00e1o d\u1ee5c,&#8230; Sinh vi\u00ean t\u1ed1t nghi\u1ec7p ng\u00e0nh Marketing c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn th\u00eam l\u0129nh v\u1ef1c m\u00ecnh y\u00eau th\u00edch \u0111\u1ec3 c\u00f4ng t\u00e1c.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Co_hoi_nghe_nghiep_cua_nganh_Marketing_danh_cho_sinh_voi_moi_tot_nghiep\"><\/span>4. C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p c\u1ee7a ng\u00e0nh Marketing d\u00e0nh cho sinh v\u1edbi m\u1edbi t\u1ed1t nghi\u1ec7p<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 v\u1ecb tr\u00ed li\u00ean quan \u0111\u1ebfn ng\u00e0nh Marketing:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Content writer (Ng\u01b0\u1eddi vi\u1ebft n\u1ed9i dung): Ph\u1ee5 tr\u00e1ch n\u1ed9i dung c\u1ee7a doanh nghi\u1ec7p t\u1eeb b\u00e0i vi\u1ebft tr\u00ean web, n\u1ed9i dung email, n\u1ed9i dung fanpage, h\u1ed3 s\u01a1 c\u00f4ng ty, k\u1ecbch b\u1ea3n video,\u2026<\/li>\n\n\n\n<li>Sale (B\u00e1n h\u00e0ng): T\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng v\u00e0 thuy\u1ebft ph\u1ee5c h\u1ecd s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty.<\/li>\n\n\n\n<li>Video Editor: Ph\u1ee5 tr\u00e1ch quay d\u1ef1ng clip cho doanh nghi\u1ec7p. V\u1edbi v\u1ecb tr\u00ed n\u00e0y b\u1ea1n c\u1ea7n c\u00f3 th\u00eam k\u1ef9 n\u0103ng quay d\u1ef1ng video.<\/li>\n\n\n\n<li>Event Planner (Chuy\u00ean vi\u00ean t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n).<\/li>\n\n\n\n<li>Brand Manager (Qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u): Qu\u1ea3n l\u00fd m\u1ecdi ho\u1ea1t \u0111\u1ed9ng Marketing c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n\n\n\n<li>Public Relations Manager (Qu\u1ea3n l\u00fd Quan h\u1ec7 c\u00f4ng ch\u00fang).<\/li>\n\n\n\n<li>Chuy\u00ean vi\u00ean Ph\u00e2n t\u00edch D\u1eef li\u1ec7u Ti\u1ebfp th\u1ecb (Marketing Data Analyst)<\/li>\n\n\n\n<li>Kh\u1edfi nghi\u1ec7p kinh doanh: S\u1eed d\u1ee5ng ki\u1ebfn th\u1ee9c v\u1ec1 Marketing \u0111\u1ec3 kh\u1edfi nghi\u1ec7p v\u00e0 qu\u1ea3n l\u00fd doanh nghi\u1ec7p ri\u00eang.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/04\/11_0.png\" alt=\"\" class=\"wp-image-944\" srcset=\"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/04\/11_0.png 900w, https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/04\/11_0-300x200.png 300w, https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/04\/11_0-768x512.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Sinh_vien_theo_hoc_nganh_Marketing_can_trang_bi_nhung_ky_nang_gi_de_thanh_cong\"><\/span>5. Sinh vi\u00ean theo h\u1ecdc ng\u00e0nh Marketing c\u1ea7n trang b\u1ecb nh\u1eefng k\u1ef9 n\u0103ng g\u00ec \u0111\u1ec3 th\u00e0nh c\u00f4ng?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sinh vi\u00ean t\u1ed1t nghi\u1ec7p ng\u00e0nh Marketing c\u1ea7n c\u00f3 nh\u1eefng t\u1ed1 ch\u1ea5t sau \u0111\u1ec3 th\u00e0nh c\u00f4ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u0103ng \u0110\u1ed9ng v\u00e0 Nhi\u1ec7t T\u00ecnh: \u0110i\u1ec1u n\u00e0y gi\u00fap t\u1ea1o ra chi\u1ebfn l\u01b0\u1ee3c s\u00e1ng t\u1ea1o v\u00e0 gi\u1ea3i ph\u00e1p qu\u1ea3ng c\u00e1o, l\u00e0m cho th\u01b0\u01a1ng hi\u1ec7u g\u1ea7n g\u0169i h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Nh\u1ea1y B\u00e9n v\u00e0 N\u1eafm B\u1eaft Th\u1ecb Tr\u01b0\u1eddng: S\u1ef1 nh\u1ea1y b\u00e9n gi\u00fap hi\u1ec3u r\u00f5 h\u00e0nh vi kh\u00e1ch h\u00e0ng v\u00e0 t\u00ecm ra chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.<\/li>\n\n\n\n<li>Kh\u1ea3 N\u0103ng Giao Ti\u1ebfp: Thi\u1ebft y\u1ebfu \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t th\u00f4ng tin qua ng\u00f4n ng\u1eef v\u00e0 h\u00ecnh \u1ea3nh, \u0111i\u1ec1u ch\u1ec9nh th\u00e1i \u0111\u1ed9 ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng.<\/li>\n\n\n\n<li>T\u01b0 Duy v\u00e0 S\u00e1ng T\u1ea1o: S\u1ef1 s\u00e1ng t\u1ea1o li\u00ean t\u1ee5c l\u00e0 quan tr\u1ecdng \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Ham H\u1ecdc H\u1ecfi: Ki\u1ebfn th\u1ee9c v\u1ec1 v\u0103n h\u00f3a, kinh t\u1ebf, v\u00e0 x\u00e3 h\u1ed9i s\u1ebd gi\u00fap n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c, \u0111\u00f2i h\u1ecfi s\u1ef1 ham h\u1ecdc h\u1ecfi v\u00e0 kh\u00f4ng ng\u1eebng trau d\u1ed3i ki\u1ebfn th\u1ee9c.<\/li>\n\n\n\n<li>Tinh Th\u1ea7n L\u00e0m Vi\u1ec7c Nh\u00f3m: Marketing hi\u1ec7u qu\u1ea3 \u0111\u00f2i h\u1ecfi s\u1ef1 h\u1ee3p t\u00e1c gi\u1eefa nhi\u1ec1u b\u1ed9 ph\u1eadn kh\u00e1c nhau. Tinh th\u1ea7n l\u00e0m vi\u1ec7c nh\u00f3m l\u00e0 ch\u00eca kh\u00f3a quan tr\u1ecdng.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Vi_sao_nen_chon_hoc_Marketing_tai_Chuong_trinh_Hoa_Sen_%E2%80%93_De_Montfort\"><\/span>6. V\u00ec sao n\u00ean ch\u1ecdn h\u1ecdc Marketing t\u1ea1i Ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen &#8211; De Montfort?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nh\u1eadn b\u1eb1ng \u0110\u1ea1i h\u1ecdc V\u01b0\u01a1ng qu\u1ed1c Anh, gi\u00e1 tr\u1ecb to\u00e0n c\u1ea7u<\/li>\n\n\n\n<li>Th\u1eddi gian h\u1ecdc r\u00fat ng\u1eafn ch\u1ec9 c\u00f2n 3-3.5 n\u0103m<\/li>\n\n\n\n<li>Ti\u1ebft ki\u1ec7m 80% chi ph\u00ed khi h\u1ecdc t\u1ea1i Anh Qu\u1ed1c<\/li>\n\n\n\n<li>C\u01a1 s\u1edf h\u1ecdc t\u1eadp hi\u1ec7n \u0111\u1ea1i t\u1ea1i trung t\u00e2m Qu\u1eadn 1<\/li>\n<\/ul>\n\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Phuong_thuc_tuyen_sinh\"><\/span>7. <strong>Ph\u01b0\u01a1ng th\u1ee9c tuy\u1ec3n sinh<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Hi\u1ec7n nay, Ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen &#8211; De Montfort \u0111ang m\u1edf x\u00e9t tuy\u1ec3n theo c\u00e1c h\u00ecnh th\u1ee9c sau:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n tr\u00ean k\u1ebft qu\u1ea3 K\u1ef3 thi Trung h\u1ecdc ph\u1ed5 th\u00f4ng qu\u1ed1c gia n\u0103m 2024<\/li>\n\n\n\n<li>Ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n tr\u00ean h\u1ecdc b\u1ea1 Trung h\u1ecdc ph\u1ed5 th\u00f4ng<\/li>\n\n\n\n<li>Ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n tr\u00ean k\u1ebft qu\u1ea3 k\u1ef3 thi \u0111\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c \u0110H Qu\u1ed1c gia H\u00e0 N\u1ed9i v\u00e0 \u0110H Qu\u1ed1c gia TP.HCM 2024<\/li>\n<\/ol>\n\n\n\n<p><em>| Xem th\u00eam\u00a0<u><a href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/thong-bao-tuyen-sinh-chuong-trinh-hoa-sen-de-montfort-nam-2024\/\" target=\"_blank\" rel=\"noreferrer noopener\">Th\u00f4ng b\u00e1o Tuy\u1ec3n sinh Ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen &#8211; De Montfort &#8211; N\u0103m 2024<\/a><\/u><\/em><\/p>\n\n\n\n<p>Ngo\u00e0i ra, ch\u01b0\u01a1ng tr\u00ecnh \u0111ang c\u00f3 h\u1ecdc b\u1ed5ng l\u00ean \u0111\u1ebfn 100% d\u00e0nh cho c\u00e1c b\u1ea1n c\u00f3 th\u00e0nh t\u00edch t\u1ed1t trong h\u1ecdc t\u1eadp. Li\u00ean h\u1ec7 ngay v\u1edbi ch\u00fang t\u00f4i \u0111\u1ec3 th\u00eam th\u00f4ng tin!<\/p>\n\n\n\n<p>__________________<br><strong>LI\u00caN H\u1ec6 T\u01af V\u1ea4N: Ch\u01b0\u01a1ng tr\u00ecnh Hoa Sen &#8211; De Montfort &#8211; Vi\u1ec7n \u0110\u00e0o t\u1ea1o Qu\u1ed1c t\u1ebf<\/strong><\/p>\n\n\n\n<p>Nhanh ch\u00f3ng n\u1ed9p h\u1ed3 s\u01a1 x\u00e9t tuy\u1ec3n<strong>&nbsp;<a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSf-mIRGRW_EBowKjYYf8WKCSB98-JI7dBLGPsjGHRCsCv_ZyA\/viewform?usp=send_form\" target=\"_blank\" rel=\"noopener\">t\u1ea1i \u0111\u00e2y<\/a><\/strong>.<\/p>\n\n\n\n<p>? \u0110\u1ecba ch\u1ec9: Ph\u00f2ng 1007, L\u1ea7u 10, 08 Nguy\u1ec5n V\u0103n Tr\u00e1ng, P. B\u1ebfn Th\u00e0nh, Qu\u1eadn 1, TP. H\u1ed3 Ch\u00ed Minh<br>\u260e\ufe0f \u0110i\u1ec7n tho\u1ea1i: 028 7309 1991 (S\u1ed1 n\u1ed9i b\u1ed9: 4792)<br>? Hotline: 0888 275 276<br>\u2709\ufe0f Email:\u202fdemontfort@hoasen.edu.vn<br>? Website:\u202f<a href=\"https:\/\/www.hoasen.edu.vn\/demontfort\/\">https:\/\/www.hoasen.edu.vn\/demontfort\/<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/hoasendemontfort\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/chuong-trinh-lien-ket-quoc-te.jpg\" alt=\"Ch\u01b0\u01a1ng tr\u00ecnh Li\u00ean k\u1ebft Qu\u1ed1c t\u1ebf Hoa Sen - De Montfort\" class=\"wp-image-1036\" srcset=\"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/chuong-trinh-lien-ket-quoc-te.jpg 900w, https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/chuong-trinh-lien-ket-quoc-te-300x200.jpg 300w, https:\/\/www.hoasen.edu.vn\/demontfort\/wp-content\/uploads\/sites\/59\/2024\/05\/chuong-trinh-lien-ket-quoc-te-768x512.jpg 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Trong th\u1eddi k\u1ef3 c\u00f4ng nghi\u1ec7p ho\u00e1, hi\u1ec7n \u0111\u1ea1i ho\u00e1 c\u00f4ng nghi\u1ec7p 4.0, th\u1ecb hi\u1ebfu c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 xu h\u01b0\u1edbng thay \u0111\u1ed5i r\u1ea5t nhanh v\u00e0 li\u00ean t\u1ee5c. V\u1eady n\u00ean, Marketing l\u00e0 m\u1ed9t ng\u00e0nh ngh\u1ec1 r\u1ea5t n\u0103ng \u0111\u1ed9ng v\u00e0 lu\u00f4n ph\u1ea3i c\u00f3 s\u1ef1 thay \u0111\u1ed5i, c\u1ea3i ti\u1ebfn \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng nhu c\u1ea7u kh\u00e1c nhau c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.\u00a0<\/p>\n","protected":false},"author":3458,"featured_media":944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-su-kien"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/posts\/653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/users\/3458"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/comments?post=653"}],"version-history":[{"count":6,"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/posts\/653\/revisions"}],"predecessor-version":[{"id":1970,"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/posts\/653\/revisions\/1970"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/media\/944"}],"wp:attachment":[{"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/media?parent=653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/categories?post=653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hoasen.edu.vn\/demontfort\/wp-json\/wp\/v2\/tags?post=653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}